The *Wisdom of Bob Lefsetz (in approx. 35 slides)
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You either love him, hate him or have never heard of him. His name is Bob Lefsetz. He's been called many things and he's said many more. Amongst hundreds, if not thousands, these are just some of the more memorable quotes pulled from "The Lefsetz Letter" over the last few years (2004 - 2014). Bob Lefsetz: http://lefsetz.com/
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The *Wisdom of Bob Lefsetz (in approx. 35 slides)
- 1. The *Wisdom of Bob Lefsetz: (in approx. 35 slides)
- 2. *If you don’t know who Bob Lefsetz is, well… The next time you’re talking music with somebody, ask them: “What do YOU think of Lefsetz?”
- 3. And now, an unofficial, official list of “The Wisdoms” of Bob Lefsetz…
- 4. Chapter 1: On “How It Is”
- 5. “Great songs don’t have to be complicated. Great songs encapsulate life better than any movie or TV show.”
- 6. “A great hit is more powerful than any marketing campaign.”
- 7. “One song can make a difference. One TV show can make a difference. The power of the individual is limitless.”
- 8. “The mainstream is dying. The niches are triumphing.”
- 9. “My head is spinning. The scalpers are a problem, but they’re not THE problem!”
- 10. “It's no longer about casual users, it's about fans.”
- 11. “You don't get rich by accident.”
- 12. “Ownership is for pussies.”
- 13. “Nobody in music is changing the world today.”
- 14. “It's hard to sell an art form if people think it's just a means to an end, a good lifestyle.”
- 15. “Too many believe all publicity is good publicity.”
- 16. Chapter 2: Advice for You (Yes, YOU!!)
- 17. “If you want to succeed in the future you've got to throw the old rule book out, you've got to go directly to the people.”
- 18. “The goal of this life is to become who you truly are. An original.”
- 19. “In a time of upheaval you don’t play by the old rules, you revolt and do something completely new.”
- 20. “It's all about relationships. But who are your relationships with?”
- 21. “You can't live in the past. You can talk to the dead, but they don't talk back.”
- 22. “Good enough ain't worth shit. It's got to be GREAT!”
- 23. “Face up to reality. Don't be sour grapes.”
- 24. “How do you get people to pay attention? By being talented, by having something to say, by standing for something.”
- 25. “You're the opposite of what came before. What's expedient won't work. What's real will.”
- 26. “Do you really want to be Madonna?”
- 27. “You’re better off being your real self.”
- 28. Chapter 3: Lefsetz on Lefsetz
- 29. “I hate people I've never even met.”
- 30. “The east made me who I am. But the west set me free.”
- 31. “When it comes to music, there's not a single newspaper I trust.”
- 32. “What I hate about rock and roll...the people spilling their drinks on you.”
- 33. “It's truly just us versus nature. And despite our desire to connect with others, ultimately we're alone.”
- 34. “We’re rebuilding. And we’re starting with music.”
- 35. “Our role is not to put up barriers, but to enable kids.”
- 36. “People. They're what makes life worth living.”
- 37. Chapter 4: On “This Crazy F@*ked Up World We Live In”
- 38. “What kind of crazy fucked up world do we live in where the Pope is liberal and Congress is conservative?”
- 39. “What kind of crazy fucked up world do we live in where the Golden Globes are better than the Oscars?”
- 40. “What kind of crazy fucked up world do we live in where Stern's birthday bash gets better talent than the Beatles tribute?”
- 41. “What kind of crazy world do we live in where Microsoft has a good commercial?”
- 42. And, finally…
- 43. “Time marches on, you’re closer to death, you want to put on the brakes and all you can think about is the way it used to be, when life was full of possibilities instead of dead ends. And then you put on a record and it still is.”
- 44. The *Wisdom of Bob Lefsetz: (in approx. 35 slides)