1. Website Related Management Tasks
Steps:
1. Meet Mon to identify all of the various tasks related to managing different aspects of the web site
2. Each person reviews what we came up with to see if we are missing any additional tasks or task
management area and to identify examples (affiliate organizations, products/services for resale, content
feeds and sources, etc.)
3. Meet back on Tues/Wed to start breaking down how we can get the tasks done
Types of Tasks (what is the primary focus area of task, but understand that many of them will have some cross-
over)
• Marketing and Sales
• Content Management
• Admin
• Member Management
Dependencies
• Signed contract
• Permission to use
• Process
Prioritization (based on timelines, overall value)
• High
• Medium
• Low
Knowledge/Resource Required
• Industry knowledge
• Technical functionality
ID 1
Task Making sure members are contributing to website (writing articles,
participating in discussions, reviewing resources, etc.)
Type Member Management
Dependencies Members understand value of participation and responsibilities
Priority High
Knowledge/Resources Need some level of industry knowledge to understand if what they
Required are contributing is any good (QA)
ID 2
Task Getting affiliate organizations for cross-promotion of website
Type Marketing and Sales
Dependencies Does our website present enough user volume to interest them?

2. Need signed contract.
How will the cross-promo be done (links, banner ads, syndicated
content, embedded content)?
Priority
Knowledge/Resources Need to know how to find them and qualify them – know what types
Required you are looking for (complimentary target audience), which ones are
good candidates (do they have a good or bad site).
ID 3
Task Reselling products/services through website
Type Marketing and Sales
Dependencies How will the reselling be done and tracked (link off to, embedded
shopping cart)?
Priority
Knowledge/Resources May need ecommerce functionality installed/configured/customized
Required for type of products/services on website
More admin time may be needed to handle processing of purchases
Examples:
• Subscription to private equity source database – www.privateequityinfo.com
ID 4
Task Syndicating content to other websites
Type Content Management
Dependencies Do we have enough content volume and update frequency for this?
Priority
Knowledge/Resources Need target sites to support ability to do this easily (RSS feeds)
Required
ID 5
Task Getting content feeds and sources for website
Type Content Management
Dependencies May have to pay to get really good feeds and sources
Priority
Knowledge/Resources Need to know how to find them and qualify them – know what types
Required you are looking for (complimentary target audience), which ones are
good (quality of feed or source information).
Need providers to support ability to do this easily (RSS feeds, web
services standards)

3. ID 6
Task Facilitating community/collaboration involvement
Type Member Management
Dependencies Need to train members to use website tools
Need regular schedule for meeting and follow-up
Priority High – have to jumpstart members doing this until they can self-
manage more
Knowledge/Resources Need some level of industry knowledge to facilitate
Required
ID 7
Task Creating/organizing/editing content
Type Content Management
Dependencies Need to train staff to use website tools
Need to establish schedule for frequently updated content (freshness
and timeliness)
Priority High
Knowledge/Resources Need some level of industry knowledge to understand how best to
Required organize content, what types of content needs to be created (fill in
gaps), what is the timeliness of content (expire)
ID 8
Task Helping users with registration on website
Type Admin
Dependencies Need to train staff on registration process
Priority High – CWP site
Knowledge/Resources
Required
ID 9
Task Helping members with login on website
Type Admin
Dependencies Need to train staff on login process
Priority High – all sites
Knowledge/Resources
Required

4. ID 10
Task Helping members with sign-up/renewal
Type Admin
Dependencies Need to train staff on process
Priority High – ACW and AMAA sites
Knowledge/Resources
Required
4