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MOBILE NUMBERS
TO CHEW ON
39%

50%
18-24

+

+

YEAR OLDS

USE SMARTPHONE
w/ T.V. DAILY

44%

25-34

SMARTPHONE &
TABLET OWNERS

USE TABLET
w/ T.V. DAILY

35-54

( (+

36%

USE BOTH
w/ T.V. DAILY

YEAR OLDS

USE TABLET
w/ T.V. DAILY

+
USE TABLET w/ T.V.
PROGRAM

44%
55-64

+

USE SOCIAL
NETWORKING w/ T.V.

YEAR OLDS

85%

MOST
LIKELY

+

YEAR OLDS

+

USE SOCIAL
NETWORKING w/ T.V.

USE SMARTPHONE
w/ T.V. DAILY

50%

41%

+

MOST
LIKELY

+
USE TABLET w/ T.V.
PROGRAM

+
USE TABLET
w/ T.V. DAILY

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TV & Mobile Usage: By The Numbers

  • 1. MOBILE NUMBERS TO CHEW ON 39% 50% 18-24 + + YEAR OLDS USE SMARTPHONE w/ T.V. DAILY 44% 25-34 SMARTPHONE & TABLET OWNERS USE TABLET w/ T.V. DAILY 35-54 ( (+ 36% USE BOTH w/ T.V. DAILY YEAR OLDS USE TABLET w/ T.V. DAILY + USE TABLET w/ T.V. PROGRAM 44% 55-64 + USE SOCIAL NETWORKING w/ T.V. YEAR OLDS 85% MOST LIKELY + YEAR OLDS + USE SOCIAL NETWORKING w/ T.V. USE SMARTPHONE w/ T.V. DAILY 50% 41% + MOST LIKELY + USE TABLET w/ T.V. PROGRAM + USE TABLET w/ T.V. DAILY