Personal Information
Organization / Workplace
NCR - National Capital Region, Philippines, Choose One . . . Philippines
Occupation
Founder & Game Master
Industry
Advertising / Marketing / PR
Website
cyburban.org
About
Location-based Mobile Experiential Marketing, Brand Engagement, Digital Strategy, Transmedia Games, and Heuristics. I design & optimize games as tools for learning and marketing (brand awareness, product consideration, purchase decisions, and brand loyalty). I develop engaging methods and strategies that promote intrinsic motivation & create fun, playful environments.
Specialties: games, transmedia storytelling, education, engagement, location-based games, mobile games, learning games, board games, card games, edu games, educational games, fun, play, knowledge management, engagement strategy, professional happiness, game-based learning, serious games, future-proof chan
Tags
gamification
engagement marketing
mobile
events
games
startup
game design
startups
business strategy
location-based
user experience
business intelligence
trust
customer experience
happiness
life coaching
strategy
transmedia
entrepreneurship
innovation
pitching
marketing
sales algorithms
team building
brand engagement
haikudeck
gameful
play
gameplay
execution
lean method
active spectatorship
philippines
native advertising
startup pitch
scalability
adventure tourism
race
fun
adventure
expectation management
relationships
joy
presence
consciousness
awareness
motivation
now
competitive advantage
customer relationship management
success
life hack
empathy
resolutions
new year
goals
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