Greedy or not making a living out of serious games
ProdigyPatch
1. Educational Tools to Help Kids Grow
Business Overview
Contact:
Adam Corey
adam@prodigypatch.com
310-621-3976
Reminded Media, Inc.
Reminded Media, Inc. 2010 1 Proprietary & Confidential
2. ProdigyPatch connects parents with safe and
fun educational games while providing them with
insight into their child's learning experience.
Reminded Media, Inc. 2010 2 Proprietary & Confidential
3. The Problem
All parents fear that their children could be
behind the curve.
Reminded Media, Inc. 2010 3 Proprietary & Confidential
4. Our Solution
• Parental analytics dashboard
• Incentivized learning
• Game developer’s platform
- No game development
costs Analytics
- Taps existing games &
audiences
Reminded Media, Inc. 2010 4 Proprietary & Confidential
5. Product Demo
• Functional prototype and
sample game
• Scoring accuracy by subject
and game
• Demographic comparison
- Age, Gender, HHI
• Real-time, question level
detail into child’s answers
Reminded Media, Inc. 2010 5 Proprietary & Confidential
6. Market Opportunity
• 24+ million U.S. children ages 4-9 1
• 2009 online and mobile games market - $14B
2,3
• 2009 mobile games market - $2.6B
4
• Leapfrog & VTech ELP North American sales - $750M
5,6
• Market shifting from proprietary devices to multi-use devices
(iPhone, iPad, Mobile)
•
7
13.6K educational apps in iPhone App Store
1. McMahan, Karen. “U.S. K-12 Students Trail Global Counterparts.” Carolina Journal Online [June 26, 2008]. Available from http://www.carolinajournal.com/exclusives/display_exclusive.html?id=4837
2. The Wall Street Journal (2009), China to Claim Half of Online Game Market, Report Says from http://blogs.wsj.com/digits/2009/11/23/china-to-claim-half-of-online-game-market-report-says/tab/article/
3. Flurry (2010) Apple iPhone and iPod touch Capture U.S.Video Game Market Share from http://blog.flurry.com/bid/31566/Apple-iPhone-and-iPod-touch-Capture-U-S-Video-Game-Market-Share
4. ibid.
5. Leapfrog (2008). Annual Report 2008. Retrieved from http://phx.corporate-ir.net/External.File?item=UGFyZW50SUQ9MjY0MXxDaGlsZElEPS0xfFR5cGU9Mw==&t=1.
6. VTech Holdings Ltd. (2009). Annual Report 2009. Retrieved from http://www.vtech.com/investor_relations/reports/FY2009_Annual_Report_Eng.pdf.
7. Apple iTunes App Store.
Reminded Media, Inc. 2010 6 Proprietary & Confidential
7. 5 Year Plan
Revenue Subscribers
$50,000,000 500,000
• Parent Subscriptions
- ~$9.99 monthly
$40,000,000 400,000
- ~$69.99 annually $30,000,000 300,000
• 5-year plan $20,000,000 200,000
- $45M revenue
$10,000,000 100,000
- 400K subscribers
Year 1 Year 2 Year 3 Year 4 Year 5
Reminded Media, Inc. 2010 7 Proprietary & Confidential
8. The Competition
Our Key Differentiators:
Parental Dashboard and Device-Independent Games
No Hardware Device-Independent
Advertising-free Parental Dashboard
Purchase Required Games
Yes Yes Yes Yes
Leapfro No Yes No Limited
No Yes No Limited
Yes Yes No Limited
Yes No No No
Yes No No No
Reminded Media, Inc. 2010 8 Proprietary & Confidential
9. The Team
Adam Corey, Co-Founder Daniel Romano, Co-Founder
• Founding team member, VP, Marketing - SharesPost • Director, Product - JibJab
• VP, Marketing - BrightHouse • Product Manager, UX - Citysearch
• Director, Business Strategy - Evite • Architecture Engineer - Citysearch
• M.B.A • M.F.A., New Media
Barbara Chamberlin, Educational Advisor
• Professor, New Mexico State University
• Project Director, NMSU Learning Games Lab
• Ph.D., Instructional Technology
• Owner, Barking Dog Interactive
Reminded Media, Inc. 2010 9 Proprietary & Confidential
10. Go To Market
• Phase 1:
- App directory and reviews
• Phase 2:
- iPhone SDK & developers
platform
This game is ProdigyPatch enabled which
means you can track your child's
performance while they play fun and
educational games on the iPhone and
around the web.
-
No, Thanks Sign Up
3rd party enabled games
Already have an Account?
Login
- In game registration
Reminded Media, Inc. 2010 10 Proprietary & Confidential
12. Adam Corey Daniel Romano
adam@prodigypatch.com daniel@prodigypatch.com
310-621-3976 415-519-0893
Reminded Media, Inc.
Reminded Media, Inc. 2010 12 Proprietary & Confidential
14. The iPhone Opportunity
• 25 Million U.S. iPhones & iPod Touches
1,2
• 59% of iPhone moms let their kids use
3 This game is ProdigyPatch enabled which
means you can track your child's
performance while they play fun and
the iPhone for entertainment
educational games on the iPhone and
around the web.
No, Thanks Sign Up
• 13.6K educational apps 4 Already have an Account?
Login
• Developers are hungry!
1. comScore Reports February 2010 U.S. Mobile Subscriber Market Share from April 2010 - http://www.comscore.com/Press_Events/Press_Releases/2010/4/comScore_Reports_February_2010_U.S._Mobile_Subscriber_Market_Share
2. 54% of iPhones Users Are in U.S., Says Ad Mob from July 2009 - http://www.wirelessandmobilenews.com/2009/07/54-of-iphones-user-are-in-us-says-ad-mob.html
3. How Moms Use Their iPhones from October 2009 - http://www.readwriteweb.com/archives/iphone_moms_shopping_entertaining_kids.php
4. Apple iTunes App Store from April 2010
Reminded Media, Inc. 2010 14 Proprietary & Confidential