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Survey
1.- Do you, or someone you know, have a food-related
allergy?
             Yes
             No




Yes                 29         94%
No                   2          6%




2.- If you answered “yes” above, to which food group is the
allergy related to?
                                                               Milk                            12        39%
                                                               Eggs                             3        10%
                                                               Peanuts                          2         6%
                                                               Tree nuts                        3        10%
                                                               Fish                             3        10%
                                                               Shellfish                        7        23%
                                                               Soy                              1         3%
                                                               Wheat                            3        10%
                                                               Gluten                           3        10%
                                                               Other                           14        45%

                                                                  People may select more than one checkbox, so
                                                                  percentages may add up to more than 100%.




3- Who is responsible for doing groceries with your allergic
restrictions?
                                                               Me                              25        81%
                                                               Other                            6        19%
4.- If you answered “me” above, how do you go about it?
                                                             I read the product contents on the ingredient label90%
                                                                                                   28
                                                             I search the web for the product and related allergies
                                                                                                    0             0%
                                                             I open the box and taste the product 0               0%
                                                             Other                                  3           10%




5.- When shopping for groceries, do you only purchase pre-
approved food (allergy-free) or do you venture and try new
products/food?
                                                             I only buy pre-approved products    5                 16%
                                                             I buy both pre-approved and new products
                                                                                                15                 48%
                                                             I buy new products every time       8                 26%
                                                             I don’t know                        3                 10%




6.- If you buy new products, how do you know you are not
allergic to them?
                                                             I ask someone at the store to help me 4               13%
                                                             I ask my doctor or nutrition specialist 5             16%
                                                             I make that decision myself               19          61%
                                                             I don’t check anything...I like living on the edge!
                                                                                                        3          10%
7.- Do you know the specific location on the product where
you can find the allergenic ingredients?
                                                                Yes, I always check there            12          39%
                                                                No, you can’t never find them on the same spot for all products
                                                                                                     10          32%
                                                                No, I don’t believe that exists        8         26%
                                                                Other                                  1           3%




8.- How much time and agony does checking for
ingredients/allergies cost to you when grocery shopping?
                                                                I lose too much time and it’s a big inconvenience 32%
                                                                                                        10
                                                                It takes time and it’s inconvenient      8        26%
                                                                I don’t lose any time and it doesn’t bother me
                                                                                                        12        39%
                                                                Other                                    1         3%




9.- When you realize that you are allergic to the product
you’re about to purchase. Is it easy to find an alternative
product with similar characteristics within the store?
                                                                Yes, alternatives are easy to find       6           19%
                                                                No, they are not easy to find but they 12 in the store
                                                                                                        are          39%
                                                                No, they are impossible to find and I end up buying19%
                                                                                                         6            something else
                                                                Not at all, there aren’t any brands for my allergic condition
                                                                                                         5           16%
                                                                Other                                    2            6%




10. Do you worry about eating certain foods do to the lack of
information about its contents and ingredients related to
your allergies?
Yes     19   61%
                                                                  No      12   39%
                                                                  Other    0    0%




11.- Do you own a smartphone with internet access?*
                                                                  Yes     26   84%
                                                                  No       5   16%
                                                                  Other    0    0%




12.- Would you be interested in a mobile app that allows you
to automatically know if you are allergic to a product, or not,
just by pointing your phone at it?
                                                                  Yes     27   87%
                                                                  No       4   13%




13.-Would you be willing to pay for this mobile app if it is
useful to you?
                                                                  Yes     23   74%
                                                                  No       8   26%
14.- How much? (U$S)
                       0.99     7   23%
                       1.99    13   42%
                       10       2    6%
                       20       0    0%
                       Other    9   29%

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Survey

  • 1. Survey 1.- Do you, or someone you know, have a food-related allergy? Yes No Yes 29 94% No 2 6% 2.- If you answered “yes” above, to which food group is the allergy related to? Milk 12 39% Eggs 3 10% Peanuts 2 6% Tree nuts 3 10% Fish 3 10% Shellfish 7 23% Soy 1 3% Wheat 3 10% Gluten 3 10% Other 14 45% People may select more than one checkbox, so percentages may add up to more than 100%. 3- Who is responsible for doing groceries with your allergic restrictions? Me 25 81% Other 6 19%
  • 2. 4.- If you answered “me” above, how do you go about it? I read the product contents on the ingredient label90% 28 I search the web for the product and related allergies 0 0% I open the box and taste the product 0 0% Other 3 10% 5.- When shopping for groceries, do you only purchase pre- approved food (allergy-free) or do you venture and try new products/food? I only buy pre-approved products 5 16% I buy both pre-approved and new products 15 48% I buy new products every time 8 26% I don’t know 3 10% 6.- If you buy new products, how do you know you are not allergic to them? I ask someone at the store to help me 4 13% I ask my doctor or nutrition specialist 5 16% I make that decision myself 19 61% I don’t check anything...I like living on the edge! 3 10%
  • 3. 7.- Do you know the specific location on the product where you can find the allergenic ingredients? Yes, I always check there 12 39% No, you can’t never find them on the same spot for all products 10 32% No, I don’t believe that exists 8 26% Other 1 3% 8.- How much time and agony does checking for ingredients/allergies cost to you when grocery shopping? I lose too much time and it’s a big inconvenience 32% 10 It takes time and it’s inconvenient 8 26% I don’t lose any time and it doesn’t bother me 12 39% Other 1 3% 9.- When you realize that you are allergic to the product you’re about to purchase. Is it easy to find an alternative product with similar characteristics within the store? Yes, alternatives are easy to find 6 19% No, they are not easy to find but they 12 in the store are 39% No, they are impossible to find and I end up buying19% 6 something else Not at all, there aren’t any brands for my allergic condition 5 16% Other 2 6% 10. Do you worry about eating certain foods do to the lack of information about its contents and ingredients related to your allergies?
  • 4. Yes 19 61% No 12 39% Other 0 0% 11.- Do you own a smartphone with internet access?* Yes 26 84% No 5 16% Other 0 0% 12.- Would you be interested in a mobile app that allows you to automatically know if you are allergic to a product, or not, just by pointing your phone at it? Yes 27 87% No 4 13% 13.-Would you be willing to pay for this mobile app if it is useful to you? Yes 23 74% No 8 26%
  • 5. 14.- How much? (U$S) 0.99 7 23% 1.99 13 42% 10 2 6% 20 0 0% Other 9 29%