2. Ideal Customer Acquisition
Strategies for Mera Medicare
• Is Content Marketing enough
–We need to target the customer which will share our content
• Marketing is not enthusiasm transferred to customer
–The world lives it own life
– We need to market through them with the knowledge of their surfing trends
– Usage of Google Analytics
• Enable Subscription
–Feed and Emails
–Incorporating the customer demand plan in the Organization Calendar.
3. • “ Give & Ye Shall Receive “
– Giving reference to the bibliography and other related posts and blogs which will
invite return favors from them as well.
– Giving reference to our own post in different related posts, thereby increasing
the time spent by the probable customer.
• Conduct Keyword Research (SEO Optimization)
–Instead of #homeremedy we can very well use #homeremedyapple which increase
the listing probability on the Search Engines.
• Incorporating Better Design in the site
–Instead of just displaying the product pic on the site, we can have a brochure of
the products to impress the customer on the shear quantity
–The brochure can be built up by incorporating the Merchants enrolled and the
products at their disposal.
Ideal Customer Acquisition
Strategies for Mera Medicare
4. • Event for the Real Life Ambassadors
– Marketing from the Horse’s mouth
– Hosts event for the Doctors and Medical Institute members.
–They are people whose words are easily trusted, if they are impressed and are
willingly propagating our brand, it will give great impetus and reliability to our
claim of serving the low cost and not cheap medicines.
Ideal Customer Acquisition
Strategies for Mera Medicare
5. Overall a Smart Choice
THANK YOU
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