2. Title Brand Advertiser Agency
Secrets: Dressing Room/Salon/Party Oriental Princess O.P. Natural Products Co., Ltd JWT Bangkok
Title Brand Advertiser Agency
A/B/P Accident Prevention Network Accident Prevention Network Ogilvy & Mather Advertising
as of 18 Sep 2014
Adapter Digital Co.,Ltd. & CJWORX CO.,LTD.
Advertiser of the Year
NatureGift 711 Ltd.,Part
Advertising Agency of the Year
Ogilvy & Mather Advertising
Adman Awards & Symposium 2014
Best of Film
Best of Print/Out of Home
Production House of The Year
Naked Co., Ltd.
Digital Agency of the Year
4. Winners
FILM CATEGORIES
CATEGORY 01 : BEVERAGE INCLUDE ALCOHOLIC DRINKS & NON-ALCOHOLIC DRINKS
Code Title Brand / Service Submitting Company AWARD
F01/007 Tears Purra Mineral Water Ogilvy & Mather Advertising SILVER
F01/006 I’m Too Good Looking NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising BRONZE
CATEGORY 02 : CONFECTIONERY, SNACKS, SAVORY FOODS & SEASONING
NO AWARD
CATEGORY 03 : HOUSEHOLD MAINTENANCE PRODUCTS & PET PRODUCTS
Code Title Brand / Service Submitting Company AWARD
F03/002 Pig Sunlight/Dishwashing detergent Lowe, Thailand BRONZE
CATEGORY 04 : ELECTRONIC & HOME APPLIANCE & FURNISHINGS
Code Title Brand / Service Submitting Company AWARD
F04/001 Needle SYLVANIA JUMP Communications Co., Ltd. FINALIST
CATEGORY 05 : TELECOMMUNICATION, BUSINESS EQUIPMENT & SERVICES
Code Title Brand / Service Submitting Company AWARD
F05/005 The Power of Love DTAC Y&R Thailand GOLD
F05/003 Giving TrueMove H Ogilvy & Mather Advertising BRONZE
F05/004 ป้า Director IPM SS Ogilvy & Mather Advertising FINALIST
CATEGORY 06 : CLOTHING, FOOTWEAR & ACCESSORIES
NO AWARD
5. Winners
FILM CATEGORIES
CATEGORY 07 : HEALTH AND BEAUTY PRODUCTS/SERVICES, COSMETICS, PHARMACY & TOILETRIES
NO AWARD
CATEGORY 08 : AUTO VEHICLES, AUTOMOTIVE PRODUCTS & SERVICES
NO AWARD
CATEGORY 09 : BANKING, INVESTMENT & INSURANCE
Code Title Brand / Service Submitting Company AWARD
F09/002 Ray of Light Umay+ Cash Card The Leo Burnett Group Thailand BRONZE
F09/001 Unsung Hero Thai Life Insurance Ogilvy & Mather Advertising FINALIST
CATEGORY 10 : PROPERTY DEVELOPMENT
NO AWARD
CATEGORY 11 : FAST FOOD OUTLETS, RESTAURANTS & RETAIL STORES
NO AWARD
CATEGORY 12 : TRANSPORTATION, TRAVEL & TOURISM, ENTERTAINMENT & LEISURE
Code Title Brand / Service Submitting Company AWARD
F12/002 Closer Line McCann Worldgroup GOLD
CATEGORY 13 : PUBLICATION & MEDIA
NO AWARD
6. Winners
FILM CATEGORIES
CATEGORY 14 : CORPORATE
Code Title Brand / Service Submitting Company AWARD
F14/002 Unsung Hero Thai Life Insurance Ogilvy & Mather Advertising GOLD
F14/003 Giving TrueMove H Ogilvy & Mather Advertising SILVER
CATEGORY 15 : PUBLIC SERVICE MESSAGE & CAUSE APPEALS
Code Title Brand / Service Submitting Company AWARD
F15/002 Baby Sex is not easy over Monday FINALIST
CATEGORY 16 : PROMOTION
Code Title Brand / Service Submitting Company AWARD
F16/003 Surprise Activia nudeJEH FINALIST
CATEGORY 17 : INTERNET FILM
Code Title Brand / Service Submitting Company AWARD
F17/023 Dressing Room Oriental Princess JWT Bangkok GOLD
F17/008 Power Electrolux Ultra Captic Saatchi & Saatchi Ltd. SILVER
F17/025 Salon Oriental Princess JWT Bangkok SILVER
F17/018 OP Green Agenda Oriental Princess JWT Bangkok BRONZE
F17/019 ยาวิเศษเลิกเหล ้า งดเหล ้าเข ้าพรรษา Monday BRONZE
F17/005 คิดถุ๊ง คิดถุง เซเว่น อีเลฟเว่น Creative JuiceBangkok FINALIST
F17/009 MY BEAUTIFUL WOMAN Wacoal CJWORX FINALIST
CATEGORY 18 : OTHER SCREENS
NO AWARD
7. Winners
FILM CATEGORIES
CATEGORY 19 : CAMPAIGN
Code Title Brand / Service Submitting Company AWARD
F19/007 Secrets: Dressing Room/Salon/Party Oriental Princess JWT Bangkok BEST
F19/009 ครอบครัวช่วยงดเหล ้า/สามัคคีช่วย/ลูกช่วยงดเหล ้า งดเหล ้าเข ้าพรรษา Monday BRONZE
as of 18 Sep 2014
9. Winners
PRINT CATEGORIES
CATEGORY 01 : BEVERAGE INCLUDE ALCOHOLIC DRINKS & NON-ALCOHOLIC DRINKS
Code Title Brand / Service Submitting Company AWARD
P01/005 Alarm Hang The Leo Burnett Group Thailand BRONZE
CATEGORY 02 : CONFECTIONERY, SNACKS, SAVORY FOODS & SEASONING
NO AWARD
CATEGORY 03 : HOUSEHOLD MAINTENANCE PRODUCTS & PET PRODUCTS
NO AWARD
CATEGORY 04 : ELECTRONIC & HOME APPLIANCE & FURNISHINGS
Code Title Brand / Service Submitting Company AWARD
P04/001 Divided Sea Le'Sasha Airmax Dentsu (Thailand) Ltd. BRONZE
CATEGORY 05 : TELECOMMUNICATION, BUSINESS EQUIPMENT & SERVICES
Code Title Brand / Service Submitting Company AWARD
P05/001 Jewelry shop SECOM DENTSU PLUS FINALIST
CATEGORY 06 : CLOTHING, FOOTWEAR & ACCESSORIES
NO AWARD
10. Winners
PRINT CATEGORIES
CATEGORY 07 : HEALTH AND BEAUTY PRODUCTS/SERVICES, COSMETICS, PHARMACY & TOILETRIES
Code Title Brand / Service Submitting Company AWARD
P07/019 Office FECOL COLD RELIEF TABLETS Monday SILVER
P07/020 Kindergarten FECOL COLD RELIEF TABLETS Monday SILVER
P07/004 An unbald old man Velform Hair, natural tonic DENTSU PLUS BRONZE
P07/018 Family FECOL COLD RELIEF TABLETS Monday BRONZE
P07/021 Helicopter VS Chandelier ALGOGEN SYRUP, ALGOGEN Monday BRONZE
P07/014 Divided Sea Le'Sasha Airmax Dentsu (Thailand) Ltd. FINALIST
CATEGORY 08 : AUTO VEHICLES, AUTOMOTIVE PRODUCTS & SERVICES
NO AWARD
CATEGORY 09 : BANKING, INVESTMENT & INSURANCE
NO AWARD
CATEGORY 10 : PROPERTY DEVELOPMENT
NO AWARD
CATEGORY 11 : FAST FOOD OUTLETS, RESTAURANTS & RETAIL STORES
NO AWARD
CATEGORY 12 : TRANSPORTATION, TRAVEL & TOURISM, ENTERTAINMENT & LEISURE
NO AWARD
CATEGORY 13 : PUBLICATION & MEDIA
NO AWARD
11. Winners
PRINT CATEGORIES
CATEGORY 14 : CORPORATE
NO AWARD
CATEGORY 15 : PUBLIC SERVICE MESSAGE & CAUSE APPEALS
Code Title Brand / Service Submitting Company AWARD
P15/006 A Accident Prevention Network Ogilvy & Mather Advertising GOLD
P15/007 B Accident Prevention Network Ogilvy & Mather Advertising SILVER
P15/008 P Accident Prevention Network Ogilvy & Mather Advertising SILVER
P15/012 Beggar Boy 1 Youth Guardian Foundation The Leo Burnett Group Thailand SILVER
P15/013 Beggar Boy 2 Youth Guardian Foundation The Leo Burnett Group Thailand SILVER
P15/010 Pain 1 CPCR Brand Corporate The Leo Burnett Group Thailand FINALIST
P15/011 Pain 2 CPCR Brand Corporate The Leo Burnett Group Thailand FINALIST
P15/014 Beggar Girl Youth Guardian Foundation The Leo Burnett Group Thailand FINALIST
P15/018 Luxury House Stop Violence Against Women Monday FINALIST
CATEGORY 16 : PROMOTION
NO AWARD
CATEGORY 17 : CAMPAIGN
Code Title Brand / Service Submitting Company AWARD
P17/008 A/B/P Accident Prevention Network Ogilvy & Mather Advertising BEST
P17/015
Beggar: Beggar Boy 1/Beggar Boy 2/
Beggar Girl
Youth Guardian Foundation The Leo Burnett Group Thailand SILVER
P17/022 Family/Office/Kindergarten FECOL COLD RELIEF TABLETS Monday SILVER
P17/014 Pain: Pain 1/Pain 2 CPCR Brand Corporate The Leo Burnett Group Thailand BRONZE
as of 18 Sep 2014
13. Winners
OUT OF HOME CATEGORIES
CATEGORY 01 : POSTER (SINGLE)
Code Title Brand / Service Submitting Company AWARD
OH01/039 Beggar Boy 2 Youth Guardian Foundation The Leo Burnett Group Thailand GOLD
OH01/020 A Accident Prevention Network Ogilvy & Mather Advertising SILVER
OH01/021 B Accident Prevention Network Ogilvy & Mather Advertising SILVER
OH01/022 P Accident Prevention Network Ogilvy & Mather Advertising SILVER
OH01/038 Beggar Boy 1 Youth Guardian Foundation The Leo Burnett Group Thailand SILVER
OH01/036 Pain 1 CPCR Brand Corporate The Leo Burnett Group Thailand FINALIST
OH01/037 Pain 2 CPCR Brand Corporate The Leo Burnett Group Thailand FINALIST
OH01/040 Beggar Girl Youth Guardian Foundation The Leo Burnett Group Thailand FINALIST
OH01/048 Divided Sea Le'Sasha Airmax Dentsu (Thailand) Ltd. FINALIST
OH01/056 Family FECOL COLD RELIEF TABLETS Monday FINALIST
OH01/057 Office FECOL COLD RELIEF TABLETS Monday FINALIST
OH01/058 Kindergarten FECOL COLD RELIEF TABLETS Monday FINALIST
OH01/059 Helicopter VS Chandelier ALGOGEN SYRUP, ALGOGEN Monday FINALIST
OH01/061 Toy Car VS Car ALGOGEN SYRUP, ALGOGEN Monday FINALIST
CATEGORY 02 : POSTER (CAMPAIGN)
Code Title Brand / Service Submitting Company AWARD
OH02/006 A/B/P Accident Prevention Network Ogilvy & Mather Advertising GOLD
OH02/013
Beggar: Beggar Boy 1/Beggar Boy 2/
Beggar Girl
Youth Guardian Foundation The Leo Burnett Group Thailand SILVER
OH02/012 Pain: Pain 1 / Pain 2 CPCR Brand Corporate The Leo Burnett Group Thailand BRONZE
OH02/020 Family/Office/Kindergarten FECOL COLD RELIEF TABLETS Monday BRONZE
14. Winners
OUT OF HOME CATEGORIES
CATEGORY 03 : BILLBOARD/STREET FURNITURE & TRANSIT INCL. LARGE SCALE
Code Title Brand / Service Submitting Company AWARD
OH03/001 Thankful Receipts Billboards Tesco Lotus The Leo Burnett Group Thailand BRONZE
CATEGORY 04 : AMBIENT
Code Title Brand / Service Submitting Company AWARD
OH04/007 Small Change, Big Impact ChomWhales by Love Wild Life Ogilvy & Mather Advertising SILVER
OH04/005 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand BRONZE
OH04/004 Put glasses. Put a smile. Mettapracharak Watraikhing Hospital DENTSU PLUS FINALIST
CATEGORY 05 : OTHER DISPLAY
Code Title Brand / Service Submitting Company AWARD
OH05/011 Effective Microorganisms Calendar EM Creative JuiceBangkok SILVER
OH05/015 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising SILVER
OH05/009 Privacy Show Focus screen protector DENTSU PLUS BRONZE
OH05/014 So Thai, So Good KFC Thailand Ogilvy & Mather Advertising BRONZE
OH05/005 Metal Gon Bar B Q Plaza Ninedotz co.,ltd FINALIST
OH05/016 The sound of happy skin Benice Ogilvy & Mather Advertising FINALIST
as of 18 Sep 2014
16. Winners
RADIO CATEGORIES
CATEGORY 01 : RADIO SPOT FOR PRODUCTS & SERVICES
Code Title Brand / Service Submitting Company AWARD
R01/017 ช่องฟรีซ Super Lock The Leo Burnett Group Thailand GOLD
R01/018 ช่องแช่เย็น Super Lock The Leo Burnett Group Thailand SILVER
R01/019 ช่องผัก Super Lock The Leo Burnett Group Thailand SILVER
R01/025 Check UD WATER-PROOF PEN Monday BRONZE
R01/026 ใบสั่งจ่ายยา UD WATER-PROOF PEN Monday BRONZE
R01/024 Eye Center 2 Top Charoen Optical JWT Bangkok FINALIST
CATEGORY 02 : RADIO SPOT FOR CORPORATE IMAGE
NO AWARD
CATEGORY 03 : RADIO SPOT FOR PROMOTION
NO AWARD
CATEGORY 04 : RADIO SPOT FOR SOCIAL CONTRIBUTION
Code Title Brand / Service Submitting Company AWARD
R04/006 Facebook Chat Youth Guardian Foundation The Leo Burnett Group Thailand FINALIST
R04/007 Line Chat Youth Guardian Foundation The Leo Burnett Group Thailand FINALIST
CATEGORY 05 : CAMPAIGN RADIO SPOT
Code Title Brand / Service Submitting Company AWARD
R05/009 ช่องผัก/ช่องฟรีซ/ช่องแช่เย็น Super Lock The Leo Burnett Group Thailand GOLD
R05/005 Boyfriend/Movie/Work/ Friend/Lost/Love Purra Mineral Water Ogilvy & Mather Advertising SILVER
R05/012 เช็ค/ใบสั่งยา/ข ้อสอบ UD WATER-PROOF PEN Monday BRONZE
as of 18 Sep 2014
18. Winners
DESIGN CATEGORIES
CATEGORY 01 : CORPORATE IDENTITY DESIGN
NO AWARD
CATEGORY 02 : PACKAGING DESIGN
Code Title Brand / Service Submitting Company AWARD
DE02/006 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising GOLD
DE02/007 Paper Blooms Karmakamet Ogilvy & Mather Advertising SILVER
DE02/004 Leo Forward: A Box of Happiness The Leo Burnett Group New Year Gift 2014 The Leo Burnett Group Thailand BRONZE
CATEGORY 03 : PRODUCT DESIGN
NO AWARD
CATEGORY 04 : PUBLICATION DESIGN
NO AWARD
CATEGORY 05 : COLLATERAL DESIGN
Code Title Brand / Service Submitting Company AWARD
DE05/005 Effective Microorganisms Calendar EM Creative JuiceBangkok GOLD
DE05/003 The Lion’s Fang Leo Burnett Cannes Predictions 2014 The Leo Burnett Group Thailand SILVER
DE05/002 CODE OF THE DAY happening magazine DENTSU PLUS BRONZE
DE05/001 MADE FRESH INVITATION CARD Zambrero Thailand CJWORX FINALIST
DE05/006 Gambler Calendar ANTI-GAMBLING Monday FINALIST
CATEGORY 06 : POINT OF SALE DESIGN
Code Title Brand / Service Submitting Company AWARD
DE06/004 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising BRONZE
19. Winners
DESIGN CATEGORIES
CATEGORY 07 : BRAND INSTALLATION & EXHIBITION DESIGN
Code Title Brand / Service Submitting Company AWARD
DE07/003 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising GOLD
DE07/001 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand BRONZE
DE07/002 I'm 4 DTAC 4G Creative JuiceBangkok BRONZE
CATEGORY 08 : TYPOGRAPHY & LETTERING DESIGN
NO AWARD
CATEGORY 09 : ILLUSTRATION FOR GRAPHIC DESIGN
Code Title Brand / Service Submitting Company AWARD
DE09/006 Sunrise Hang The Leo Burnett Group Thailand SILVER
DE09/009 Battle of The Next Era Leo Burnett Cannes Predictions 2014 The Leo Burnett Group Thailand SILVER
DE09/012 หนังสือทรูไทยแลนด์ ประเทศไทยต ้องเป็นอย่างไร? True Corporation Well Done Bangkok SILVER
DE09/007 Alarm Hang The Leo Burnett Group Thailand BRONZE
DE09/011 Joey Boy 30+ GMM Grammy Well Done Bangkok BRONZE
DE09/008 Rooster Hang The Leo Burnett Group Thailand FINALIST
CATEGORY 10 : BROADCAST & MOVING IMAGES DESIGN
Code Title Brand / Service Submitting Company AWARD
DE10/003 คิดถุ๊ง คิดถุง เซเว่น อีเลฟเว่น Creative JuiceBangkok GOLD
CATEGORY 11 : DIGITAL DESIGN
Code Title Brand / Service Submitting Company AWARD
DE11/014 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising SILVER
20. Winners
DESIGN CATEGORIES
CATEGORY 12 : BEST DESIGN INTEGRATED CAMPAIGN
Code Title Brand / Service Submitting Company AWARD
DE12/001 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising SILVER
as of 18 Sep 2014
22. Winners
MEDIA CATEGORIES
CATEGORY 01 : BEST USE OF TRADITIONAL MEDIA (SCREENS/AUDIO/PRINT)
Code Title Brand / Service Submitting Company AWARD
M01/002 Thankful Receipts Billboards Tesco Lotus The Leo Burnett Group Thailand BRONZE
CATEGORY 02 : BEST USE OF NON-TRADITIONAL MEDIA (OUT OF HOME/AMBIENT)
Code Title Brand / Service Submitting Company AWARD
M02/008 Effective Microorganisms Calendar EM Creative JuiceBangkok SILVER
M02/003 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand BRONZE
M02/005 Put glasses. Put a smile. Mettapracharak Watraikhing Hospital DENTSU PLUS BRONZE
M02/006 Privacy Show Focus screen protector DENTSU PLUS BRONZE
M02/010 The sound of happy skin Benice Ogilvy & Mather Advertising BRONZE
M02/012 Beautiful Giving HAIR IN TREND SALON Monday FINALIST
CATEGORY 03 : BEST USE OF DIGITAL MEDIA
Code Title Brand / Service Submitting Company AWARD
M03/004 Share a Real Feeling Coca-Cola OgilvyOne Worldwide Limited SILVER
M03/005 THE VIRTUAL FENCE PROJECT Seub Nakhasathien Foundation CJWORX SILVER
M03/013 Thai Good stories Thai Life Insurance Ogilvy & Mather Advertising SILVER
M03/014 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising SILVER
M03/010 GIGABRIGHT DTAC Internet Creative JuiceBangkok FINALIST
CATEGORY 04 : BEST MEDIA INTEGRATED CAMPAIGN
Code Title Brand / Service Submitting Company AWARD
M04/007 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising GOLD
M04/002 AXE 1,000,000 Girls Like AXE CJWORX SILVER
M04/005 OP Secrets Oriental Princess JWT Bangkok SILVER
as of 18 Sep 2014
23. Adman Awards & Symposium 2014
Winners: Public Relations Plan
24. Winners
PUBLIC RELATIONS PLAN CATEGORIES
CATEGORY 01 : BEST MARKETING PR
Code Title Brand / Service Submitting Company AWARD
PR01/001 Lub d Spicy Challenge Lub d Bangkok Hostel SWAT Co., Ltd SILVER
PR01/007 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising FINALIST
CATEGORY 02 : BEST CORPORATE/CSR PR
Code Title Brand / Service Submitting Company AWARD
PR02/002 MY BEAUTIFUL WOMAN Wacoal CJWORX GOLD
PR02/006 Thankful Receipts Project Tesco Lotus The Leo Burnett Group Thailand SILVER
PR02/009 Long Tail for Long Life BCST Creative JuiceBangkok SILVER
PR02/001 Formthep Chaopraya Nike Verve Public Relations Consultancy BRONZE
PR02/005 SEESTAGRM
THE GLASSES ELDERLY IN PRINCESS MAHA
CHAKRI SIRINDHORN PROJECT
J-CONNECT BRONZE
PR02/008 Leo Forward: A Box of Happiness Leo Burnett New Year Gift The Leo Burnett Group Thailand FINALIST
PR02/013 Thai Good stories Thai Life Insurance Ogilvy & Mather Advertising FINALIST
CATEGORY 03 : BEST DIGITAL & SOCIAL MEDIA PR (REGARDLESS OF PRODUCT, SERVICE, OR CORPORATE)
Code Title Brand / Service Submitting Company AWARD
PR03/005 SEESTAGRM
THE GLASSES ELDERLY IN PRINCESS MAHA
CHAKRI SIRINDHORN PROJECT
J-CONNECT GOLD
PR03/010 I'm 4 DTAC 4G Creative JuiceBangkok SILVER
PR03/006 Art For Thailand Art For Protest The Leo Burnett Group Thailand BRONZE
PR03/011 Fast Date Thai Health Promotion Foundation Adapter Digital FINALIST
as of 18 Sep 2014
26. Winners
ACTIVATION & EVENT MARKETING CATEGORIES
CATEGORY 01 : BEST MARKETING EVENT (PRODUCT/SERVICE BASED)
Code Title Brand / Service Submitting Company AWARD
AE01/002 Metal Gon Bar B Q Plaza Ninedotz co.,ltd BRONZE
AE01/008 AIS 3G HeeHee Happy New Year AIS3G 2100 JWT Bangkok FINALIST
AE01/001 Lub d Spicy Challenge Lub d Bangkok Hostel SWAT Co., Ltd FINALIST
AE01/005 Scent Switcher Experiment Downy The Leo Burnett Group Thailand FINALIST
CATEGORY 02 : BEST CORPORATE/CSR EVENT (NON PRODUCT/NON-COMMERCIAL BASED)
Code Title Brand / Service Submitting Company AWARD
AE02/002 Rebirth of Sound DTAC Y&R Thailand GOLD
AE02/007 Thankful Receipts Billboards Tesco Lotus The Leo Burnett Group Thailand SILVER
AE02/008 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand SILVER
AE02/010 Forward Happiness Trip Tourism Authority of Thailand The Leo Burnett Group Thailand SILVER
AE02/011 Long Tail for Long Life BCST Creative JuiceBangkok SILVER
AE02/004 Invisible Thailand Make THE Difference CJWORX FINALIST
AE02/012 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising FINALIST
CATEGORY 03 : BEST USE OF INSTALLATION/AMBIENT/STUNTS/CELEBRITY/GUERRILLA
Code Title Brand / Service Submitting Company AWARD
AE03/001 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand SILVER
AE03/007 I'm 4 DTAC 4G Creative JuiceBangkok SILVER
AE03/005 Put glasses. Put a smile. Mettapracharak Watraikhing Hospital DENTSU PLUS BRONZE
AE03/008 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising FINALIST
CATEGORY 04 : BEST MEETING, INCENTIVE, CONVENTION & EXHIBITION (MICE EVENTS)
NO AWARD
27. Winners
ACTIVATION & EVENT MARKETING CATEGORIES
CATEGORY 05 : BEST USE OF MAINSTREAM MEDIA IN AN ACTIVATION CAMPAIGN
Code Title Brand / Service Submitting Company AWARD
AE05/003 Thankful Receipts Billboards Tesco Lotus The Leo Burnett Group Thailand BRONZE
AE05/005 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising BRONZE
as of 18 Sep 2014
29. Winners
DIRECT MARKETING CATEGORIES
CATEGORY 01 : BEST USE OF MAILING: FLAT & DIMENSIONAL DIRECT MAIL
Code Title Brand / Service Submitting Company AWARD
DM01/003 Leo Forward: A Box of Happiness The Leo Burnett Group New Year Gift 2014 The Leo Burnett Group Thailand SILVER
DM01/002 The Lions’s Fang Leo Burnett Cannes Predictions 2014 The Leo Burnett Group Thailand BRONZE
DM01/001 MADE FRESH INVITATION CARD Zambrero Thailand CJWORX FINALIST
CATEGORY 02 : BEST USE OF AMBIENT: LARGE & SMALL SCALE
Code Title Brand / Service Submitting Company AWARD
DM02/015
Move From
DM03/001
Thankful Receipts Billboards Tesco Lotus The Leo Burnett Group Thailand SILVER
DM02/002 Metal Gon Bar B Q Plaza Ninedotz co.,ltd BRONZE
DM02/012 Effective Microorganisms Calendar EM Creative JuiceBangkok BRONZE
DM02/010 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand FINALIST
DM02/014 Return of the Ashes Caran Dache & Forest Control Ogilvy & Mather Advertising FINALIST
CATEGORY 03 : BEST USE OF BROADCAST: TV, RADIO & INFOMERCIALS
NO AWARD
CATEGORY 04 : BEST USE OF DIGITAL PLATFORM: DIGITAL MARKETING
Code Title Brand / Service Submitting Company AWARD
DM04/005 SEESTAGRM
THE GLASSES ELDERLY IN PRINCESS MAHA
CHAKRI SIRINDHORN PROJECT
J-CONNECT FINALIST
DM04/006 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand FINALIST
30. Winners
DIRECT MARKETING CATEGORIES
CATEGORY 05 : BEST USE OF MOBILE PLATFORM: MOBILE MARKETING
Code Title Brand / Service Submitting Company AWARD
DM05/002 THE VIRTUAL FENCE PROJECT Seub Nakhasathien Foundation CJWORX SILVER
DM05/004 SEESTAGRM
THE GLASSES ELDERLY IN PRINCESS MAHA
CHAKRI SIRINDHORN PROJECT
J-CONNECT BRONZE
DM05/003 BLOOD OF HOPE AIS 3G CJWORX FINALIST
DM05/005 Sweat. Shop. Thai Health Promotion Foundation
Hakuhodo Asia Pacific / Hakuhodo
Bangkok
FINALIST
CATEGORY 06 : BEST USE OF SOCIAL PLATFORM: SOCIAL MEDIA & VIRAL MARKETING
Code Title Brand / Service Submitting Company AWARD
DM06/006 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising SILVER
DM06/004 Share a Real Feeling Coca-Cola OgilvyOne Worldwide Limited FINALIST
DM06/007 Thai Good stories Thai Life Insurance Ogilvy & Mather Advertising FINALIST
CATEGORY 07 : INTEGRATED CAMPAIGN LED BY DIRECT MARKETING
NO AWARD
as of 18 Sep 2014
31. Adman Awards & Symposium 2014
Winners: Digital & Interactive Media
32. Winners
DIGITAL & INTERACTIVE MEDIA CATEGORIES
A. WEBSITES & MICROSITES:
CATEGORY 01 : COMMERCIAL/PRODUCTS & SERVICES
Code Title Brand / Service Submitting Company AWARD
DI01/004 OP Secrets Oriental Princess JWT Bangkok SILVER
CATEGORY 02 : NON-PROFIT/SELF PROMOTION
NO AWARD
B. BANNERS AND OTHER RICH MEDIA:
CATEGORY 03 : STANDARD BANNER
NO AWARD
CATEGORY 04 : RICH MEDIA BANNERS
Code Title Brand / Service Submitting Company AWARD
DI04/004 Banner sansiri Sansiri Adapter Digital BRONZE
DI04/002 My Best Time Story Bangkok University Adapter Digital FINALIST
C. SOCIAL MEDIA:
CATEGORY 05 : SOCIAL MEDIA APPLICATIONS
Code Title Brand / Service Submitting Company AWARD
DI05/007 Oishi Omoticon Oishi Adapter Digital BRONZE
DI05/010 The Secret Code of Ultra Power Saving Mode Samsung Mobile Adapter Digital BRONZE
DI05/012 ThaiHealth No Smoke Thai Health Promotion Foundation Adapter Digital BRONZE
DI05/008 Oishi Fruito Tutortainment Oishi Adapter Digital FINALIST
33. Winners
DIGITAL & INTERACTIVE MEDIA CATEGORIES
CATEGORY 06 : BEST USE OF SOCIAL MEDIA
Code Title Brand / Service Submitting Company AWARD
DI06/009 AXE 1,000,000 Girls Like AXE CJWORX SILVER
DI06/022 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising SILVER
DI06/010 Invisible Thailand Make THE Difference CJWORX BRONZE
DI06/021 So Thai, So Good KFC Thailand Ogilvy & Mather Advertising BRONZE
DI06/011 THE VIRTUAL FENCE PROJECT Seub Nakhasathien Foundation CJWORX FINALIST
DI06/018 Oishi Omoticon Oishi Adapter Digital FINALIST
D. OTHER DIGITAL SOLUTIONS:
CATEGORY 07 : BRANDED UTILITY/TOOL
Code Title Brand / Service Submitting Company AWARD
DI07/005 THE VIRTUAL FENCE PROJECT Seub Nakhasathien Foundation CJWORX FINALIST
DI07/006 OP Green Agenda Oriental Princess JWT Bangkok FINALIST
CATEGORY 08 : GAMES
Code Title Brand / Service Submitting Company AWARD
DI08/006 The Secret Code of Ultra Power Saving Mode Samsung Mobile Adapter Digital BRONZE
CATEGORY 09 : DIRECT & EMAIL MARKETING, INCL. E-CARDS
NO AWARD
CATEGORY 10 : OTHER DIGITAL CHANNELS
Code Title Brand / Service Submitting Company AWARD
DI10/003 Drink Drive Tester Don’t Drive Drunk Foundation The Leo Burnett Group Thailand FINALIST
34. Winners
DIGITAL & INTERACTIVE MEDIA CATEGORIES
CATEGORY 11 : BEST USE OF SEARCH MARKETING
Code Title Brand / Service Submitting Company AWARD
DI11/004 TrueMove H 3G TrueMove H Starcom Mediavest Group FINALIST
CATEGORY 12 : INTERFACE & NAVIGATION & USER EXPERIENCE
Code Title Brand / Service Submitting Company AWARD
DI12/005 Sansiri website Sansiri Adapter Digital BRONZE
CATEGORY 13 : BEST USE OF TECHNOLOGY
Code Title Brand / Service Submitting Company AWARD
DI13/003 THE VIRTUAL FENCE PROJECT Seub Nakhasathien Foundation CJWORX FINALIST
E. VIRAL ADVERTISING:
CATEGORY 14 : VIRAL MARKETING, INCL. VIRAL VIDEO & OTHER VIRAL
Code Title Brand / Service Submitting Company AWARD
DI14/011 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising SILVER
DI14/009 Giving by TrueMove H TrueMove H Starcom Mediavest Group BRONZE
DI14/012 Thai Good stories Thai Life Insurance Ogilvy & Mather Advertising BRONZE
F. ONLINE VIDEO:
CATEGORY 15 : BEST OF VIDEO INCLUDING INTERACTIVE VIDEO
Code Title Brand / Service Submitting Company AWARD
DI15/004 MY BEAUTIFUL WOMAN Wacoal CJWORX SILVER
DI15/009 OP Secrets Oriental Princess JWT Bangkok SILVER
35. Winners
DIGITAL & INTERACTIVE MEDIA CATEGORIES
G. MOBILE (MOBILE PHONE & TABLET):
CATEGORY 16 : MOBILE WEBSITES & WEB APPS
Code Title Brand / Service Submitting Company AWARD
DI16/003 Goodbye my Agency Saatchi & Saatchi Saatchi & Saatchi Ltd. FINALIST
CATEGORY 17 : MOBILE APPLICATIONS & MOBILE GAMES
Code Title Brand / Service Submitting Company AWARD
DI17/004 BLOOD OF HOPE AIS 3G CJWORX BRONZE
DI17/005 SEESTAGRM
THE GLASSES ELDERLY IN PRINCESS MAHA
CHAKRI SIRINDHORN PROJECT
J-CONNECT BRONZE
DI17/003 SCB UP2ME The Siam Commercial Bank Brilliant & Million Co.,Ltd. FINALIST
CATEGORY 18 : RICH MEDIA ON MOBILE & OTHER MOBILE ADVERTISING
NO AWARD
H. INTEGRATED:
CATEGORY 19 : DIGITAL INTEGRATED CAMPAIGNS
Code Title Brand / Service Submitting Company AWARD
DI19/006 AXE 1,000,000 Girls Like AXE CJWORX SILVER
DI19/009 Oishi Fruito Tutortainment Oishi Adapter Digital BRONZE
DI19/015 OP Secrets Oriental Princess JWT Bangkok BRONZE
as of 18 Sep 2014
37. Winners
INTEGRATED MARKETING COMMUNICATION (IMC) CAMPAIGN CATEGORY
Code Title Brand / Service Submitting Company FINALIST
IMC/009 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising GOLD
IMC/005 พี่ช ้าง Thai Insurance / Pi Chang Kuen Nguen Creative JuiceBangkok SILVER
IMC/006 OP Secrets Oriental Princess JWT Bangkok SILVER
as of 18 Sep 2014
38. Adman Awards & Symposium 2014
Winners: Ad That Works (Effective Communication)
39. Winners
AD THAT WORKS (EFFECTIVE COMMUNICATION) CATEGORY
Code Title Brand / Service Submitting Company AWARD
ATW/022 WHO boy band NatureGift Extra Coffee Q10 Plus Ogilvy & Mather Advertising GOLD
ATW/001 Lub d Spicy Challenge Lub d Bangkok Hostel SWAT Co., Ltd BRONZE
ATW/023 วัยรุ่นเลือกได ้ Sex is not easy over Monday BRONZE
ATW/011 Effective Microorganisms Calendar EM Creative JuiceBangkok FINALIST
ATW/021 Thai Good Stories Thai Life Insurance Ogilvy & Mather Advertising FINALIST
as of 18 Sep 2014
