New Product Development Helmet Bluetooth Production by : นายโฆษิต ถิรจรุง Kosit Thirajarung EPM , KMUTT Thailand

1. EPM Master of Business Program in Entrepreneurship Management
New Product
EPM : Group 2
By : Kosit Thirajarung

2. EPM Master of Business Program in Entrepreneurship Management
Alarm Navigator

3. EPM Master of Business Program in Entrepreneurship Management
Sun Block Coat

4. EPM Master of Business Program in Entrepreneurship Management
Helmet Bluetooth

5. EPM Master of Business Program in Entrepreneurship Management

6. 0.3 50,000
0.5
Alarm Navigator 30,000
22,000 0.2
-40,000
0.3 300,000
0.4
New Product Sun Block Coat
50,000
50,000 0.3
-20,000
0.5 1,000,000
Helmet Bluetooth 0.3
560,000 400,000
0.2
-300,000

7. Scoring Model

8. A Profile Sheet

9. EPM Master of Business Program in Entrepreneurship Management

10. EPM Master of Business Program in Entrepreneurship Management
New Product
QFD
EPM : Group 2

11. EPM Master of Business Program in Entrepreneurship Management
Helmet Bluetooth
แท่นช๊าต

12. EPM Master of Business Program in Entrepreneurship Management

13. EPM Master of Business Program in Entrepreneurship Management
Customer Need Score
Light Weight 3
Easy to use 1
Reliable 5
Nice 2
Comfortable 4

14. EPM Master of Business Program in Entrepreneurship Management

15. EPM Master of Business Program in Entrepreneurship Management
Composit ชนิด Corbon - dyneema

16. EPM Master of Business Program in Entrepreneurship Management
Good Ventilation

17. EPM Master of Business Program in Entrepreneurship Management
USB Port

18. EPM Master of Business Program in Entrepreneurship Management
Good Design

19. EPM Master of Business Program in Entrepreneurship Management
Easy Control Button

20. EPM Master of Business Program in Entrepreneurship Management
Poly Carbonate

21. EPM Master of Business Program in Entrepreneurship Management
EPS foam

22. EPM Master of Business Program in Entrepreneurship Management

23. EPM Master of Business Program in Entrepreneurship Management
Bluetooth compliance:
Bluetooth version 1.2 specifications
Supported Bluetooth profiles:
A2DP (for music playing and AVRCP profiles (for remote control),
headset and hands-free profiles
Operating range:
Up to 10 meters
Talk time:
Up to 16 hours talk time - up to 14 hours music streaming
Stand-by time:
Up to 240 hours
Weight (headset):
100 grams
Charging time:
Approximately 2 hours
Materials:
Primarily thermoplastic polyruethane and polycarbonate plastics

24. EPM Master of Business Program in Entrepreneurship Management
Quality Function Deployment,
(QFD)

25. = 5 คะแนน
= 3 คะแนน
= 1 คะแนน

26. EPM Master of Business Program in Entrepreneurship Management
New Product
EPM : Group 2

27. EPM Master of Business Program in Entrepreneurship Management
Helmet Bluetooth
แท่นช๊าต

28. EPM Master of Business Program in Entrepreneurship Management

29. EPM Master of Business Program in Entrepreneurship Management
Bluetooth compliance:
Bluetooth version 1.2 specifications
Supported Bluetooth profiles:
A2DP (for music playing and AVRCP profiles (for remote control),
headset and hands-free profiles
Operating range:
Up to 10 meters
Talk time:
Up to 16 hours talk time - up to 14 hours music streaming
Stand-by time:
Up to 240 hours
Weight (headset):
100 grams
Charging time:
Approximately 2 hours
Materials:
Primarily thermoplastic polyruethane and polycarbonate plastics

30. EPM Master of Business Program in Entrepreneurship Management
Type of Helmet Price
( Bath )
Premium
2500 – 3000
Standard
700 – 1000
Economic
400 - 600

31. EPM Master of Business Program in Entrepreneurship Management

32. EPM Master of Business Program in Entrepreneurship Management
ที่มา : http://www.btworldlease.co.th/motorcyclesSold001.htm

33. EPM Master of Business Program in Entrepreneurship Management

34. EPM Master of Business Program in Entrepreneurship Management

35. EPM Master of Business Program in Entrepreneurship Management

36. EPM Price
Master of Business Program in Entrepreneurship Management
Accessories ( Bath )
300
200
50
600
550
Total Cost 1,700

37. EPM Master of Business Program in Entrepreneurship Management
ตารางต้นทุน
ต้นทุนวัตถุดิบ 1,700
ต้นทุนการดาเนินงาน 300
กาไรที่ต้องการ 500
ราคาขาย 2,500

38. EPM Master of Business Program in Entrepreneurship Management
Forecasting
Years 1 2 3 4 5
Sale Forecast 3000 3360 3763 4215 4721
Growth Rate
% 18 % 22 % 26 % 28 % 33 %

39. EPM Master of Business Program in Entrepreneurship Management

40. EPM Master of Business Program in Entrepreneurship Management

41. EPM Master of Business Program in Entrepreneurship Management

42. EPM Master of Business Program in Entrepreneurship Management

43. EPM Master of Business Program in Entrepreneurship Management

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47. EPM Master of Business Program in Entrepreneurship Management
Production By :
นายโฆษิต ถิรจรุง
monsadako@hotmail.com
New Product Development
EPM , KMUTT
Company : -
Upload : 2010