Let’s Demystify the Wordpress Dashboard                                        Deborah Drake & Stephen MagladryCopyright 2...
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Best Practices–Posts               SEO                     Category                            Organize like posts togethe...
Best Practices–Posts               SEO                     Category                            Organize like posts togethe...
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Best Practices–Posts       SEO             Title Tag                    accurate and concise description of               ...
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Best Practices–Posts       SEO             Title Tag                    accurate and concise description of               ...
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Best Practices–Pages               They are for unchanging information               Eg. Contacts page, bio page          ...
Best Practices–Pages               They are for unchanging information               Eg. Contacts page, bio page          ...
Best Practices–Pages               They are for unchanging information               Eg. Contacts page, bio page          ...
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Best Practices–Categories               Used to gather posts together under               common theme               Pick ...
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Best Practices–Plugins/Widgets        Finding a Good Plugin               Check the details                     Descriptio...
Best Practices–Plugins/Widgets        Finding a Good Plugin               Check the details                     Descriptio...
Best Practices–Plugins/Widgets        Finding a Good Plugin               Check the details                     Descriptio...
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Recommended plugins               SEO UltimateCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com   45
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Recommended plugins               SEO Ultimate                     helps search engine classify site                     T...
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Best Practices–Backup        Depends               How often the site changes?               How important is the site to ...
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Wordpress Dashboard

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This is the slideshow from the February 28 talk, Let's Demystify the Wordpress Dashboard at Friends Philosophy and Tea, given Stephen Magladry and Deborah Drake.

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  • [D]How many of you have already a WP blogsite? Anybody not?\nHow many of you have a sense of all the tools on the Dashboard?\n\nWe are going to presume that if you here you want help understand what is important how to take full advantage of the SEO available in having a WP blogsite.\n\nHow to get the most of this workshop we suggest, you take notes, save your questions for the 2nd part (Q&A) which comes after we address 8 main important tools on the dashboard.\n
  • You are willing to be cour-rious!\n-courageous + curious = COUR-IOUS\n
  • You are willing to be cour-rious!\n-courageous + curious = COUR-IOUS\n
  • You are willing to be cour-rious!\n-courageous + curious = COUR-IOUS\n
  • You are willing to be cour-rious!\n-courageous + curious = COUR-IOUS\n
  • \n
  • \n
  • \n
  • [Let’s turn it over to Stephen]\n
  • How many of you are icon people \nAnd who needs words? \nDeborah-be ready. I’ll ask for a 1 sentence description of Links to resources\n
  • How many of you are icon people \nAnd who needs words? \nDeborah-be ready. I’ll ask for a 1 sentence description of Links to resources\n
  • How many of you are icon people \nAnd who needs words? \nDeborah-be ready. I’ll ask for a 1 sentence description of Links to resources\n
  • - Imagine being asked to fly a plane for the first time at 30 years old with no training. --Overwhelm and no sense of adventure (as a three year)\n\n
  • - Imagine being asked to fly a plane for the first time at 30 years old with no training. --Overwhelm and no sense of adventure (as a three year)\n\n
  • Screen options as to what you see and don’t often can be customized to simplify what you see.\n\n
  • Screen options as to what you see and don’t often can be customized to simplify what you see.\n\n
  • Screen options as to what you see and don’t often can be customized to simplify what you see.\n\n
  • Screen options as to what you see and don’t often can be customized to simplify what you see.\n\n
  • Don’t worry....This will not happen to you!\n\n
  • Web Link: TWD-Dashboard Home\nDemo the before/after on TWD Home page.\n
  • Web Link: TWD-Dashboard Home\nDemo the before/after on TWD Home page.\n
  • Web Link: TWD-Dashboard Home\nDemo the before/after on TWD Home page.\n
  • Web Link: TWD-Dashboard Home\nDemo the before/after on TWD Home page.\n
  • \n
  • Keep in mind your keywords in your bio. Have an avatar/thumbnail.\n\n
  • Keep in mind your keywords in your bio. Have an avatar/thumbnail.\n\n
  • Keep in mind your keywords in your bio. Have an avatar/thumbnail.\n\n
  • Keep in mind your keywords in your bio. Have an avatar/thumbnail.\n\n
  • [S]\n-How many of you would like a thumbnail of you or your logo associated with comments you make on your blog or else where? If yes, you want an Avatar that is associated through your email address, Set up Gravatar.com account.\n-Setup Gravatar.com on next slide\n\n
  • [S]\n-How many of you would like a thumbnail of you or your logo associated with comments you make on your blog or else where? If yes, you want an Avatar that is associated through your email address, Set up Gravatar.com account.\n-Setup Gravatar.com on next slide\n\n
  • [S]\n-How many of you would like a thumbnail of you or your logo associated with comments you make on your blog or else where? If yes, you want an Avatar that is associated through your email address, Set up Gravatar.com account.\n-Setup Gravatar.com on next slide\n\n
  • [S]\n-How many of you would like a thumbnail of you or your logo associated with comments you make on your blog or else where? If yes, you want an Avatar that is associated through your email address, Set up Gravatar.com account.\n-Setup Gravatar.com on next slide\n\n
  • [S]\n-How many of you would like a thumbnail of you or your logo associated with comments you make on your blog or else where? If yes, you want an Avatar that is associated through your email address, Set up Gravatar.com account.\n-Setup Gravatar.com on next slide\n\n
  • -web link :TwD Profile Page\nLoad Gravatar for Jimmy Holmes \n\n
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  • Fresh Content gets you noticed\nContinuous Fresh Content keeps you noticed\nContent + SEO = Gold\nKeyword rich content is Golden (per Rand Fishkin of SEOmoz)\n\n
  • Fresh Content gets you noticed\nContinuous Fresh Content keeps you noticed\nContent + SEO = Gold\nKeyword rich content is Golden (per Rand Fishkin of SEOmoz)\n\n
  • Fresh Content gets you noticed\nContinuous Fresh Content keeps you noticed\nContent + SEO = Gold\nKeyword rich content is Golden (per Rand Fishkin of SEOmoz)\n\n
  • Fresh Content gets you noticed\nContinuous Fresh Content keeps you noticed\nContent + SEO = Gold\nKeyword rich content is Golden (per Rand Fishkin of SEOmoz)\n\n
  • Fresh Content gets you noticed\nContinuous Fresh Content keeps you noticed\nContent + SEO = Gold\nKeyword rich content is Golden (per Rand Fishkin of SEOmoz)\n\n
  • Preview of what is to come\n\n
  • Preview of what is to come\n\n
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  • SEO what do you really want to be found for. Do your research.\nTags two-four words okay\n\n
  • SEO what do you really want to be found for. Do your research.\nTags two-four words okay\n\n
  • SEO what do you really want to be found for. Do your research.\nTags two-four words okay\n\n
  • SEO what do you really want to be found for. Do your research.\nTags two-four words okay\n\n
  • SEO what do you really want to be found for. Do your research.\nTags two-four words okay\n\n
  • SEO what do you really want to be found for. Do your research.\nTags two-four words okay\n\n
  • SEO what do you really want to be found for. Do your research.\nTags two-four words okay\n\n
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  • -Stress the importance of building a web with your posts\n-Tie different posts together\n-SEO loves inner-connected posts.\n-Create a LOGICAL web of connection.\nRefer to the posts that now create autolink anchors whenever the word writing is used. It can be used or misused. \nWeb Link:Autolink-Bad example\n
  • -Stress the importance of building a web with your posts\n-Tie different posts together\n-SEO loves inner-connected posts.\n-Create a LOGICAL web of connection.\nRefer to the posts that now create autolink anchors whenever the word writing is used. It can be used or misused. \nWeb Link:Autolink-Bad example\n
  • -Stress the importance of building a web with your posts\n-Tie different posts together\n-SEO loves inner-connected posts.\n-Create a LOGICAL web of connection.\nRefer to the posts that now create autolink anchors whenever the word writing is used. It can be used or misused. \nWeb Link:Autolink-Bad example\n
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  • Why choose no index or no follow. For non-related creative writing, you can direct people here and bypass it being archived on the web. \n\n
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  • -Brief explanation on difference between static pages and Dynamic pages(posts)\nNon-changing or seasonally changing or global. \n-Explain reasoning around including website in title.\nThink of them like a web page that can also have SEO attached to it. \n\n
  • -Brief explanation on difference between static pages and Dynamic pages(posts)\nNon-changing or seasonally changing or global. \n-Explain reasoning around including website in title.\nThink of them like a web page that can also have SEO attached to it. \n\n
  • -Brief explanation on difference between static pages and Dynamic pages(posts)\nNon-changing or seasonally changing or global. \n-Explain reasoning around including website in title.\nThink of them like a web page that can also have SEO attached to it. \n\n
  • -Brief explanation on difference between static pages and Dynamic pages(posts)\nNon-changing or seasonally changing or global. \n-Explain reasoning around including website in title.\nThink of them like a web page that can also have SEO attached to it. \n\n
  • -Brief explanation on difference between static pages and Dynamic pages(posts)\nNon-changing or seasonally changing or global. \n-Explain reasoning around including website in title.\nThink of them like a web page that can also have SEO attached to it. \n\n
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  • Cookbook Example\n-SEO Relevance? Search for Categories name- does in bring up expected content\n
  • Cookbook Example\n-SEO Relevance? Search for Categories name- does in bring up expected content\n
  • Cookbook Example\n-SEO Relevance? Search for Categories name- does in bring up expected content\n
  • Cookbook Example\n-SEO Relevance? Search for Categories name- does in bring up expected content\n
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  • Why fill in the description? Let me tell you. SEO opportunity.\n\n
  • \n
  • Think of them as an app for a smart phone\n \n
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  • Web Link:TwD-Plugins\n
  • Web Link:TwD-Plugins\n
  • Web Link:TwD-Plugins\n
  • Web Link:TwD-Plugins\n
  • Web Link:TwD-Plugins\n
  • Web Link:TwD-Plugins\n
  • Web Link:TwD-Plugins\n
  • -Show a TWD plugin install \n-Show a S2M\n
  • -Show a TWD plugin install \n-Show a S2M\n
  • -Show a TWD plugin install \n-Show a S2M\n
  • -Show a TWD plugin install \n-Show a S2M\n
  • -Show a TWD plugin install \n-Show a S2M\n
  • (e.g. Tag Cloud, Subscribe to, Categories, Top Posts\nDemo with Widgets Page\n
  • (e.g. Tag Cloud, Subscribe to, Categories, Top Posts\nDemo with Widgets Page\n
  • (e.g. Tag Cloud, Subscribe to, Categories, Top Posts\nDemo with Widgets Page\n
  • Demo with a Plugin Setting\nDemo with a Widget Setting\n
  • Demo with a Plugin Setting\nDemo with a Widget Setting\n
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  • Find all things in a room\n
  • Find all things in a room\n
  • Find all things in a room\n
  • Find all things in a room\n
  • Find all things in a room\n
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  • -Good if many people are contributing to site\n-In your use profile you either upload a thumbnail, pulling in the image that is tied to your twitter feed, or it grabs your gravatar image (set up as a gravatar account/profile)\n\n
  • -Good if many people are contributing to site\n-In your use profile you either upload a thumbnail, pulling in the image that is tied to your twitter feed, or it grabs your gravatar image (set up as a gravatar account/profile)\n\n
  • -Good if many people are contributing to site\n-In your use profile you either upload a thumbnail, pulling in the image that is tied to your twitter feed, or it grabs your gravatar image (set up as a gravatar account/profile)\n\n
  • Subscriber can set preference for receiving by post, daily, weekly AND as site owner you can set the global preferences. \n
  • Subscriber can set preference for receiving by post, daily, weekly AND as site owner you can set the global preferences. \n
  • \n
  • -It’s Eleven O’Clock–Do you know where your back data is?\n-MS Kin Phone-cloud based-network upgrade-backup plan did not work-initial indications-\nall data lost!\n- Most hosts do backups\n- Second source for extra piece of mind\n\n
  • -It’s Eleven O’Clock–Do you know where your back data is?\n-MS Kin Phone-cloud based-network upgrade-backup plan did not work-initial indications-\nall data lost!\n- Most hosts do backups\n- Second source for extra piece of mind\n\n
  • -It’s Eleven O’Clock–Do you know where your back data is?\n-MS Kin Phone-cloud based-network upgrade-backup plan did not work-initial indications-\nall data lost!\n- Most hosts do backups\n- Second source for extra piece of mind\n\n
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  • For a complete back up there are two parts to backing up your site: \nthe database (aka text content) \nand the files (everything else images, video links, custom code CSS and PHP)\n\n
  • For a complete back up there are two parts to backing up your site: \nthe database (aka text content) \nand the files (everything else images, video links, custom code CSS and PHP)\n\n
  • For a complete back up there are two parts to backing up your site: \nthe database (aka text content) \nand the files (everything else images, video links, custom code CSS and PHP)\n\n
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  • -keep all content together.\nWeb Link: TwD Export\n\n
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  • \n
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  • \n
  • plugins can interact poorly with each other\ncould be an indication of poorly written code\n
  • plugins can interact poorly with each other\ncould be an indication of poorly written code\n
  • plugins can interact poorly with each other\ncould be an indication of poorly written code\n
  • If you have chosen plugins wisely, they are kept up to date with new versions of WP and “should not” cause your site to have problems or break, crash..\nPlugins need to be compatible with WP and each other\nDeborah- Your Story\n\n
  • If you have chosen plugins wisely, they are kept up to date with new versions of WP and “should not” cause your site to have problems or break, crash..\nPlugins need to be compatible with WP and each other\nDeborah- Your Story\n\n
  • If you have chosen plugins wisely, they are kept up to date with new versions of WP and “should not” cause your site to have problems or break, crash..\nPlugins need to be compatible with WP and each other\nDeborah- Your Story\n\n
  • If you have chosen plugins wisely, they are kept up to date with new versions of WP and “should not” cause your site to have problems or break, crash..\nPlugins need to be compatible with WP and each other\nDeborah- Your Story\n\n
  • If you have chosen plugins wisely, they are kept up to date with new versions of WP and “should not” cause your site to have problems or break, crash..\nPlugins need to be compatible with WP and each other\nDeborah- Your Story\n\n
  • If you have chosen plugins wisely, they are kept up to date with new versions of WP and “should not” cause your site to have problems or break, crash..\nPlugins need to be compatible with WP and each other\nDeborah- Your Story\n\n
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  • Wordpress Dashboard

    1. 1. Let’s Demystify the Wordpress Dashboard Deborah Drake & Stephen MagladryCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com
    2. 2. AssumptionsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 2
    3. 3. Assumptions You can log on to your Wordpress siteCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 2
    4. 4. Assumptions You can log on to your Wordpress site You want to be the administrator of your site or have an adminCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 2
    5. 5. Assumptions You can log on to your Wordpress site You want to be the administrator of your site or have an admin You have access to your site (ftp/web) or an admin you can turn toCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 2
    6. 6. Assumptions You can log on to your Wordpress site You want to be the administrator of your site or have an admin You have access to your site (ftp/web) or an admin you can turn to Willing to be COUR-IOUSCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 2
    7. 7. Presentation NotesCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 3
    8. 8. Presentation Notes Will be made available after the presentation (on-line pdf)Copyright 2012, itechieguy.com, www.authenticwritingprovokes.com 3
    9. 9. Presentation Notes Will be made available after the presentation (on-line pdf) 1 page cheat sheetCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 3
    10. 10. Presentation Notes Will be made available after the presentation (on-line pdf) 1 page cheat sheet Slides are numbered if you want to take additional notesCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 3
    11. 11. Lets get started!Copyright 2012, itechieguy.com, www.authenticwritingprovokes.com 4
    12. 12. The Dashboard ToolsCopyright 2012, iTechieguy.com, www.authenticwritingprovokes.com 5
    13. 13. The Dashboard ToolsCopyright 2012, iTechieguy.com, www.authenticwritingprovokes.com 5
    14. 14. The Dashboard ToolsCopyright 2012, iTechieguy.com, www.authenticwritingprovokes.com 5
    15. 15. The Dashboard Tools Dashboard Home Page Managing Posts Adding Media Links to Resources Control of Pages Comments Themes/Widget/Menus... Wordpress Plug-ins Manage Users/Profile Wordpress Tools Setting for Plug-ins SEO Ultimate Plug-in G-Lock Mail List Collapse/ExpandCopyright 2012, iTechieguy.com, www.authenticwritingprovokes.com 5
    16. 16. Dashboard HomepageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 6
    17. 17. Dashboard Homepage Think of it as a command central for the dashboardCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 6
    18. 18. Dashboard Homepage Think of it as a command central for the dashboard Contains general information about siteCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 6
    19. 19. Dashboard HomepageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 7
    20. 20. Dashboard Homepage Screen OptionsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 7
    21. 21. Dashboard Homepage Screen Options just about every tools has a Screen OptionCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 7
    22. 22. Dashboard Homepage Screen Options just about every tools has a Screen Option can be used to simplify what is on the screenCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 7
    23. 23. Dashboard Homepage Screen Options just about every tools has a Screen Option can be used to simplify what is on the screen Controls what to display per ToolCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 7
    24. 24. Dashboard HomepageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 8
    25. 25. Dashboard HomepageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 8
    26. 26. Dashboard HomepageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 9
    27. 27. Dashboard Homepage Getting ThereCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 9
    28. 28. Dashboard Homepage Getting ThereCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 9
    29. 29. Dashboard Homepage Getting There Check which Options to displayCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 9
    30. 30. Dashboard Homepage Getting There Check which Options to displayCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 9
    31. 31. Best Practices User ProfileCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 10
    32. 32. Best Practices–User ProfileCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 11
    33. 33. Best Practices–User Profile Completely fill out all fields from the startCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 11
    34. 34. Best Practices–User Profile Completely fill out all fields from the start include bio and contact informationCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 11
    35. 35. Best Practices–User Profile Completely fill out all fields from the start include bio and contact information Keep it up to dateCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 11
    36. 36. Best Practices–User Profile Completely fill out all fields from the start include bio and contact information Keep it up to date Include an AvatarCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 11
    37. 37. Best Practices–User ProfileCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 12
    38. 38. Best Practices–User Profile Gravatar–Global Resource AvatarCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 12
    39. 39. Best Practices–User Profile Gravatar–Global Resource Avatar Out of the box you will have to use Gravatar.comCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 12
    40. 40. Best Practices–User Profile Gravatar–Global Resource Avatar Out of the box you will have to use Gravatar.com go to Gravatar.comCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 12
    41. 41. Best Practices–User Profile Gravatar–Global Resource Avatar Out of the box you will have to use Gravatar.com go to Gravatar.com create a gravatar using your email addressCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 12
    42. 42. Best Practices–User Profile Gravatar–Global Resource Avatar Out of the box you will have to use Gravatar.com go to Gravatar.com create a gravatar using your email address Gravatar automatically associatedCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 12
    43. 43. Best Practices–User ProfileCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 13
    44. 44. Best Practices–User Profile Getting ThereCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 13
    45. 45. Best Practices PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 14
    46. 46. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 15
    47. 47. Best Practices–Posts ContentCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 15
    48. 48. Best Practices–Posts Content This is what attracts visitorsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 15
    49. 49. Best Practices–Posts Content This is what attracts visitors SEOCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 15
    50. 50. Best Practices–Posts Content This is what attracts visitors SEO This gets your content foundCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 15
    51. 51. Best Practices–Posts Content This is what attracts visitors SEO This gets your content found Fill out for every postCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 15
    52. 52. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 16
    53. 53. Best Practices–Posts Title & ContentCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 16
    54. 54. Best Practices–Posts Title & Content SEO Category Tags Title Tag Meta Description Incoming linksCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 16
    55. 55. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 17
    56. 56. Best Practices–Posts Title & ContentCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 17
    57. 57. Best Practices–Posts Title & Content Title–Be creative–this is your Hook!Copyright 2012, itechieguy.com, www.authenticwritingprovokes.com 17
    58. 58. Best Practices–Posts Title & Content Title–Be creative–this is your Hook! Content–Your postCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 17
    59. 59. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    60. 60. Best Practices–Posts SEOCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    61. 61. Best Practices–Posts SEO CategoryCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    62. 62. Best Practices–Posts SEO Category Organize like posts togetherCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    63. 63. Best Practices–Posts SEO Category Organize like posts together can be used as a tagCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    64. 64. Best Practices–Posts SEO Category Organize like posts together can be used as a tag TagsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    65. 65. Best Practices–Posts SEO Category Organize like posts together can be used as a tag Tags Use appropriate tagsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    66. 66. Best Practices–Posts SEO Category Organize like posts together can be used as a tag Tags Use appropriate tags Not limited to single wordsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 18
    67. 67. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 19
    68. 68. Best Practices–Posts SEOCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 19
    69. 69. Best Practices–Posts SEO Title TagCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 19
    70. 70. Best Practices–Posts SEO Title Tag accurate and concise description of contentCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 19
    71. 71. Best Practices–Posts SEO Title Tag accurate and concise description of content 70 char limitCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 19
    72. 72. Best Practices–Posts SEO Title Tag accurate and concise description of content 70 char limit avoid “,’, ?, –, comma, En Dash, Em Dash, ‘ , !, :, and &Copyright 2012, itechieguy.com, www.authenticwritingprovokes.com 19
    73. 73. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 20
    74. 74. Best Practices–Posts Title TagCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 20
    75. 75. Best Practices–Posts Title Tag important keywords close to the frontCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 20
    76. 76. Best Practices–Posts Title Tag important keywords close to the front Leverage BrandingCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 20
    77. 77. Best Practices–Posts Title Tag important keywords close to the front Leverage Branding Use “|”as separator–usually found above return keyCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 20
    78. 78. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 21
    79. 79. Best Practices–Posts Meta DescriptionCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 21
    80. 80. Best Practices–Posts Meta Description Minimal importance to search rankingCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 21
    81. 81. Best Practices–Posts Meta Description Minimal importance to search ranking importance is gaining click-through from search engine result pagesCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 21
    82. 82. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 22
    83. 83. Best Practices–Posts Meta DescriptionCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 22
    84. 84. Best Practices–Posts Meta Description Write Compelling Ad CopyCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 22
    85. 85. Best Practices–Posts Meta Description Write Compelling Ad Copy Under 140 CharsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 22
    86. 86. Best Practices–Posts Meta Description Write Compelling Ad Copy Under 140 Chars Unique per postCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 22
    87. 87. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 23
    88. 88. Best Practices–Posts Incoming Auto Link AnchorsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 23
    89. 89. Best Practices–Posts Incoming Auto Link Anchors Use this to build a webCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 23
    90. 90. Best Practices–Posts Incoming Auto Link Anchors Use this to build a web how would you connect back to this pageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 23
    91. 91. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 24
    92. 92. Best Practices–Posts Getting ThereCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 24
    93. 93. Best Practices–PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 25
    94. 94. Best Practices–Posts CategoriesCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 25
    95. 95. Best Practices–Posts Categories TagsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 25
    96. 96. Best Practices–Posts Categories TagsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 25
    97. 97. Best Practices–PostsSEO SettingsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 26
    98. 98. Best Practices Static PagesCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 27
    99. 99. Best Practices–PagesCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 28
    100. 100. Best Practices–Pages They are for unchanging informationCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 28
    101. 101. Best Practices–Pages They are for unchanging information Eg. Contacts page, bio pageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 28
    102. 102. Best Practices–Pages They are for unchanging information Eg. Contacts page, bio page Static Pages uses same engine as PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 28
    103. 103. Best Practices–Pages They are for unchanging information Eg. Contacts page, bio page Static Pages uses same engine as Posts Deserve the same SEO treatment as PostsCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 28
    104. 104. Best Practices–Pages They are for unchanging information Eg. Contacts page, bio page Static Pages uses same engine as Posts Deserve the same SEO treatment as Posts Some people say–add website to title field then a dash and then page titleCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 28
    105. 105. Best Practices MediaCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 29
    106. 106. Best Practices–MediaCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 30
    107. 107. Best Practices–Media Getting thereCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 30
    108. 108. Best Practices–Media Getting there top of post/page webpageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 30
    109. 109. Best Practices–Media Getting there top of post/page webpageCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 30
    110. 110. Best Practices–MediaCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 31
    111. 111. Best Practices–Media From ComputerCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 31
    112. 112. Best Practices–Media From Computer From URLCopyright 2012, itechieguy.com, www.authenticwritingprovokes.com 31
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