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Life Resonance, Inc.
                              Zurich / Switzerland


                     A Swiss Developer and Manufacturer of
            Certified Natural Cosmetics and Treatment Systems




                               Fact Sheet

Company and Product Philosophy

Life Resonance, Inc. (www.life-resonance.ch) was founded in 1987 by Rahel M. Zeier
and Marianne Seger. The company’s purpose is the development and production of
a line of certified natural cosmetics and treatment method under the label “Life
Resonance”. The company is fully owned by the founders.

Life Resonance products and treatment method enhance clients’ well-being, good
looks and feelings of energy balance. Gentle and regenerative face or complete body
treatments result in deep relaxation, harmony and the gradual increase of energy
reserves. Products and treatment are suited for women and men.

The company sets itself apart for two reasons:

•	 All	products	are	bio-activated.	Bio-Activation	is	a	technology	to	imprint	energy	
   resonance patterns into plant essences and other materials thus allowing the
   client’s body to faster regenerate, to beautify, to restore organization and to
   maintain energy balance.




•	 The	products	are	certified	by	BDIH	–	a	label	which	stands	for	products	that	satisfy		
   extremely high criteria1 on the purity and ecological impact of the products
   and the ingredients used.




   1 See http://www.kontrollierte-naturkosmetik.de/e/guideline_natural_cosmetics.htm
Life	Resonance	AG       2




Life Resonance products are manufactured in Switzerland. They are distributed
through a number of channels:
    •	    Spas
	   •	    Direct	Marketing
	   •	    Health-Care	Pharmacies	in	Switzerland	and	Germany
	   •	    Distributors	in	the	United	Kingdom,	Japan	and	Germany




Bio-Activation

Bio-Activation	is	a	proprietary	technology	to	imprint	energy	resonance	patterns	
into plant essences and other materials. It is based on specifically designed bio-
physical and electronic devices. The energy resonance patterns imprinted into the
cosmetics help the body to faster regenerate, to beautify, to restore organization
and to maintain energy balance. The treatment method follows the same principles.
The basic effect is a transmittance of energy in a resonance-like interaction between
emitter (product or treatment system) and absorber (customer).

The		Bio-Activation	technology	is	based	on	working	principles	of	alternative	treat-
ment	systems	such	as	Chinese	Medicine,	Homoepathic	Therapy,	Dr.	Bach	Remedies	
that address the body's energy field for improvement of organization, restorance
and energy balance for health and well-being.

Since quantum physics modern scientists describe our existence as being based on
particle and wave, matter and information, taking into consideration that high
levels of organization and coherence support and maintain complex biological sys-
tems.
    •		   Fritz	A.	Popp,	German	physicist,	quality	test	of	foods	by	"Delayed	Luminescence	of		
	   	     Biological	Systems	in	Terms	of	Coherent	States".	
	   •	    Konstantin	Korotkov,	Russian	physicist,	tests	organization	and	energetic	states	of		 	
	   	     materials	by	his	"Gas	Discharge	Technology".
	   •		   K.P.	Schlebusch,	W.	Maric-Öhler	and	F.A.	Popp:	"Biophotonics	in	the	Infrared	Spectral		
	   	     Range	Reveal	Acupuncture	Meridian	Structure	of	the	Body".	
	   •	    Erwin	Schrödinger,	Austrian	physicist,	Nobel	Prize	for	his	contribution	to	quantum		 	
	   	     mechanics:..."The	knack	by	which	an	organism	is	able	to	maintain	a	highly	organized		
	   	     level	is	achieved	by	the	perpetual	'soaking	up'	of	order	from	its	surroundings."...


Bio-Activation	and	the	Life	Resonance	product	lines	are	based	on	long	years	of	
therapeutic experience of the two founders and their recognition that optimal
bodily function, mental well-being and a pleasing, radiant vitality - as well as simply
feeling good - are the result of consistent energy care.
Life	Resonance	AG   3




Products and Services

    1. BDIH-certified Natural Cosmetics and Wellness Products
       The rich and varied selection of plant ingredients offers numerous syner-
       gistic characteristics amd properties. They provide the skin and body maxi-
       mum protection and support. The carefully selected plant extracts, oils and
       natural fragrances originate from certified organically grown sources and
	   		 reflect	the	abundance	of	regenerative	wealth	that	Nature	has	to	offer.

         Product Overview
         •	 Facial	Care
	   		   •	 Body	Care
	   		   •	 Body	and	Massage	Oils
	   		   •	 Hair	and	Scalp	Care
	   		   •	 Oral	Care
	   		   •	 Energy	Balancing	Products
	   		   •	 Room	Harmonizing
	   		   •	 Pet	Care


    2. Professional Method "Beauty + Energy"
       Life Resonance beauticians are trained in this method which involves the
       application of treatment systems built according to bio-activation principles.
	   		 Deep	relaxation,	harmony	and	the	gradual	increase	of	energy	reserves	create		
       an intense experience generated through gentle and regenerative face or
       complete body treatment.




Key Success Factors

•	 Fragmented and growing market
    The market for natural products has double-digit growth rates. Since it is highly
    fragmented, new players can enter with relative ease.


•	 Very Interesting value proposition for retailers
    The bio-activation concept is new on the market and has a very high potential.
    Life Resonance thus offers distributors a chance to position themselves in an
    interesting, but increasingly competitive market landscape.
Life	Resonance	AG   		4




    Life	Resonance	made	Kline	&	Company	elaborate	a	Positioning	Report	for	the		
    Life Resonance Program end of 2007. The report shows high scores in quality
	   and	efficiency.	Within	the	scale	from	1	to	5	Life	Resonance	reaches	the	highest		
    scores among the key success factors in
       –		Natural	Ingredients	(5)
	   		 –		Therapeutic	Effect	(4)
	   		 –		Innovative	Offering	(4)


•	 Market niche
    The spa market provides an interesting niche into the beauty and wellness
    market.
      Some highlights:

      – "Spa time is everyday..."
          Life Resonance has unique products and services that align with the
	   		 		 American	spa	customers	desire	for	simply	indulgence	in	both	products		 	
          and regimen.

       – "Small is big..."
          Life	Resonance	is	a	European	niche	brand	and	that	positioning	will	be	very		
	   		 		 appealing	to	American	spa	customers	and	spa	owners.

       – "I want it all naturally..."
          The all natural products of Life Resonance are on trend with the wants of
	   		 		 American	spa	customers	and	can	help	spa	owners	differentiate	themselves		
          in this increasingly competitive channel.


•	 License partnerschip for professionals
    The licensing optimizes recognition value and brand awareness by standardizing
    certified training, implementation and corporate identity in order to guarantee
    consistent quality.


•	 Swiss quality and safety
    Life Resonance products are manufactured in Switzerland and thus represent
    quality and safety.
Life	Resonance	AG     5




Related Company – Institute for Bioinformation

The	Institute	for	Bioinformation	is	jointly	owned	by	the	founders	Rahel	M.	Zeier	
and Marianne Seger of Life Resonance. The Institute's mission is to provide pro-
ducts and therapeutic concepts which benefit health and vitality by harmonizing
the flow of energy.

The	Institute	for	Bioinformation	has	developed	the	Bio-Activation	Technology	for	
Life Resonance products and treatment tools. Specifically designed bio-physical
devices, procedures and protocols are used for the transmittance of frequency/
resonance	patterns	taken	from	Nature	(e.g.,	plants,	precious	stones,	colors).




Possible Business Relationship

The	Kline	&	Company	Positioning	Report	shows	that	the	highest	key	success	fac-
tors in the Life Resonance program are represented in the quality of the involved
Natural	Ingredients,	in	the	Therapeutic	Effect	and	the	Innovative	Offering.	In	other	
words, Life Resonance offers excellent products with a very interesting value pro-
position and a very high potential.

However,	Life	Resonance	is	a	product	development	company,	not	a	marketing	or	
sales company. Therefore, Life Resonance is looking for distribution partners who
are willing to help spreading the brand and selling the products.
Life	Resonance	AG              6




Life Resonance History



1987	     Establishment	of	the	Institute	for	Bioinformation,	Zeier	+	Seger,	in	Zurich.	
	         Opening	of	the	therapeutical	practice	for	Bioinformation	Therapy	for	humans	and		
          animals

1989      Training program for therapists

1990      Life Resonance® bio-activated cosmetic products

1991      Life Resonance® Professional	Method	«Beauty	and	Energy»	and	bio-activated		
          treatment system for the cosmetic institute

1999      Extension	of	the	product	range	and	professional	treatment	system

2000      International	distribution	(Germany,	Great	Britain,	Japan	and	South	Korea)

2004      Establishment	of	Life	Resonance	AG	in	Zurich	
	         Development	of	Life	Resonance	Products	New	Generation	with	organically	grown
          plant extracts

2005      Launching	of	the	new	Life	Resonance	generation	–	
          Pilot operation of the Life Resonance license program

2006      Certification	of	the	first	8	license	partners	in	Switzerland
	         Start	of	the	periodicum	"Newsletter"
	         New	Developments:	
	         –		Room	Therapy	Sprays
	         –		"Animal	+	Energy"-Products	

2007      Launch	of	Life	Resonance	New	Generation	in	Japan
	         New	developments:
	         –		Lip	Care	Pure	Natural
	         –		Hand	Care	Natural
	         –		Bath	and	Shower	Products
	         –		Integrating	of	Chinese	Secret	Herbal	Formula	into	reformulated	products
	         Bio-Label	of	BDIH	«Certified	Natural	Cosmetics»	(www.kontrollierte-naturkosmetik.de)

2008	     Launch	of	«Certified	Natural	Cosmetics»	at		
	         Profi	Exhibition	4Beauty	Show	in	Switzerland

2009	     Establishment	of	Life	Resonance	Asia	Ltd.,	Hong	Kong

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Life Resonance Fact Sheet 0209

  • 1. Life Resonance, Inc. Zurich / Switzerland A Swiss Developer and Manufacturer of Certified Natural Cosmetics and Treatment Systems Fact Sheet Company and Product Philosophy Life Resonance, Inc. (www.life-resonance.ch) was founded in 1987 by Rahel M. Zeier and Marianne Seger. The company’s purpose is the development and production of a line of certified natural cosmetics and treatment method under the label “Life Resonance”. The company is fully owned by the founders. Life Resonance products and treatment method enhance clients’ well-being, good looks and feelings of energy balance. Gentle and regenerative face or complete body treatments result in deep relaxation, harmony and the gradual increase of energy reserves. Products and treatment are suited for women and men. The company sets itself apart for two reasons: • All products are bio-activated. Bio-Activation is a technology to imprint energy resonance patterns into plant essences and other materials thus allowing the client’s body to faster regenerate, to beautify, to restore organization and to maintain energy balance. • The products are certified by BDIH – a label which stands for products that satisfy extremely high criteria1 on the purity and ecological impact of the products and the ingredients used. 1 See http://www.kontrollierte-naturkosmetik.de/e/guideline_natural_cosmetics.htm
  • 2. Life Resonance AG 2 Life Resonance products are manufactured in Switzerland. They are distributed through a number of channels: • Spas • Direct Marketing • Health-Care Pharmacies in Switzerland and Germany • Distributors in the United Kingdom, Japan and Germany Bio-Activation Bio-Activation is a proprietary technology to imprint energy resonance patterns into plant essences and other materials. It is based on specifically designed bio- physical and electronic devices. The energy resonance patterns imprinted into the cosmetics help the body to faster regenerate, to beautify, to restore organization and to maintain energy balance. The treatment method follows the same principles. The basic effect is a transmittance of energy in a resonance-like interaction between emitter (product or treatment system) and absorber (customer). The Bio-Activation technology is based on working principles of alternative treat- ment systems such as Chinese Medicine, Homoepathic Therapy, Dr. Bach Remedies that address the body's energy field for improvement of organization, restorance and energy balance for health and well-being. Since quantum physics modern scientists describe our existence as being based on particle and wave, matter and information, taking into consideration that high levels of organization and coherence support and maintain complex biological sys- tems. • Fritz A. Popp, German physicist, quality test of foods by "Delayed Luminescence of Biological Systems in Terms of Coherent States". • Konstantin Korotkov, Russian physicist, tests organization and energetic states of materials by his "Gas Discharge Technology". • K.P. Schlebusch, W. Maric-Öhler and F.A. Popp: "Biophotonics in the Infrared Spectral Range Reveal Acupuncture Meridian Structure of the Body". • Erwin Schrödinger, Austrian physicist, Nobel Prize for his contribution to quantum mechanics:..."The knack by which an organism is able to maintain a highly organized level is achieved by the perpetual 'soaking up' of order from its surroundings."... Bio-Activation and the Life Resonance product lines are based on long years of therapeutic experience of the two founders and their recognition that optimal bodily function, mental well-being and a pleasing, radiant vitality - as well as simply feeling good - are the result of consistent energy care.
  • 3. Life Resonance AG 3 Products and Services 1. BDIH-certified Natural Cosmetics and Wellness Products The rich and varied selection of plant ingredients offers numerous syner- gistic characteristics amd properties. They provide the skin and body maxi- mum protection and support. The carefully selected plant extracts, oils and natural fragrances originate from certified organically grown sources and reflect the abundance of regenerative wealth that Nature has to offer. Product Overview • Facial Care • Body Care • Body and Massage Oils • Hair and Scalp Care • Oral Care • Energy Balancing Products • Room Harmonizing • Pet Care 2. Professional Method "Beauty + Energy" Life Resonance beauticians are trained in this method which involves the application of treatment systems built according to bio-activation principles. Deep relaxation, harmony and the gradual increase of energy reserves create an intense experience generated through gentle and regenerative face or complete body treatment. Key Success Factors • Fragmented and growing market The market for natural products has double-digit growth rates. Since it is highly fragmented, new players can enter with relative ease. • Very Interesting value proposition for retailers The bio-activation concept is new on the market and has a very high potential. Life Resonance thus offers distributors a chance to position themselves in an interesting, but increasingly competitive market landscape.
  • 4. Life Resonance AG 4 Life Resonance made Kline & Company elaborate a Positioning Report for the Life Resonance Program end of 2007. The report shows high scores in quality and efficiency. Within the scale from 1 to 5 Life Resonance reaches the highest scores among the key success factors in – Natural Ingredients (5) – Therapeutic Effect (4) – Innovative Offering (4) • Market niche The spa market provides an interesting niche into the beauty and wellness market. Some highlights: – "Spa time is everyday..." Life Resonance has unique products and services that align with the American spa customers desire for simply indulgence in both products and regimen. – "Small is big..." Life Resonance is a European niche brand and that positioning will be very appealing to American spa customers and spa owners. – "I want it all naturally..." The all natural products of Life Resonance are on trend with the wants of American spa customers and can help spa owners differentiate themselves in this increasingly competitive channel. • License partnerschip for professionals The licensing optimizes recognition value and brand awareness by standardizing certified training, implementation and corporate identity in order to guarantee consistent quality. • Swiss quality and safety Life Resonance products are manufactured in Switzerland and thus represent quality and safety.
  • 5. Life Resonance AG 5 Related Company – Institute for Bioinformation The Institute for Bioinformation is jointly owned by the founders Rahel M. Zeier and Marianne Seger of Life Resonance. The Institute's mission is to provide pro- ducts and therapeutic concepts which benefit health and vitality by harmonizing the flow of energy. The Institute for Bioinformation has developed the Bio-Activation Technology for Life Resonance products and treatment tools. Specifically designed bio-physical devices, procedures and protocols are used for the transmittance of frequency/ resonance patterns taken from Nature (e.g., plants, precious stones, colors). Possible Business Relationship The Kline & Company Positioning Report shows that the highest key success fac- tors in the Life Resonance program are represented in the quality of the involved Natural Ingredients, in the Therapeutic Effect and the Innovative Offering. In other words, Life Resonance offers excellent products with a very interesting value pro- position and a very high potential. However, Life Resonance is a product development company, not a marketing or sales company. Therefore, Life Resonance is looking for distribution partners who are willing to help spreading the brand and selling the products.
  • 6. Life Resonance AG 6 Life Resonance History 1987 Establishment of the Institute for Bioinformation, Zeier + Seger, in Zurich. Opening of the therapeutical practice for Bioinformation Therapy for humans and animals 1989 Training program for therapists 1990 Life Resonance® bio-activated cosmetic products 1991 Life Resonance® Professional Method «Beauty and Energy» and bio-activated treatment system for the cosmetic institute 1999 Extension of the product range and professional treatment system 2000 International distribution (Germany, Great Britain, Japan and South Korea) 2004 Establishment of Life Resonance AG in Zurich Development of Life Resonance Products New Generation with organically grown plant extracts 2005 Launching of the new Life Resonance generation – Pilot operation of the Life Resonance license program 2006 Certification of the first 8 license partners in Switzerland Start of the periodicum "Newsletter" New Developments: – Room Therapy Sprays – "Animal + Energy"-Products 2007 Launch of Life Resonance New Generation in Japan New developments: – Lip Care Pure Natural – Hand Care Natural – Bath and Shower Products – Integrating of Chinese Secret Herbal Formula into reformulated products Bio-Label of BDIH «Certified Natural Cosmetics» (www.kontrollierte-naturkosmetik.de) 2008 Launch of «Certified Natural Cosmetics» at Profi Exhibition 4Beauty Show in Switzerland 2009 Establishment of Life Resonance Asia Ltd., Hong Kong