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Congregational Community On Line, Session Iib Facebook 2010

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church setting for using social media, 2010 …

church setting for using social media, 2010

Part II of a two session social media class for Lutherans in Ann Arbor, Michigan, December 2010


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  • 1. Congregational Community On-Line Session II: Facebook, Blogs , Social Networking & the Face to Face Connection Deb Nystrom - 12/18/10 YouTube: Digital Nativity
  • 2. Who?
    • Blogs?
    • Journals?
    • Emails News? (Who doesn’t?)
  • 3. Our Blogging Crew…
  • 4. Our Blogging Crew…
    • Password protected access to Eldercare Blog…
  • 5. “ Blogs are a VERY old idea”
    • “ 40, 000 Year Old Blog Discovered In Australia“.
    • Rock engraving, ‘Petroglyphs’
    • The essence of his blog is that the primal human drive to
      • Tell a story
      • State opinions
      • Sell wares
  • 6. Top 5 Reasons
    • Asked readers on why they blog
    • List of 11 reasons from research for the blogging primal drive.
    • “ Sharing with others ‘ coming out ahead of ‘ Write about your Passion ‘
    • ‘ Business ‘ third
    • ‘ Self Expression ‘ 4th
    • ‘ Put forward new ideas ‘ - 5th place
  • 7. Why People Blog
    • Surprising result, only 2.9% blogged for money.
    • Now have a platform tell our story about our passion…
    • Feel… more positive about the human race
    • 377 votes (Poll Daddy)
    • Source: 11 Reasons Why-People Blog
  • 8. Stories ….
    • Lutheran Blog Directory listed here
    • I Love To Tell The Story - Alan Jackson
        • Words: A. Katherine Hankey, 1866.
        • Music: William G. Fischer, Joyful Songs, Nos. 1 to 3
        • I love to tell the story of unseen things above,
        • Of Jesus and His glory, of Jesus and His love.
        • I love to tell the story, because I know ’tis true;
        • It satisfies my longings as nothing else can do.
        • Refrain
        • I love to tell the story, ’twill be my theme in glory,
        • To tell the old, old story of Jesus and His love.
  • 9. What Does the Bible Say About Communication?
    • The wise in heart are called discerning, and pleasant words promote instruction. Proverbs 16:21
    • The tongue has the power of life and death, and those who love it will eat its fruit. Proverbs 18:21
    • A word aptly spoken is like apples of gold in settings of silver. Like an earring of gold or an ornament of fine gold is a wise man's rebuke to a listening ear. Proverbs 25:11-12
  • 10. What Does the Bible Say About Communication, Part II?
    • Social Media and Blogging are About Relationships
      • Therefore encourage one another and build each other up, just as in fact you are doing. 1 Thessalonians 5:11
  • 11. Things Happen …birth, death, celebrations
  • 12. Theme Blogs - Eldercare Group
  • 13. Social Media at Church
    • Helps the church communicate its message
    • Uses little money or people-time to implement or use it
    • Is available and pervasive, helps get the word out
    • Has benefits from the collective hive of experience, skills and knowledge from your community
  • 14. The Facebook Profile Page
  • 15. Social Media Quotes
    • “ How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable?”
      • – Seth Godin, Seth’s Blog
    • “ New marketing is about the relationships, not the medium.”
      • – Ben Grossman, founder of BiGMarK
  • 16. News…delivery
    • “ This is no longer a gimmick. This is how the American people want to receive their news and want to hear from us.”
    • – Nick Schaper,
    • new-media director for
    • House Minority Leader John Boehner
  • 17. Tutorials on Social Media
    • Deb’s Tutorial on Blogging, YouTube - Free
    • Deb's Blogging Tips Using Posterous - Full Size 4:36
    • Deb's Social Media & Blogging Tips - Mobile Version - 4:36
    • Social Media in Plain English - Free
    • YouTube video illustrated by Common Craft using “ice cream” metaphor (blogs)
    • Also see the full list of tutorials on Lynda.com
    • Membership Fee: $25.00/month / $37.50/month