1. Birth and Growth of Enterprise Software |Inspired by the Indian tale of blind men and an elephant
$ identifyValue | createValue | deliverValue >> Customer
2
research product planning
1 Engineer the Value
solution management
Identify the Value
development
Portfolio &
market trends Product Strategy
CMI
business models
road mapping timeless software
thought-leaders competitors portfolio planning
customers innovation programs & projects
entrepreneurs
go-to-market
market opportunities
Enterprise
software
3
Deliver the Value
pricing
ramp-up licensing
maintenance value engineering
sales process
enterprise support
consulting
eco-system
cross-sell
partners
managing customer implementation
Successful Customer
Relationship (Account Executive)
solution composer
Deployment Convey the value Themes &
Value Scenarios