Social Media 2012:  What your business needs to know
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Social Media 2012: What your business needs to know

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Presentation for Women in Business Meeting

Presentation for Women in Business Meeting
January 11, 2011
San Miguel de Allende, Mexico

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Social Media 2012:  What your business needs to know Social Media 2012: What your business needs to know Presentation Transcript

  • Social Media in 2012: What every business needs to know
  • 25% online time > social media
  • 800 million worldwide ½ US population on Facebook 30 million in Mexico online 90% have Facebook accounts 300 million worldwide 4 million in Mexico 50 million worldwide “ early adopters”
  • 1 in 4 smart phones 9 million devices in 2012
    • Create / enhance Facebook page
    • Create Twitter account
    • Build Facebook fan base
    • Add followers on Twitter
    • Post & tweet consistently! Be engaging!
    Checklist for 2012
  • Enhance FB Page
    • Add fans and engage with your fans
    • Post photos
    • Create events
    • Let them know about your specials
    • Add online reservations
    • Change your profile photo monthly
  • 140 characters at a time real people talking about real stuff right now in real time
  • 4 Reasons to Use Twitter 1. It will help you keep up with what people are talking about. 2. It can create traffic for your blog or Website. 3. It requires a very small investment . 4. It can help build your personal “brand.
  • How is my account doing?
  • Building your Base
    • Print. Add FB & Twitter accounts
    • Promotions. Offers & specials
    • Tweet! Send people from Twitter to FB
    • Email. Send people to Twitter & FB
    • Web. Send people to Twitter & FB
    Building your Base
  • web · social media · seo · consulting thisweekinsanmiguel.com @sanmiguelevents exploreandgomexico.com @exploreandgomex Shari Reynolds 415-115-9117