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Creative Juices 2011

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Are you looking for ways to spice up your design skills? This session will take a look at design elements and principles, will give you links to great resources (paid and FREE), and lead you to …

Are you looking for ways to spice up your design skills? This session will take a look at design elements and principles, will give you links to great resources (paid and FREE), and lead you to magical places to find design inspiration.


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  • 1. Image: Before and After MagazineGET YOUR CREATIVE JUICE ON! DESIGN BASICS | RESOURCES | INSPIRATION | FREE STUFF
  • 2. ELEMENTS OF DESIGN
  • 3. LINEDivide SpaceDirect EyeHorizontal = RelaxVertical = OpenDiagonal = Movement
  • 4. SHAPEAdd InterestOrganize ElementsSupport the StoryDirect Eye
  • 5. COLORConvey MoodAttract AttentionSeparate Items
  • 6. COLOR PSYCOLOGYRed- Passion, Violet- Regal, Mystical,Attention InspiringOrange- Energy, Black- Power, ElegantCreative, Confident White- Pure, Innocent,Yellow- Happy, Playful CleanGreen- Fresh, Brown- Passive,Harmony, Eco-Friendly NaturalBlue- Trustworthy,Stable
  • 7. VALUELightness or DarknessSuggests MoodAdds DramaCreates IllusionLeads Eye in Layout
  • 8. SPACEThe Service Center mcrittenden@sckesc.orgat Clearwater Michelle CrittendenP.O. Box 16013939 Diagonal RoadClearwater, KS 67026 620-584-3300White space can push elements apart.
  • 9. SPACE Michelle Crittenden The Service Center at Clearwater mcrittenden@sckesc.org 620-584-3300 P.O. Box 160 | 13939 Diagonal Road | Clearwater, KS 67026White space can push elements together
  • 10. TEXTURESmooth to RoughEvokes FeelingWarm and Caring vs.Cold and Industrial
  • 11. PRINCIPLES OF DESIGN
  • 12. BALANCEFormal (Symmetrical) Informal (Asymmetrical) Lorem ipsum LOREM IPSUM Lorem ipsum dolor sit amet, consectetur adipi- scing elit. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam lacus nulla, pulvinar malesuada aliquam id, Lorem ipsum dolor sit amet, ornare vitae tellus. Aenean ac dolor eget quam consectetur adipiscing elit. faucibus aliquet et sed elit. Suspendisse potenti. Nunc lobortis libero at nisl malesuada eu blandit Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam eros pretium ullamcorper. Cras in rhoncus leo. Sed ac nibh ante venenatis. Lorem ipsum dolor sit amet, lacus nulla, pulvinar malesuada aliquam id, ornare vitae magna. Aenean venenatis venenatis pharetra. Lorem ipsum consectetur adipiscing elit. Phasellus blandit tellus. Aenean ac dolor eget quam faucibus aliquet et sed elit. dolor sit amet, consectetur adipiscing elit. Nam lacus nulla, condimentum pulvinar. Pellentesque mollis sodales Suspendisse potenti. Nunc lobortis libero at nisl malesuada pulvinar malesuada aliquam id, ornare vitae tellus. Aenean ac condimentum. Phasellus consectetur neque non eu blandit ante venenatis. Lorem ipsum dolor sit amet, dolor eget quam faucibus aliquet et sed elit. Suspendisse lorem feugiat rhoncus. Suspendisse at nulla ipsum. consectetur adipiscing elit. Phasellus blandit condimentum potenti. Nunc lobortis libero at nisl malesuada eu blandit pulvinar. Pellentesque mollis sodales condimentum. ante venenatis. Lorem ipsum dolor sit amet, Suspendisse suscipit elit non eros pretium ullamcor- Phasellus consectetur neque non lorem feugiat rhoncus. per. Cras in rhoncus leo. Sed ac nibh magna. Aenean Suspendisse at nulla ipsum. Suspendisse suscipit elit non Nulla sed est dolor, ut ullamcorper lacus. Cras a felis eget venenatis venenatis pharetra. eros pretium ullamcorper. Cras in rhoncus leo. Sed ac nibh purus sollicitudin malesuada. Donec condimentum quam ut magna. Aenean venenatis venenatis pharetra. augue tempus vel mollis sem consectetur. Vivamus pharetra Nulla sed est dolor, ut ullamcorper lacus. Cras a felis consectetur purus at cursus. Curabitur sollicitudinfringilla eget purus sollicitudin malesuada. Donec condi- Nulla sed est dolor, ut ullamcorper lacus. Cras a felis eget augue vel laoreet. Suspendisse consequat nisi id ante tempus mentum quam ut augue tempus vel mollis sem purus sollicitudin malesuada. Donec condimentum quam ut in ullamcorper enim cursus. Pellentesque sit amet lectus nisl, consectetur. Vivamus pharetra consectetur purus at augue tempus vel mollis sem consectetur. Vivamus pharetra non viverra tellus. Aenean luctus eleifend mi eu fringilla. cursus. Curabitur sollicitudin, odio elementum consectetur purus at cursus. Curabitur sollicitudin, odio Aenean tempus accumsan ligula vitae porttitor. elementum tincidunt vehicula, orci quam posuere erat, et tincidunt vehicula, orci quam posuere erat, et dapibus urna sapien non nunc. Proin tempor, diam vitae Nulla sed est dolor, ut ullamcorper lacus. Cras a felis eget dapibus urna sapien non nunc. Proin tempor, diam lacinia rhoncus, ipsum magna interdum metus, ac vestibulum purus sollicitudin malesuada. Donec condimentum quam ut vitae lacinia rhoncus, ipsum magna interdum metus, felis velit quis velit. augue tempus vel mollis sem consectetur. Vivamus pharetra ac vestibulum felis velit quis velit. Suspendisse consectetur purus at cursus. Curabitur sollicitudin, odio potenti. Sed pellentesque facilisis velit, a scelerisque Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam elementum tincidunt vehicula, orci quam posuere erat, et urna commodo sit amet. lacus nulla, pulvinar malesuada aliquam id, ornare vitae dapibus urna sapien non nunc. Proin tempor, diam vitae tellus. Aenean ac dolor eget quam faucibus aliquet et sed elit. lacinia rhoncus, ipsum magna interdum metus, ac vestibulum Aliquam condimentum bibendum mattis. Donec in Suspendisse potenti. Nunc lobortis libero at nisl malesuada felis velit quis velit. tellus sem. Maecenas metus odio, faucibus ac eu blandit ante venenatis. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Phasellus blandit condimentum Nulla sed est dolor, ut ullamcorper lacus. Cras a felis eget aliquet eget, tincidunt eget est. Nulla ultrices pulvinar. Pellentesque mollis sodales condimentum. purus sollicitudin malesuada. Donec condimentum quam ut gravida malesuada. Nullam ut elit sed augue semper Phasellus consectetur neque non lorem feugiat rhoncus. augue tempus vel mollis sem consectetur. Vivamus pharetra dignissim. Mauris placerat, diam quis accumsan Suspendisse at nulla ipsum. Suspendisse suscipit elit non consectetur purus at cursus. Curabitur sollicitudinfringilla ullamcorper, sapien diam pellentesque mi, in faucibus nibh lorem eu erat. Etiam eget metus a quam venenatis sagittis. Quisque ut aliquam velit. Vivamus quis ligula tellus, et vehicula erat. Morbi mattis fringilla augue vel laoreet. Suspendisse
  • 13. EMPHASISWhere to look first? Eye is drawn to product. Before & After Magazine: Design a Flyer That Sells A Product # 0681
  • 14. RHYTHM / MOVEMENT Directs your eye in the page. Before & After Magazine: Gestalt Theory- Continuation # 0698
  • 15. VARIETYBreaking upthe expectedpattern.Creates visualinterest. Before & After Magazine: Design Idea # 0692
  • 16. UNITYAll elements of the page, or piece, working together. Before & After Magazine: Callout Idea # 0669
  • 17. STOCK PHOTOS & ARTWORK Pink Sherbet Photography D. Sharon Pruitt
  • 18. FREE STOCK PHOTOGRAPHYPROS: FREE! Nice VarietyCONS: Time to Search Read License Agreement! Give credits where due.
  • 19. FREE STOCK PHOTOGRAPHY > > > > > > > > >
  • 20. PAID STOCK IMAGESPROS: Excellent Quality Variety of Media: Photos Vector Audio VideoCONS: Can get expensive
  • 21. PAY / SUBSCRIPTION STOCK IMAGES> > >> > >
  • 22. VECTOR VS RASTER
  • 23. VECTOR IMAGEMathematicalLines & ShapesScale Up or Downwith no loss in quality
  • 24. RASTERCreated in a gridMade up of pixels ofcolor
  • 25. VECTOR IMAGECreated with lines andnodes that can beedited.Adobe IllustratorCorel Draw.AI .eps
  • 26. RASTER IMAGEBecomes an image ona page, not editable.Scanner & CameraAdobe PhotoshopMicrosoft Paint.jpg .tiff .png .gif .eps
  • 27. E-NEWSLETTERSGET THE WORD OUT – AND TRACK WHERE IT GOES!
  • 28. CONSTANT CONTACTGreat TemplatesDetailed Analytics$30/mo 501-2500contacts
  • 29. MAIL CHIMPGreat AnalyticsFun User ExperienceOption for FREE forlow email/contact list
  • 30. INSPIRATIONPLACES I LOOK FOR FRESH IDEAS
  • 31. STOCK LAYOUTSwww.stocklayouts.comGreat Layout IdeasFresh ColorCombinationsVariety of Pieces
  • 32. www.stocklayouts.com
  • 33. BEFORE & AFTER MAGAZINEwww.bamagazine.comHow and Why of Design.SubscriptionFree E-mailYouTubeFresh Color CombinationsVariety of Mediums
  • 34. Link to “Picture Your Group”
  • 35. Before&After ® BAmagazine.com i Picture your group Have a dozen or more mug shots? A grid of squares gets that gang of ALUMNI LINCOLN ASSOCIATION BOARD STATE UNIVERSITY Connect. Motivate. Have Fun. yours looking good—together. Continued Continued Picture your group 0663
  • 36. PUBLICATIONSGD USA- FreePrint- SubscriptionHow- SubscriptionAll have FREE e-newsletters! SIGN UP!
  • 37. FREE SOFTWARE www.Pixlr.com
  • 38. THANK YOU!Michelle Crittenden, Graphic DesignerThe Service Center at Clearwatermcrittenden@sckesc.org620 584 3300sckesc.orgfacebook.com/michelleherpichTwitter @mlcrittenden
  • 39. WHERE CAN I FIND THIS PRESENTATION?Scan this QR Codewith your smart deviceand you will bemagically taken to myblog with thispresentation!MichelleHerpich.com(Sorry, haven’t changedmy url yet!)