8. Up to 30 Squads:
1. Top Ten $ Volume
2. High Profile/Influential
3. At Risk
9. Select a Strategy/Plan for at least 20 Customers.
o Phone Conversation
o Handwritten Note
o Personal Visit
o Manager Assistance
T u r n A t R i s k c u s t o m e r s i n t o L O Y A L c u s t o m e r s .
10. Stay Engaged throughout winter/fall
Courtesy follow-up phone calls
Drop-off gift / Leave Behinds
“Thanks a Latte!”
“You’re all that and a bag of chips”
“No Tricks, Just Treats”
Visit Practice, Pep Rally or Game
Partner with Coach to Transition into Basketball Season
Partner with Coach to Transition into Competition Season
Take/Get Picture of Squad – Share Creatively!
Gift Certificate (toward 2015 Purchase)
Other…GET CREATIVE!
12. MONDAY
Chatter ideas - #MomentumPlan
Create Momentum Plan for 20 squads
Send plan to manager
Finalize week’s schedule
Begin to execute your plan
20 Squads ~ 7 accounts per day…
Tuesday, Wednesday, Thursday.
TUESDAY– WEDNESDAY - THURSDAY
Evaluate previous day’s results
Execute the day’s plan
Update Momentum Plan (each day) –
including Results, and send to manager
Chatter/share successes - #MomentumPlan
13.
14.
15. 1 pt
o Phone Conversation
o Handwritten Note
o Personal Visit
o Manager Assistance
1 pt
2 pts
3 pts