Rotary District Conference - Social Media & Rotary

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Recently, Abbi Siler, our Marketing & Project Manager, presented at the District Conference for Rotary in Jonesboro, Arkansas. The presentation focuses on social media and it's impact on …

Recently, Abbi Siler, our Marketing & Project Manager, presented at the District Conference for Rotary in Jonesboro, Arkansas. The presentation focuses on social media and it's impact on communications and specifically Rotary International.

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  • Everyone should be aware of our official page on rotary.org/socialnetworkingJoin a network and see what we’re doing Interact with us and others start sharing Rotary’s story through video, images, news, comments.If you have an Interact or Rotaract club… invite them to be involved.Visit rotary.org/webinars to listen to past social media webinars from 2 Feb and 9 Feb

Transcript

  • 1. What’s So Great About Social Media?
  • 2. What is Social Media?
    http://youtu.be/lFZ0z5Fm-Ng
  • 3. How Are Rotarians Using Social Media?
  • 4. Rotary’s Online Strategy
    Listen & Learn
    Communicate to new audiences
    Connect better in the 21st Century
  • 5. rotary.org/socialnetworking
  • 6. Let’s talk about security…
    • Educating yourself is the most important thing…
    • 7. Facebook does collect data – but you choose to be there and what to share – so NEVER share anything you wouldn’t want on a billboard with your name and photo next to it.
    • 8. Setup Personal/Professional Lists for Facebook Friends:
    • 9. Login into Facebook > Account > Edit Friends > Add to List > Create New List
    • 10. Setup Privacy Restrictions:
    • 11. Log into Facebook > Account > Privacy Settings > Customize Privacy
  • Security cont…
    • You do have control of what you share and how it will be used.
    • 12. Read the fine print of all social networks – don’t just skip past the Terms of Service.
    • 13. Be professional – there’s no sense in being online if you aren’t going to represent yourself well. If you wouldn’t say something out loud in a professional setting, then it probably does not belong in a status update.
    • 14. Avoid the sweeping generalizations & fear tactics in some headings & titles.
    • 15. Social media is a tool – it will be as effective, useful, & successful, or as harmful, or negative as YOU allow it to be.
  • The most important thing…
    Don’t ever be afraid to ask questions…
    This is how we all learn & grow!
    Abbi Siler
    abbi@pleth.com
    870.277.0174
    fb.me/abbi.siler
    twitter.com/abbisiler