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Bending The Curve Daryan Dehghanpisheh May 24, 2012 Source: All trademarks and brands are registered property of their respective companies.
A Shameless Plug Join in the discussion!All trademarks and brands are registered property of their respective companies. 3
The “So What?”• We have “Knowns, unknowns, and known unknowns”• Radical performance is here. And, affordable for most.• Dealing with data requires a whole new strategy.• The Cost Curves of the business are bending. All told: A new breed of competitor lurks. 4
KNOWNS, UNKNOWNS, KNOWN UNKNOWNS
What I hear about, all the time.Source: 61. Google Images search, public domainAll trademarks and brands are registered property of their respective companies.
These Are Not Black Swans We Knew the Storm Was ComingSource: 71. Google Images search, public domain.All trademarks and brands are registered property of their respective companies.
And Yet, There Was Still Carnage Halted Due to “Technical Issues”Source: 81. Google Finance, chart.All trademarks and brands are registered property of their respective companies.
RADICAL PLATFORM PERFORMANCE
Cause and Effect? Performance Unleashed Cost Per: Year GFLOP GB Mic 2007 $2.48 $48.00 $20,000,000.00 2012 $0.48 $0.92 $150,000.00 Decrease >5X >50X >130X Massive Capabilities. Small Investments.Source: 101.The Aggregate, 2003-08-22, retrieved 2012-02-092. Adam Stevenson, Yann Le Du, and Mariem El Afrit. "^ Adam Stevenson, Yann Le Du, and Mariem El Afrit. "High-performance computing on gamer PCs." Ars Technica. March 31, 2011.." Ars Technica. March 31, 2011.
“Optimization” Is Relative Latency Registers Arb GETCO (1 Cycle) Flow based Caches execution arbitrage Breakwater (2-20 Cycles) Micro-market Memory linear models BATS (100 Cycles) Remote Memory Machine Learning Models Automat (10,000 Cycles)Stochastic Models of order book Flash Drives dynamics Citadel (100,000 Cycles) Spinning Disks Statistical Arbitrage Rentec (10,000,000 Cycles) It is a blend of art, science...and strategy.
Put More Simply…We Optimize Across A Range of Techniques
Affordable Low(er) Latency Latency vs Message Rate (Mpps) 15 Latency (µsec) 10 5 0 1.0 1.5 2.0 2.5 3.0 3.5 4.0 Westmere 3.5 6.7 6.8 13.2 SandyBridge 2.5 2.6 2.9 3.2 3.8 4.7 7.7 Moore’s Law Brings Lower Latency to the Masses More EasilySource:1. Solarflare: http://www.solarflare.comAll trademarks and brands are registered property of their respective companies.
LATENCY – LOWER IS BETTER The Latency Spectrum Parallelism; # of Threads
LATENCY – LOWER IS BETTER The Latency Spectrum PARRALELISM; # of THRAEDS Apps that are truly single threaded and acutely latency sensitive represent an extremely small footprint of code.
Our Collective Challenge In 2012 all PCs & Servers shipping are Multi-Core, Multi-Threaded Source: PC Semiconductor Market Briefing: Re-Architecting the PC and Units = M the Migration of Value, June 2008 450 400 350 300 250 200 150PERFORMANCE Multi-core Needs 100 Parallel Applications 50 0 GHz Era Multi-core Era 2007 2008 2009 2010 2011 2012 TIME Single Core Dual Core Triple Core Quad Core Hex Core Octal Core 12 Core 16 Core const str newNormal = “parallel”; 16
Setting The Pace: Intel x86 ISA Next: Leapfrog performance with wide Future ExtensionsPerformance / core • Hardware FMA vectorization, ISA extensions. • Memory Latency/BW • Many Other Features Traditionally: Ivy Bridge Improved performance with upcoming • Half float support Intel® micro architectures • Random Number Generator Intel Xeon E5 Series Intel Xeon 56xx Series • Intel® AVX • Intel® SSE4 • Up to 2X FLOP Output • Intel AES-NI^-Cryptographic Acceleration • 3-Operand instructions • Memory latency, BW • Fast Unaligned support Core Intel Architecture Goes Well Beyond “Speeds and Feeds” ^AES-NI - Advanced Encryption Standard New Instruction AVX – Advanced Vector Extensions
Intel Xeon E5 - AVX Instructions Newest in a long line of processor instruction innovations Increases floating point operations per clock up to 2X1 for technical, financial, scientific & content creation applications Performance to solve your most complex problems AVX Can Provide >1.8X Improvement to SSE CodeSource: 181. Intel Corporation: http://www.intel.comAll trademarks and brands are registered property of their respective companies.
Intel Fused Multiply Add (FMA)• Computes (ab)c with no intermediate rounding. – Can speed up many common floating-point computations • Get twice as many arithmetic ops per instruction • Circuitry does not need to normalize intermediate result. – Accurate computation of small residuals• Varieties supported types: float, double widths: scalar, 128-bit vector, 256-bit vector negations: ab+c, (ab)+c, abc, (ab)c, And vector versions with alternating signs: akbkck on even indices akbk+ck on even indices akbk+ck on odd indices akbkck on odd indices 19
DEALING WITH DATA… BEYOND THE TAPE
A Cambrian Explosion… of Data 230M 50M Tweets sent 250M 100M Photos uploaded to Facebook 2B 7B Videos watched New Types of Data. New Types of Trading Opportunities.Source: 211. Public sources, Company Metrics from public filings: http://finance.google.com/(symbol)All trademarks and brands are registered property of their respective companies.
Creating New Data ChallengesIntelligent Manageable Personalized New Technologies and Methods are Required 22
A New Data Strategy 23
A New Data StrategySource: 24All trademarks and brands are registered property of their respective companies.
LOWER COST MODEL LEADSTO NEW DISRUPTIONS… AND COMPETITORS
Alpha From Tweets Unstructured Graph Data >2X Better Returns than Major Indexes During Test PeriodSource: 26Correlating Financial Time Series with Micro Blogging Activity, Eduardo J. Ruiz, Vagelis Hristidis, Carlos Castillo, Aristedes Gionis, Alejandor Jaimes, February 8 -2012, Seattle Washingon, US – Copyright 2012
Analysis (And Execution) In the Cloud 8 People, 4 Trades >$X00M Gain… All from Cloud Cloud Architectures Much Higher Alpha. Much Lower Costs.Source: 27All trademarks and brands are registered property of their respective companies.
Fully Optimizing For Success Performance Increase Optimization Choices Much Higher Alpha. Much Lower Costs.Source: 28All trademarks and brands are registered property of their respective companies.
How Long Until You’re Optimized? Days? Months? Years?New Hardware, New Tools – New Bios New OS / Java, OptimizedCores, Sockets New Network 1588., thread Settings Compilers Application Instructions checker…If time is money, how much of both are you losing? Start today. Start with Intel. 29
One Last Plug Join in the discussion!Source: 30All trademarks and brands are registered property of their respective companies.
Thank you.Source: 31All trademarks and brands are registered property of their respective companies.