Steer your             Mobile Social               Marketing               Strategy !http://www.mobilegeosocial.com
Multimedia• Nothing will get people more excited than a  cool picture or an awesome video• Excited people are the biggest ...
Mobile Sites  http://www.mobilegeosocial.com
Mobile Sites• Mobile is getting hotter  by the day!• When people get hungry  they search for you with  their smartphones• ...
Crank Up Your Revenues• The mobile web is the fastest  growing communication channel in  history• Soon it will be the Mobi...
Crank Up Your Revenues• People on the go and tourists  frequently use their smartphones to  find a place where they can ea...
Customer Engagement   • Be connected to your customers     anywhere and anytime!   • Customers can:      – take advantage ...
Enhanced Experience• Modern customers want     • Forward-thinking  an easy experience          restaurants are adding  – I...
Customers as brand advocates• 67% of mobile web  viewers are more likely to  recommend your  restaurant than desktop  view...
The Art Of Not Missing Out On Business           • Mobile marketing represents a             great opportunity to all     ...
The Art Of Not Missing Out On Business• Remember customers want to interact with you  just as much as you want to interact...
MobileLandingPages   http://www.mobilegeosocial.com
Mobile Landing Pages• Why use a mobile          • You need to capture the  landing page when you       contact information...
Contact Your Customers• Contacting your  customers and  informing them about  your special events and  offers increases re...
Make A List Of Your Customers• A landing page is an      • Give away freebies &  effective and simple        capture their...
Spread The Word• Now you have a list of your  regular and potential  customers!• Don’t spam, offer value!• They will keep ...
SocialMedia   http://www.mobilegeosocial.com
Social Media• Social Media is here to   • Social Media doesn’t  stay                        cost money, only time• It is a...
Compete• Your competitors are already making it big in  the Social Media world• If your business does not have a social me...
Get Involved• Social Media is not just about creating a  Facebook Fan page• Active management is essential• Listen to your...
Be User Friendly      • Link your Social Media pages with your        site      • Don’t depend on customers to hunt down  ...
Rewards• Reward all those that      • Offer discounts, free  take time to write you       drinks or special  positive refe...
Improve• Analyze both good and    • The customer’s point of  bad feedback gathered      view is important and  from Social...
Branding• Social Media is great for creating your brand!• Make your brand known to the whole world!• Attract not only loca...
Options• There are many social media platforms…too  many in fact…• It might be overwhelming at first for  restaurants that...
acebookhttp://www.mobilegeosocial.com
Facebook Fan Pages• Facebook is the most popular social media  platform• Facebook Fan Pages are a great way to collect  fe...
Facebook Is Big• There are currently  over 900 million  users on Facebook• Crowd builds even  bigger crowd• Start attracti...
Spread The Word• Spread your brand!• Spread information  about your special  events and offers!• Facebook allows you to  c...
Reputation• Collect feedback from your  customers and respond to their  questions• Raise your responsiveness –  improve yo...
Build Relationships• Facebook Fan Pages are    • Facebook Fan Pages are  an amazing opportunity      an amazing opportunit...
YouTubehttp://www.mobilegeosocial.com
YouTube              • YouTube is the second                largest search engine in                the world             ...
Turn It Into A Video• Turn your events and advertisements into a  video!• Stream your cooks making food and show it to  cu...
Google Owns YouTube• You might not be aware but Google bought  YouTube• Creating a YouTube channel will  instantaneously i...
Promotion & Branding• YouTube isn’t just for watching cute kittens• Every big company and most small businesses  have a Yo...
Your Own Broadcast• A good video gives a better impression than  any photo• YouTube is like a personal TV station –  broad...
Get A Copy Today!  Envision To Profit from The Power Of  Mobile Social Media in Social Customer               EngagementEa...
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Steer Your Mobile Social Marketing Strategy

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In today's society with more than half of the World Population are using mobile devices, it's no wonder that businesses in all fields are doing their best to make their company mobile-friendly.
Mobile platforms and tablets have become products of this technological adaptation, and it’s no wonder that even restaurant, food & hospitality industry are catching on by plugging in to Location based marketing .
How can a restaurant adequately engage their customers through mobile phones? The two biggest ways include online ordering and delivery apps and rewards apps ( rewards redemption )
Restaurants across the World have been working over the years to bring Three important things together: Food , Mobile and Social Media
http://www.mobilegeosocial.com

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Transcript of "Steer Your Mobile Social Marketing Strategy"

  1. 1. Steer your Mobile Social Marketing Strategy !http://www.mobilegeosocial.com
  2. 2. Multimedia• Nothing will get people more excited than a cool picture or an awesome video• Excited people are the biggest spenders! http://www.mobilegeosocial.com
  3. 3. Mobile Sites http://www.mobilegeosocial.com
  4. 4. Mobile Sites• Mobile is getting hotter by the day!• When people get hungry they search for you with their smartphones• Mobile websites convert potential customers into paying customers much more effectively Mobile Graphics courtesy SqueezeMobi http://www.mobilegeosocial.com http://www.warriorplus.com/w/v/b68mpg/restaurant
  5. 5. Crank Up Your Revenues• The mobile web is the fastest growing communication channel in history• Soon it will be the Mobile Web that will be the #1 source of information in the world!• You need to monetize this! Mobile Graphics courtesy SqueezeMobi http://www.mobilegeosocial.com http://www.warriorplus.com/w/v/b68mpg/restaurant
  6. 6. Crank Up Your Revenues• People on the go and tourists frequently use their smartphones to find a place where they can eat• Mobile will allow you to have all these hungry bellies marching to your restaurant!• Having a mobile presence is not an option any more! Mobile Graphics courtesy SqueezeMobi http://www.mobilegeosocial.com http://www.warriorplus.com/w/v/b68mpg/restaurant
  7. 7. Customer Engagement • Be connected to your customers anywhere and anytime! • Customers can: – take advantage of your specials and coupons – opt-in for coupons or event information in your restaurant – make a reservation – and much much more! Mobile Graphics courtesy SqueezeMobi http://www.mobilegeosocial.com http://www.warriorplus.com/w/v/b68mpg/restaurant
  8. 8. Enhanced Experience• Modern customers want • Forward-thinking an easy experience restaurants are adding – In the restaurant diet and calorie – On the web information to their – From their smartphone online menus http://www.mobilegeosocial.com
  9. 9. Customers as brand advocates• 67% of mobile web viewers are more likely to recommend your restaurant than desktop viewers• Younger customers prefer the mobile version of your site http://www.mobilegeosocial.com
  10. 10. The Art Of Not Missing Out On Business • Mobile marketing represents a great opportunity to all restaurants • Your customers are on the move. – They might be just around the corner but will they know about you? • Get those last minute customers by going mobile! http://www.mobilegeosocial.com
  11. 11. The Art Of Not Missing Out On Business• Remember customers want to interact with you just as much as you want to interact with them• Not having a mobile optimized site will drive people on the go away from you• Your competitors are going mobile• So stay competitive! http://www.mobilegeosocial.com
  12. 12. MobileLandingPages http://www.mobilegeosocial.com
  13. 13. Mobile Landing Pages• Why use a mobile • You need to capture the landing page when you contact information of can have a full-blown these potential mobile version of your customers website? • Here is why…• When customers are visiting your site they leave no trace – you can’t tell anyone was ever there http://www.mobilegeosocial.com
  14. 14. Contact Your Customers• Contacting your customers and informing them about your special events and offers increases revenue• They can’t come if they don’t know!• So stay in touch! http://www.mobilegeosocial.com
  15. 15. Make A List Of Your Customers• A landing page is an • Give away freebies & effective and simple capture their info! way of gathering a • It will pay back! potential customer’s contact information• Create a landing page with a special offer in exchange for an email or a phone number http://www.mobilegeosocial.com
  16. 16. Spread The Word• Now you have a list of your regular and potential customers!• Don’t spam, offer value!• They will keep on coming back!• Your revenues will go through the roof! http://www.mobilegeosocial.com
  17. 17. SocialMedia http://www.mobilegeosocial.com
  18. 18. Social Media• Social Media is here to • Social Media doesn’t stay cost money, only time• It is a relatively • Resistance to Social inexpensive marketing Media is futile! tool• Particularly useful for smaller businesses that cannot afford big marketing campaigns http://www.mobilegeosocial.com
  19. 19. Compete• Your competitors are already making it big in the Social Media world• If your business does not have a social media presence you will miss out on revenues• Your competitors are engaging customers using Social Media. It’s time to compete! http://www.mobilegeosocial.com
  20. 20. Get Involved• Social Media is not just about creating a Facebook Fan page• Active management is essential• Listen to your customers’ feedback• Converse with your customers• Build rapport http://www.mobilegeosocial.com
  21. 21. Be User Friendly • Link your Social Media pages with your site • Don’t depend on customers to hunt down your Social Media themselves – more than half are sure to give up! • Place links front and center so no one will miss them! • Make it easy for them to refer you (or like you)http://www.mobilegeosocial.com
  22. 22. Rewards• Reward all those that • Offer discounts, free take time to write you drinks or special positive referrals treatment like preferred• Rewards will seating to all those who incentivize others to recommend your join in! restaurant• Create a snowball effect with positive referrals and dominate your competitors! http://www.mobilegeosocial.com
  23. 23. Improve• Analyze both good and • The customer’s point of bad feedback gathered view is important and from Social Media their feedback may be• Keep the good and fix invaluable! the bad http://www.mobilegeosocial.com
  24. 24. Branding• Social Media is great for creating your brand!• Make your brand known to the whole world!• Attract not only locals but also people from other cities and countries! http://www.mobilegeosocial.com
  25. 25. Options• There are many social media platforms…too many in fact…• It might be overwhelming at first for restaurants that are just starting out with Social Media• Here is what we recommend! http://www.mobilegeosocial.com
  26. 26. acebookhttp://www.mobilegeosocial.com
  27. 27. Facebook Fan Pages• Facebook is the most popular social media platform• Facebook Fan Pages are a great way to collect feedback from your customers http://www.mobilegeosocial.com
  28. 28. Facebook Is Big• There are currently over 900 million users on Facebook• Crowd builds even bigger crowd• Start attracting people now! http://www.mobilegeosocial.com
  29. 29. Spread The Word• Spread your brand!• Spread information about your special events and offers!• Facebook allows you to choose your target audience – Use that to effectively drive customers to your business http://www.mobilegeosocial.com
  30. 30. Reputation• Collect feedback from your customers and respond to their questions• Raise your responsiveness – improve your reputation!• Thousands of fans will provide you with the reputation and a promotional channel to boot! http://www.mobilegeosocial.com
  31. 31. Build Relationships• Facebook Fan Pages are • Facebook Fan Pages are an amazing opportunity an amazing opportunity to build relationships to build relationships with your customers with your customers • Make your fan page less about you and more about your customers • Don’t spam – let your promotions be of value to others http://www.mobilegeosocial.com
  32. 32. YouTubehttp://www.mobilegeosocial.com
  33. 33. YouTube • YouTube is the second largest search engine in the world • Having a YouTube Channel helps your SEO • Combine Facebook with YouTube to drive even more traffichttp://www.mobilegeosocial.com
  34. 34. Turn It Into A Video• Turn your events and advertisements into a video!• Stream your cooks making food and show it to customers• Everybody likes videos – get your customers excited! http://www.mobilegeosocial.com
  35. 35. Google Owns YouTube• You might not be aware but Google bought YouTube• Creating a YouTube channel will instantaneously increase your SEO• Use video to score higher in Google’s search results! http://www.mobilegeosocial.com
  36. 36. Promotion & Branding• YouTube isn’t just for watching cute kittens• Every big company and most small businesses have a YouTube channel• You need to compete!• Do you want to lose to that Chinese restaurant across the street just because they have a YouTube channel and you don’t? http://www.mobilegeosocial.com
  37. 37. Your Own Broadcast• A good video gives a better impression than any photo• YouTube is like a personal TV station – broadcast your advertisements for free to the whole world! http://www.mobilegeosocial.com
  38. 38. Get A Copy Today! Envision To Profit from The Power Of Mobile Social Media in Social Customer EngagementEasy Read for all who wish to Harness on The Power Of Mobile and Social MediaAvailable at Most Leading eBookstore http://www.mobilegeosocial.com

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