Just Ship: Managing to Stay Out of the Way

Just Ship Managing to Stay Out of the Way Ken Little @timesopen 9/7/11Tuesday, September 13, 2011

What is Etsy?Tuesday, September 13, 2011

Tuesday, September 13, 2011

1+ Billion Pageviews Per MonthTuesday, September 13, 2011

~80 EngineersTuesday, September 13, 2011

Still Evolving: Heavy Bias Toward ChangeTuesday, September 13, 2011

HEAVY.Tuesday, September 13, 2011

The Management Challenge: Create an Environment that ENCOURAGES Experimentation and Rapid DevelopmentTuesday, September 13, 2011

Rule of Thumb: If You’re not Coding, Be a CatalystTuesday, September 13, 2011

Rule of Thumb: If You’re not Coding, Be a Catalyst Find Ways to Make Coders Better, Stronger, FasterTuesday, September 13, 2011

Constant ChangeTuesday, September 13, 2011

Constant Change • Make Small(ish), Measurable ChangesTuesday, September 13, 2011

Constant Change • Make Small(ish), Measurable Changes • All Roads Lead to ProdTuesday, September 13, 2011

Constant Change • Make Small(ish), Measurable Changes • All Roads Lead to Prod • No Barriers. If You Can do the Work, Then You Can... do the Work...Tuesday, September 13, 2011

Small(ish) ChangesTuesday, September 13, 2011

“All existing revision control systems were built by people who build installed software” - Paul Hammond, Always Ship Trunk, Velocity 2010Tuesday, September 13, 2011

The Web is NOT Installed SoftwareTuesday, September 13, 2011

Commit DailyTuesday, September 13, 2011

Commit Daily TO TRUNKTuesday, September 13, 2011

No BranchesTuesday, September 13, 2011

No Sleepy Repose in QA / StageTuesday, September 13, 2011

DO IT LIVE!Tuesday, September 13, 2011

DO IT LIVE? (OK Not Quite)Tuesday, September 13, 2011

Branch in CodeTuesday, September 13, 2011

Conﬁg Flags if ($cfg::isEnabled(‘awesome_new_search’)) { # new hotness $rsp = do_solr(); } else { # boring old stuff $rsp = do_grep(); }Tuesday, September 13, 2011

Keep it SimpleTuesday, September 13, 2011

Ding Ding! $conf[‘awesome_new_search’] = array( ! enabled => ‘ADMINONLY’ );Tuesday, September 13, 2011

Ding Ding! • Allows Multiple Contributors Without Drifting from Trunk • Provides Tremendous Visibility into Project Progress • Once Done, Code’s already DeployedTuesday, September 13, 2011

Turning it on in Production is Actually BoringTuesday, September 13, 2011

Do (Most) Change Management Along the WayTuesday, September 13, 2011

Do (Most) Change Management Along the Way • Code Reviews With each CommitTuesday, September 13, 2011

Don’t Think, Just do itTuesday, September 13, 2011

Do (Most) Change Management Along the Way • Code Reviews With each Commit • Unit Tests - We’ve Got BoatloadsTuesday, September 13, 2011

Do (Most) Change Management Along the Way • Code Reviews With each Commit • Unit Tests - We’ve Got Boatloads • Constantly Monitor for Trouble. Correct Quickly.Tuesday, September 13, 2011

Graph EverythingTuesday, September 13, 2011

No, Really. Everything.Tuesday, September 13, 2011

mean time to detect: < 5 minutes mean time to resolve: 4.5 minutesTuesday, September 13, 2011

All Roads Lead to ProdTuesday, September 13, 2011

Rampups $conf[‘awesome_new_search’] = array( ! enabled => ‘ADMINONLY’ );Tuesday, September 13, 2011

Rampups $conf[‘awesome_new_search’] = array( ! enabled => ‘WHITELIST’, ! whitelist => array(‘kenlittle’, ‘yournamehere’) );Tuesday, September 13, 2011

Rampups $conf[‘awesome_new_search’] = array( ! enabled => ‘RAMPUP’, ! percent => 1 //percent of users );Tuesday, September 13, 2011

1%Tuesday, September 13, 2011

ExperimentsTuesday, September 13, 2011

Hack WeekTuesday, September 13, 2011

Make it Harder to Talk About an Idea Than to Just do itTuesday, September 13, 2011

No Barriers. If You Can do the Work, Then You Can... do the Work...Tuesday, September 13, 2011

Mike BecakTuesday, September 13, 2011

Mike Becak Product DudeTuesday, September 13, 2011

Mike’s Commit StreamTuesday, September 13, 2011

Mike’s Code ReviewsTuesday, September 13, 2011

Mike’s PushTuesday, September 13, 2011

Sam HaskinsTuesday, September 13, 2011

Sam Haskins Rocking Engineering InternTuesday, September 13, 2011

Sam Announcing a New FeatureTuesday, September 13, 2011

Wrap it UpTuesday, September 13, 2011

Small, Constant ChangeTuesday, September 13, 2011

Prod is a Great Context to Dev inTuesday, September 13, 2011

Help the Folks that Do, Do MoreTuesday, September 13, 2011

http://kellanem.etsy.comTuesday, September 13, 2011

Thanks! • http://codeascraft.etsy.com • http://www.etsy.com/careers/ • ken.little@etsy.comTuesday, September 13, 2011

Just Ship: Managing to Stay Out of the Way

by Ken Little

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