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Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
Aiw Social Media Session 10309 Shute
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Aiw Social Media Session 10309 Shute

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Twitter is a terrific tool for writers: follow sources, track and report news, follow issues, build a community, and promote your work. Nancy Shute, a contributing editor for US News & World Report, …

Twitter is a terrific tool for writers: follow sources, track and report news, follow issues, build a community, and promote your work. Nancy Shute, a contributing editor for US News & World Report, explains it all for you.

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  • Thanks for coming! Our presentation is largely based on two panels we attended at ONA: 1. Top tech trends you haven't heard of (by Amy Webb, a reporter-turned-consultant who advises media companies looking to utilize new tech) 2. Using Twitter for Live Blogging   We'll talk a bit about these different technologies - and focus on things like Twitter more at the end - and talk a little about possible ways we could employ the trends here.     Tech guys, speak up in regard to what we're doing now to implement/consider some of these technologies.   We've also got some handouts, which we'll pass out later. 
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • Nancy’s FB page for today, with refs to Oransky, Zimmer, Futurity (with Earle, too), and WP widgets
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  • Transcript

    • 1. Independent Writers Get Social How social media tools can make life better for editors and writers For AIW/JHU Conference Oct 3, 2009
    • 2. Source: Matt McDonald, BrandFlakesforBreakfast.com
    • 3.  
    • 4. Writers are using Twitter and other social media to: <ul><ul><li>Find and cultivate sources. </li></ul></ul><ul><ul><li>Follow news and events in real time. </li></ul></ul><ul><ul><li>Discover story ideas. </li></ul></ul><ul><ul><li>Share scoops and useful information. </li></ul></ul><ul><ul><li>Promote their work. </li></ul></ul><ul><ul><li>AND – connect and interact with readers. </li></ul></ul>
    • 5.  
    • 6.  
    • 7. Find and cultivate sources <ul><ul><li>Use Facebook and Twitter to find sources, particularly individuals. </li></ul></ul><ul><ul><li>Use their social networks to find others. </li></ul></ul><ul><ul><li>Thank sources publicly, so they’re more willing to feed you good stuff. </li></ul></ul>
    • 8.  
    • 9.  
    • 10.  
    • 11. Follow and report news <ul><ul><li>Use Twitter #hashtags to track specific subjects: </li></ul></ul><ul><ul><li>#mumbai </li></ul></ul><ul><ul><li>#geology #cosmology #evolution. </li></ul></ul><ul><ul><li>Use hashtags to cover meetings remotely: #ONA09 is in San Francisco today. </li></ul></ul><ul><ul><li>Use Twitterfall to follow Web traffic. TweetBeep will e-mail you hourly alerts on a topic you are following. </li></ul></ul><ul><ul><li>Report at the scene from your phone or BlackBerry using Twitter apps, audio, and video. </li></ul></ul>
    • 12.  
    • 13. Get story ideas <ul><ul><li>Follow people or institutions for story leads. </li></ul></ul><ul><ul><li>Localize it: Twitterlocal.net, NearbyTweets, LocalTweets, Happn.in – a new Twitter app for tracking local conversations. </li></ul></ul><ul><ul><li>Use Twitter and Google trend tools to track what’s hot: </li></ul></ul><ul><ul><ul><ul><li>Tweetstats.com/trends </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Twist.flaptor.com </li></ul></ul></ul></ul><ul><ul><ul><ul><li>trends.google.com </li></ul></ul></ul></ul>
    • 14.  
    • 15.  
    • 16. Promote yourself! <ul><ul><li>Let others know what stories you’re working on. </li></ul></ul><ul><ul><li>Publicize new work by linking to it on Facebook, Twitter, LinkedIn, and your personal blog. </li></ul></ul><ul><ul><li>Self-publish via Facebook, Twitter, and blogs. </li></ul></ul><ul><ul><li>Give people a sense of who you are as a person with photos and personal news. </li></ul></ul>
    • 17.  
    • 18.  
    • 19.  
    • 20. Why should writers care? May 2009: Social vs. Search <ul><ul><li>Facebook drew 82.9 million unique visitors in May, up from 68.5 million in January. </li></ul></ul><ul><ul><li>Twitter logged 19.7 million uniques. </li></ul></ul><ul><ul><li>Google May uniques: 144.4 million; Yahoo, 135.5 million; MSN, 97.5 million. </li></ul></ul><ul><ul><li>source: Compete Web analytics </li></ul></ul>
    • 21. What’s journalism’s future in social media? <ul><ul><li>-- “It’s not information overload, it’s filter failure.” </li></ul></ul><ul><ul><li>-- Clay Shirky, author of Here Comes Everybody </li></ul></ul><ul><ul><li>-- “We’re heading into an incredibly messy but also wonderful period of innovation and experimentation that combines technology and people and pushes great and outlandish ideas out into the real world. The result will be a huge number of failures but also a large number of successes. … This is why I’ve grown more and more certain that we will not lack for a supply of quality news and information.” </li></ul></ul><ul><ul><li>– Dan Gillmor’s blog, May 2009 </li></ul></ul>
    • 22.  
    • 23. Where to find more on using social media <ul><ul><li>Websites that follow new media on a practical level: </li></ul></ul><ul><ul><li>Mashable.com </li></ul></ul><ul><ul><li>Readwriteweb.com </li></ul></ul><ul><ul><li>Paidcontent.org </li></ul></ul><ul><ul><li>Poynter.org (e-media tidbits) </li></ul></ul><ul><ul><li>People who have useful takes on journalism and new media: </li></ul></ul><ul><ul><li>JayRosen: @jayrosen_nyu </li></ul></ul><ul><ul><li>DanGillmor: @dangillmor </li></ul></ul><ul><ul><li>Clay Shirky: @cshirky </li></ul></ul><ul><ul><li>Jeff Jarvis: @jeffjarvis </li></ul></ul>
    • 24. Questions? <ul><ul><li>Find these slides at: </li></ul></ul><ul><ul><li>slideshare.com/nancyshute </li></ul></ul><ul><ul><li>Find me at: </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>twitter.com/nancyshute </li></ul></ul>

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