7 Ways To Leverage LinkedIn For Business

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    7 Ways To Leverage LinkedIn For Business - Presentation Transcript

    1. 7 Ways to Leverage LinkedIn for Business Chad Richards Social Media Strategist Firebelly Marketing linkedin.com/in/chaddrichards
    2. STATISTICS
    3. 45 million users 3.51 million are C-Level Executives (7.8%) 2.93 million are EVP/SVP (6.5%) 7.2 million are Senior Management (16%) 8.1 million are Middle Management (18%)
    4. Educated & Affluent users 95% are College Educated 37% are Post Grads 53.5% have incomes $100K+ 64% Male 41 is Average Age
    5. INTERFACE
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    15. #1 FILL OUT PROFILE 100%
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    19. 7 Things You Must Have for a Complete Profile: Current Position
    20. 7 Things You Must Have for a Complete Profile: 2 Past Positions
    21. 7 Things You Must Have for a Complete Profile: Education
    22. 7 Things You Must Have for a Complete Profile: Profile Summary
    23. 7 Things You Must Have for a Complete Profile: Profile Photo
    24. 7 Things You Must Have for a Complete Profile: Specialties Listed
    25. 7 Things You Must Have for a Complete Profile: At least 3 recommendations
    26. You are 40 times more likely to be found in LinkedIn search if your profile is 100% complete
    27. #2 USE NETWORK UPDATES TO PROMOTE RECENT WORK OR PUBLICITY
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    30. #3 PARTICIPATE IN Q&A
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    39. #4 JOIN INDUSTRY GROUPS
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    49. #5 ADD LINK TO YOUR EMAIL SIGNATURE
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    54. #6 PROMOTE ON YOUR OTHER NETWORKS
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    56. #7 PROMOTE COMPANY PROFILE ON WEBSITE
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    60. Q&A Session
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