How to use Internet Marketing in your Beverage Marketing Strategy Presentation, by Beverage Consultant Jorge Olson. Learn how to build an Internet Marketing campaign for your beverage in this FREE Webinar!
www.liquidbrandsmanagement.com
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Internet Marketing for your Beverage Marketing Strategy
1. How to use Internet
Marketing in your
Beverage Marketing
Strategy
Jorge Olson – Liquid Brands Management, Inc.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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On this Webinar
Jorge Olson, CEO of Liquid Brands Management, Inc and Author
Jorge Olson is the author of the books “Build Your
Beverage Empire” and “The Unselfish Guide to Self
Promotion”. He’s owned many consumer packaged
goods brands and distribution companies in the USA
and in Mexico. Jorge is also an analyst to Hedge
Funds, Mutual Funds and other institutional investors
that want to invest in the beverage and consumer
goods industries. Jorge is currently the president and
CEO of Premier Brands, Inc.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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Items to Discuss
What is Internet Marketing?
Is your Website Ready for the Internet?
Keyword Research
What is a Blog?
What is E-mail Marketing?
What is Search Engine Marketing?
What is Search Engine Optimization
Link Building
Pay per Click Advertising
Social Media Marketing
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
4. Internet Marketing for your Beverage Marketing Strategy
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The Secret: Internet Marketing?
Yes, there is a secret!
No, it is not social media, it is
not Facebook, likes, Twitter,
Instagram…
The Secret is 15 Years Old
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
5. Internet Marketing for your Beverage Marketing Strategy
What is Internet Marketing?
Also called Internet Advertising, uses the internet to deliver
promotional marketing messages to consumers. It includes Email Marketing, Search Engine Marketing, many types of
Social Media Marketing, many types of display advertising
(web banner and mobile advertising).
The BIG question… What can it do for you?
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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6. Internet Marketing for your Beverage Marketing Strategy
Is your website ready for the
Internet?
Is it user-friendly, visually appealing?
Is it simple and easy to navigate?
Does it load quickly?
Is it easy to find your contact information?
Does it focus on helping your customers make a decision?
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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7. Internet Marketing for your Beverage Marketing Strategy
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Does your Website reflect the overall branding and concept
of your Product?
Color Scheme
Pantones
Consistency
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@lquidbm.com
Www.Liquidbrandsmanagement.com
8. Internet Marketing for your Beverage Marketing Strategy
Keyword Research
What are your keywords?
How to do a keyword research
Why everybody says that keyword research is the
most important part of Internet Marketing?
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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9. Internet Marketing for your Beverage Marketing Strategy
What is a Blog?
A blog is an abbreviation of weblog. Blog represents
thoughts or opinions of the website author (in this case the
product) and are updated on a consistent basis for viewing by
the general public.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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10. Internet Marketing for your Beverage Marketing Strategy
What is E-mail Marketing?
E-mail marketing is a form of direct marketing which uses
electronic mail as a means of communicating commercial
messages to an audience.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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11. Internet Marketing for your Beverage Marketing Strategy
What is Search Engine
Marketing (SEM)?
Is the process of improving the visibility of a website or a
web page in a search engine’s thru optimization or
advertising.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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12. Internet Marketing for your Beverage Marketing Strategy
What is SEO?
Is the process of improving the
visibility of a website or a web
page in a search engine’s
natural or un-paid (“organic”)
results.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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13. Internet Marketing for your Beverage Marketing Strategy
Link Building
In the field of Search Engine
Optimization, linkbuilding
describes the actions aimed at
increasing the number and
quality of inbound links to a
page.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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14. Internet Marketing for your Beverage Marketing Strategy
Pay per Click Advertising
Is an Internet Advertising Model used to direct traffic to
websites, in which advertisers pay the publisher (the website
owner) when the ad is clicked.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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15. Internet Marketing for your Beverage Marketing Strategy
Social Media Marketing
Social Media Marketing refers to
the process of gaining visitors to a
website, leads or product
awareness through Social Media
Site.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
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Contact Us
Liquid Brands Management, Inc.
Office1: 888-276-5688
Office2: 619-722-5033
Visit Our site
Facebook
Friend Us
Twitter
Follow Us
E-mail: info@liquidbm.com
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com
18. www.liquidbrandsmanagement.com
Thank You !
And Please register to our next webinar.
CONTACT US
4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688
Email: info@liquidbm.com
Www.Liquidbrandsmanagement.com