Flexsensing is an online platform to get medical advices online. Besides incentive an Healthier Behavior and Preventive Medicine

2. Problem - Individuals
• The only option people have for their diagnoses
• Opinion of the physician that is listening to them.
• Not enough physicians in Latin America
• Few data to diagnosis
• Scarcity of specialists or even physicians.

3. Problem - Corporate
• Maintain your partner’s Health
• Reduce Cost Treatment
• Incentive Healthy Behavior

4. Solution
• Notwithstanding the availability of medical information
in the internet,
• Information is disconnected
• Individual profile
• Needs.
• People will subscribe FlexSensing
• Preventive medicine
• Receive customized data and diagnosis
• Such a way they are not able to receive nowadays.

7. Fungal Infections
Mycoses

8. Body Signals Sensors Lab Exams

9. Sensors
• Accelerometer
• GPS
• Compass
• Camera – Heartbeat
• Voice Recognition
• Form Input
• Tracking Emotion

12. How it Works
• Service packages to autonomous individuals.
• Packages will differ in scope, wideness and depth of results,
• Follow-up & attendance in health-oriented personal behavior.
• Continuously but easily inputted data about feeding, weight, blood pressure,
pulse, etc.
• Companies Monitoring individual health data.
• Trade the medical devices needed for daily use,
• Specialized personnel to analyze data,
• Advice and calling for examination if a vestige of problem appears.
• Our direct client will be the monitoring companies
(we prefer a B2B model).

13. Business Model
• 5% Brokerage commission on services traded at the
platform.
• For individually contracted service of heath monitoring
• Charge users a yearly fee $ 15 for basic service package.
• Physicians
• Online Agenda
• Patient Management
• Remote Support
• $ 200 / year

14. Competition
• Several companies working on the medical field.
• Building solutions for hospitals
• Help with a specific pathology.
• Our strategy is to integrate data from these solutions
• Makes it available for other stakeholders.
• Not incentive to share data among medical companies
• Get few or no economic incentive to share their data
• Medical companies expend a lot of money to obtain it.
• We expect some resistance from traditional players.
• Create synergy with the traditional industry, instead of competition.
• Expected that Health Authorities to regulate the borderlines for
trading upon individual health data.

15. Team
Laercio Simoes
CEO & Founder
Software Enginner
USP & Singularity
Jean Carlo Viterbo
Strategic
Business Administration
USP & Singularity
Dra. Stefannie Arriaga
General Physician
Medical Advisor
UANL - Mexico

16. Sponsors

17. Roadmap - FlexSensing
• Skin
• Sensors
• Diabetes
• Obesity
• Hormonal
• Ophthalmology
• Audiometry
• Dentistry
• Cardiology

18. Lessons Learned
• Improve Customer User Interface
• Non Invasive
• Improve Privacy Protection
• Automatic Measures
• Better Feedback to Users evaluate your Data
• Medical Support
• Build Native App
•Change User Behavior

19. Thanks
Laercio Simoes
laercio@hpcbrasil.com
www.flextracker.net
www.flexsensing.com