1. Healthy Heart and Mind Makenzi Stoy & Mallory Carter project: Haun Yoga
2. Who are we? MaKenzi Stoy- Project Lead Mallory Carter- Design Lead Our Client Healthy, Heart, and Mind Yoga Objective New message is Create Makenzi Stoy & Mallory Carter project: Haun Yoga 2 Agenda -logo -Facebook, -Twitter -Mail Chimp -website
3. Our Time Line Competitor research Sample of work How we beat our competition How we get things done efficiently Our client pitch Client Approval 3 Agenda Makenzi Stoy & Mallory Carter project: Haun Yoga
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5. An attractive -up-to-date- way to inform her students Easily changeable Instantly accessible What’s your one thing? “A strength that so many students mention is how good they feel about themselves when they are in my classes. I'm very knowledgeable about alignment without it all being intimidating” 5 Objective Makenzi Stoy & Mallory Carter project: Haun Yoga
6. Facebook Twitter Logo Website E-News letter 6 Deliverables Makenzi Stoy & Mallory Carter project: Haun Yoga
7. 7 Requirements /Assumptions REQUIRMENTS Facebook Twitter Logo - Personal branding Website E-News letter ASSUMPTIONS > used for easy making updates, stream information instantly > Get to know Shanna, easily find information at anytime Makenzi Stoy & Mallory Carter project: Haun Yoga
8. 8 Logo ideaFinalized! -final logo -incorporate into other deliverables October 20, 2011 Main Website idea finished November 16, 2011 Plenty of mockup good idea of what she wants. Research Research, Reasearch! October 3, 2011 Project timeline/ plan Focus on Mail chimp, basic touch ups to website November 22, 2011 Finish the project set up Facebook and Twitter December 1, 2011 End of project, deliver December 7, 2011 Makenzi Stoy & Mallory Carter project: Haun Yoga
9. 9 Competitor research Yellow pages search results -113 in overland park -69 in a ten mile radius - 6 in a five mile radius Competitors 1. DongRan Meditation + Yoga 2. Snap Fitness (gym)http://www.snapfitness.com/ 3. New Day Yoga Studio(spiritual) http://www.newdayyogastudio.com/ 4. Message Envy South Olathe (spa) http://www.massageenvy.com/clinics/KS/South-Olathe/contact-us.aspx Makenzi Stoy & Mallory Carter project: Haun Yoga
10. Logo color scheme first Website - Using wix’s - Based off color scheme E-news letter -Using Mail Chimp Facebook/Twitter 10 Our plan Makenzi Stoy & Mallory Carter project: Haun Yoga
11. Affordable classes Less complex body movements 25+ attend her class Does not just focus on yoga Other yoga class’s focus on yoga, - Designers will focus on her special sauce. 11 Top of the food chain (How we beat our competitors) Makenzi Stoy & Mallory Carter project: Haun Yoga
12. Everything will be built off: Based off these two items - Influences the: 1. website 2. Mail chimp 12 Getting started Makenzi Stoy & Mallory Carter project: Haun Yoga
13. Push her comfort level, but just a little bit. -Why is it the best way? Simplicity Ex. - Pink- does not relate to all sex’s - Font- to plain 13 Client Pitch Makenzi Stoy & Mallory Carter project: Haun Yoga
14. Signatures! Signatures! Signatures! - Color scheme sign off Monday, August 26, 2011 - Logo idea signed off Monday, August 26, 2011 14 Client approval Makenzi Stoy & Mallory Carter project: Haun Yoga
15. 15 Sneak peak incorporate MEETINGS: Monday, October 3, 2011 @2PM Thursday, October 20, 2011 @2PM Thursday, November 3, 2011 @2PM Wednesday, November 16, 2011 @2PM Monday, December 5, 2011 @2PM Makenzi Stoy & Mallory Carter project: Haun Yoga
