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Getting Online with An eCommerce Solution




                   Or make cash selling stuff
“These are hard times and people aren’t
           spending money”
FALSE: Online spending is growing by the day
MORE FACTS
There has never been a better time to get
online and sell products


And it has never been easier to establish
an online shop to sell products
All You Need Is
> A domain name
> Hosting

… and some products

> And one of the many shopping
cart solutions


 Plugin a Payment Gateway and you are ready to..
START
But

- What if I fail?
- What if things
  don’t sell?
- What if I don’t get
  customers?



Here is how you stop
that happening
Set yourself a target
It can be modest - Sell X products in a month
Create a buzz about your product.




Write great copy about the product.   Make it stand out.
  Email people for feedback on the product and the site selling it

                        Promote it online.
    See what other online retailers are doing in the same space
                        Copy what they do
                         Do it even better
Keep On Pushin’
• Its hard work to sell products online
• It means using different techniques and
    perhaps learning new skills
•   But there can be rewards
•   Your first sale will make you smile
•   Your 1000th sale will make your family smile
•   Your 10,000th sale will make your bank
    manager smile
The Insider Secrets
 There are no insider secrets. Best sales teams
  test markets, try different ideas, throw out
  bad ideas and fail constantly
 They work hard really hard on their sites with
  online and offline marketing
 And guess what – having the best product
  doesn't mean anything
Yes another money image.
       Online selling is ABOUT making money
You have to convince people to spend on your product
Make it easy to use the site
Encourage them to read, browse, add to cart
    Make it so good that they tell others
The Technical Side              The Marketing / Search Side


 Get hosting                    Write great content

 Get a Domain Name              Create GREAT imagery / video

 Get a Merchant bank account    Create search related product pages

 Get a site online              WORK YOUR TAIL OFF

 Get product(s)

 Load them on site
Me
Kieran Daly

http://www.grangewebdesign.com

@grangeweb

kieran@grangewebdesign.com

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Get Selling Online

  • 1. Getting Online with An eCommerce Solution Or make cash selling stuff
  • 2. “These are hard times and people aren’t spending money”
  • 3. FALSE: Online spending is growing by the day
  • 4.
  • 5. MORE FACTS There has never been a better time to get online and sell products And it has never been easier to establish an online shop to sell products
  • 6. All You Need Is > A domain name > Hosting … and some products > And one of the many shopping cart solutions Plugin a Payment Gateway and you are ready to..
  • 7. START But - What if I fail? - What if things don’t sell? - What if I don’t get customers? Here is how you stop that happening
  • 8. Set yourself a target
  • 9. It can be modest - Sell X products in a month
  • 10. Create a buzz about your product. Write great copy about the product. Make it stand out. Email people for feedback on the product and the site selling it Promote it online. See what other online retailers are doing in the same space Copy what they do Do it even better
  • 11. Keep On Pushin’ • Its hard work to sell products online • It means using different techniques and perhaps learning new skills • But there can be rewards • Your first sale will make you smile • Your 1000th sale will make your family smile • Your 10,000th sale will make your bank manager smile
  • 12. The Insider Secrets  There are no insider secrets. Best sales teams test markets, try different ideas, throw out bad ideas and fail constantly  They work hard really hard on their sites with online and offline marketing  And guess what – having the best product doesn't mean anything
  • 13. Yes another money image. Online selling is ABOUT making money You have to convince people to spend on your product
  • 14. Make it easy to use the site Encourage them to read, browse, add to cart Make it so good that they tell others
  • 15. The Technical Side The Marketing / Search Side  Get hosting  Write great content  Get a Domain Name  Create GREAT imagery / video  Get a Merchant bank account  Create search related product pages  Get a site online  WORK YOUR TAIL OFF  Get product(s)  Load them on site