Just as the age of customer experience has arrived for B2C sales, so too must B2B marketers be concerned with understanding and delighting their customers. An important method for doing this is to map the buyer journey your prospects travel on their way to deciding to buy from you. We produced this infographic to walk the paces of a B2B buyer journey. Original post: https://www.cleverbridge.com/corporate/mapping-b2b-buyer-journey