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Data Driven Marketing Fundamentals

by Speaker, Author, CEO of Find and Convert at Find and Convert on Sep 19, 2012

  • 4,867 views

In today’s hyper competitive, digital world, organizations that use data driven marketing give themselves a fighting chance. No brand is secure just on brand equity alone. Just look at Kodak, Pan Am ...

In today’s hyper competitive, digital world, organizations that use data driven marketing give themselves a fighting chance. No brand is secure just on brand equity alone. Just look at Kodak, Pan Am and Research in Motion (Blackberry). Executives who embrace DDM give themselves the possibility of being relevant to their customers. And, at the end of the day, that is what your customers want most from you.

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  • seemrobin seemrobin What a great slide! We're looking at message broker solutions right now ... you a top candidate!
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Data Driven Marketing Fundamentals Data Driven Marketing Fundamentals Presentation Transcript