Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Worldwide Smarter Workforce & Collaboration Solutions Demand Generation Manager
Industry
Electronics / Computer Hardware
Website
http://www.emptoris.com
About
An accomplished B2B marketing leader with a successful track record in leading teams, Kate is driven, strategic and is known for her consistency in achieving excellent results.
Proven experience in developing and executing innovative B2B marketing strategies for the complex sale that create demand, enhance competitive product positioning and drive pipeline growth. Kate has over 15 years of experience in product marketing, marketing programs, sales enablement, demand generation, and customer engagement and is highly skilled in interpreting organizational goals and translating them into integrated, revenue generating marketing plans.
Tags
emptoris
contract management
supply management
sourcing
supplier risk
risk
supplier lifecycle management
services procurement
oil and gas
talent
cpo
risk mitigation
dhl
supplier performance management
See more
Documents
(2)Likes
(1)2015 B2B Content Marketing Benchmarks, Budgets and Trends - North America by Content Marketing Institute and MarketingProfs
Content Marketing Institute
•
9 years ago
Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Worldwide Smarter Workforce & Collaboration Solutions Demand Generation Manager
Industry
Electronics / Computer Hardware
Website
http://www.emptoris.com
About
An accomplished B2B marketing leader with a successful track record in leading teams, Kate is driven, strategic and is known for her consistency in achieving excellent results.
Proven experience in developing and executing innovative B2B marketing strategies for the complex sale that create demand, enhance competitive product positioning and drive pipeline growth. Kate has over 15 years of experience in product marketing, marketing programs, sales enablement, demand generation, and customer engagement and is highly skilled in interpreting organizational goals and translating them into integrated, revenue generating marketing plans.
Tags
emptoris
contract management
supply management
sourcing
supplier risk
risk
supplier lifecycle management
services procurement
oil and gas
talent
cpo
risk mitigation
dhl
supplier performance management
See more