The balanced scorecard is a performance measurement framework that was created to address the shortcomings of solely using financial metrics to measure performance. It complements traditional financial measures with non-financial measures covering four perspectives: customer, internal business processes, learning and growth, and financial. The balanced scorecard is used by translating the organization's vision into objectives and measures across the four perspectives, communicating and linking strategic goals throughout the organization, incorporating strategic planning into the budgeting process, and providing feedback to continuously improve strategic performance and change. Many organizations across industries have adopted the balanced scorecard framework.

1. The Balanced Scorecard Presented by Ben Kraus and Cornell Woodson Bridging the gap between short-term budgeting and long-term strategy Robert Kaplan and David Norton’s

7. The Perception of the BSC

8. Who Else Uses the BSC? Mark Coldren, Associate Vice President of Human Resources at Ithaca College Measure his departments effectiveness at reaching organizational goals and value to the organization. Add a few more staff members to the human resources department. Measure the effectiveness of a sales training program with a new product launch, which is what we might also use this for. Mr. Coldren suggest strongly that we enter into a conversation with the leadership of the organization about what they would like to see if the organization were to reach its optimal performance.

9. Commercial Industry: Regional Airline

10. Government Organizations: Defense Financial Accounting Service

11. Non-profit Organization: Oak Knoll Academy

12. Renewergy Power Systems

13. Questions