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8 Hacks To Rank
YouTube Videos in
Google Searches
Ryan Stewart
http://webris.org
http://ryanwashere.com
Hi@RyanWasHere.com
http://webris.org/how-to-rank-youtube-videos-in-google/
Why YouTube?
• 2nd most used search engine behind Google
• Low cost, low effort content distribution
platform
• Built in audience – Over 6 billion videos
viewed daily
• Easier to rank videos than websites (YouTube
is an AUTHORITY Domain)
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #1: Video Length
• New ranking factor: time on video,
engagement and social shares
• Make your video AT LEAST 2 minutes in length
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #2: Video Name
• Make sure your title aligns with long tail
keyword strategy
• Name your RAW video file BEFORE uploading
with your main keywords
• Name your YouTube video title with your main
and secondary keywords
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #3: Video Description
• Link to your website
• Add at least 200 words of text
• Use keywords throughout
• Create video transcript
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #4: Playlists
• Create a playlist for each upload
• Name the playlist using secondary keywords
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #5: Thumbails
• Create custom thumbnails for each video
• This increases click through rate which in turn
increases views and engagement
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #5: Thumbails
• Create custom thumbnails for each video
• This increases click through rate which in turn
increases views and engagement
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #6: Share!
• YouTube loves when you share their URL
• The more shares and social signals, the higher
you'll rank
• Post to groups on social media (Facebook,
LinkedIn, Google+)
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #7: Channel Page
• Create header, profile pic
• Add links to your social sites
• Follow similar channels
• Add a long description
http://webris.org/how-to-rank-youtube-videos-in-google/
Hack #8: Build Links
• For highly competitive keywords, build links
and embed your video across other sites
– Blogs
– Tumblrs
– Pinterest
– Private blog networks
– Guest posts
http://webris.org/how-to-rank-youtube-videos-in-google/
Want More?
Visit us on the web: http://webris.org
Or read the full article here:
http://webris.org/how-to-rank-youtube-videos-in-
google/
http://webris.org/how-to-rank-youtube-videos-in-google/

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How to Rank YouTube Videos High in Search Engines by Webris

  • 1. 8 Hacks To Rank YouTube Videos in Google Searches Ryan Stewart http://webris.org http://ryanwashere.com Hi@RyanWasHere.com http://webris.org/how-to-rank-youtube-videos-in-google/
  • 2. Why YouTube? • 2nd most used search engine behind Google • Low cost, low effort content distribution platform • Built in audience – Over 6 billion videos viewed daily • Easier to rank videos than websites (YouTube is an AUTHORITY Domain) http://webris.org/how-to-rank-youtube-videos-in-google/
  • 3. Hack #1: Video Length • New ranking factor: time on video, engagement and social shares • Make your video AT LEAST 2 minutes in length http://webris.org/how-to-rank-youtube-videos-in-google/
  • 4. Hack #2: Video Name • Make sure your title aligns with long tail keyword strategy • Name your RAW video file BEFORE uploading with your main keywords • Name your YouTube video title with your main and secondary keywords http://webris.org/how-to-rank-youtube-videos-in-google/
  • 5. Hack #3: Video Description • Link to your website • Add at least 200 words of text • Use keywords throughout • Create video transcript http://webris.org/how-to-rank-youtube-videos-in-google/
  • 6. Hack #4: Playlists • Create a playlist for each upload • Name the playlist using secondary keywords http://webris.org/how-to-rank-youtube-videos-in-google/
  • 7. Hack #5: Thumbails • Create custom thumbnails for each video • This increases click through rate which in turn increases views and engagement http://webris.org/how-to-rank-youtube-videos-in-google/
  • 8. Hack #5: Thumbails • Create custom thumbnails for each video • This increases click through rate which in turn increases views and engagement http://webris.org/how-to-rank-youtube-videos-in-google/
  • 9. Hack #6: Share! • YouTube loves when you share their URL • The more shares and social signals, the higher you'll rank • Post to groups on social media (Facebook, LinkedIn, Google+) http://webris.org/how-to-rank-youtube-videos-in-google/
  • 10. Hack #7: Channel Page • Create header, profile pic • Add links to your social sites • Follow similar channels • Add a long description http://webris.org/how-to-rank-youtube-videos-in-google/
  • 11. Hack #8: Build Links • For highly competitive keywords, build links and embed your video across other sites – Blogs – Tumblrs – Pinterest – Private blog networks – Guest posts http://webris.org/how-to-rank-youtube-videos-in-google/
  • 12. Want More? Visit us on the web: http://webris.org Or read the full article here: http://webris.org/how-to-rank-youtube-videos-in- google/ http://webris.org/how-to-rank-youtube-videos-in-google/