Asta data spots_howmanytravelagents&agenciesarethere_slideshow
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A review of data sources for ascertaining the number of agents and agencies.
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Asta data spots_howmanytravelagents&agenciesarethere_slideshow
- 1. HOW MANY Travel Agents and Agencies are there? ASTA DATA SPOTS
- 2. Four Primary Sources U.S Census Bureau Bureau of Labor Statistics (BLS) ARC Data Research Firms/Trade Publications
- 3. Census Bureau Hot Report Census data on industries http://www.census.gov/econ/ Search 56151
- 4. Census Trend Data Travel Agency Annual Payroll Total Employees Year Firms Locations Revenue ($1,000) ($1,000) (includes travel agents) 1992 27,688 $6,964,364 $2,835,511 149,140 1997 29,332 $9,977,110 $4,463,903 183,178 1998 28,776 $4,774,439 185,385 1999 27,390 $4,884,583 184,912 2000 25,975 $5,313,269 183,143 2001 24,654 $5,533,357 182,054 2002 21,705 $9,387,397 $4,281,424 147,948 2003 18,860 $4,466,768 145,676 2004 13,062 17,592 $4,569,015 132,246 2005 16,926 $10,331,000 $5,027,136 127,225 2006 12,248 16,640 $10,965,000 $5,280,515 129,216 2007 15,666 $11,942,000 $6,499,246 122,517 2008 15,866 $6,766,401 123,191 2009 15,107 $5,681,419 106,576 Notes: The Employee data does not match the BLS data for travel agents. The total employee’s referenced here include non-travel agents. Bolded years are Economic Census years when revenue is estimated (Census Bureau does not collect sales of travel products just agency revenue). © ASTA 2011 4
- 5. Census Trend Data Travel Agency Annual Payroll Total Employees Year Firms Locations Revenue ($1,000) Personal income per(includes travel agents) ($1,000) 1992 27,688 $6,964,364 $2,835,511 149,140 employee has grown 1997 29,332 $9,977,110 $4,463,903 183,178 1998 28,776 $4,774,439 185,385 1999 27,390 $4,884,583 184,912 2000 25,975 Travel Agency Annual Payroll $5,313,269 Total Employees 183,143 2001 Year 24,654 Locations ($1,000) $5,533,357 (includes travel agents) 182,054 2002 21,705 $9,387,397 $4,281,424 147,948 1992 27,688 $2,835,511 149,140 2003 18,860 $4,466,768 145,676 2004 13,062 2009 17,592 15,107 $5,681,419 $4,569,015 106,576 132,246 2005 16,926 $10,331,000 $5,027,136 127,225 2006 12,248 16,640 $10,965,000 $5,280,515 129,216 2007 15,666 $11,942,000 $6,499,246 122,517 2008 15,866 $6,766,401 123,191 2009 15,107 $5,681,419 106,576 Notes: The Employee data does not match the BLS data for travel agents. The total employee’s referenced here include non-travel agents. Bolded years are Economic Census years when revenue is estimated (Census Bureau does not collect sales of travel products just agency revenue). © ASTA 2011 5
- 6. Census Trend for Locations & Employees 200,000 35,000 30,000 Travel Agency Locations 160,000 Total Employees 25,000 120,000 20,000 80,000 15,000 10,000 40,000 5,000 0 0 2004 1992 1997 1998 1999 2000 2001 2002 2003 2005 2006 2007 2008 2009 Total Employees (includes travel agents) Travel Agency Locations © ASTA 2011 6
- 7. BLS Occupational Employment Statistics Data BLS Occupational Employment Statistics data http://www.bls.gov/oes/home.htm code 41-3041
- 8. BLS Trend Data 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Number of Travel 124,030 111,310 104,550 98,410 88,480 88,590 87,600 85,580 86,420 76,990 70,930 Agents All Agency Employees 168,000 157,900 132,500 119,600 112,600 107,900 107,100 105,400 101,400 87,800 83,290 Average salaries $26,600 $27,230 $28,370 $29,430 $30,010 $30,750 $31,460 $32,190 $32,470 $32,450 $33,950 Average hourly wage $12.79 $13.09 $13.64 $14.15 $14.43 $14.78 $15.12 $15.48 $15.61 $15.60 $16.32 Percentage change y/y- 11.6% -10.3% -6.1% -5.9% -10.1% 0.1% -1.1% -2.3% 1.0% -10.9% -7.9% number of agents
- 9. BLS Trend Data 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Number of Travel 124,030 111,310 104,550 98,410 88,480 88,590 87,600 85,580 86,420 76,990 70,930 Agents 2000 2010 All Agency Employees 168,000 157,900 132,500 119,600 112,600 107,900 107,100 105,400 101,400 87,800 83,290 Number of Travel Agents 124,030 70,930 Average salaries $26,600 $27,230 $28,370 $29,430 $30,010 $30,750 $31,460 $32,190 $32,470 $32,450 $33,950 All Agency Employees 168,000 83,290 Average hourly wage $12.79 $13.09 $13.64 $14.15 $14.43 $14.78 $15.12 $15.48 $15.61 $15.60 $16.32 Percentage change y/y- 11.6% -10.3% -6.1% -5.9% -10.1% 0.1% -1.1% -2.3% 1.0% -10.9% -7.9% number of agents
- 10. ARC Data on Agencies ARC data on travel agencies can be found by going to: https://www.arccorp.com/news/index.jsp
- 11. Research Firms and Trade Publications • Research Firms: – PhoCusWright – IbisWorld • Trade Publications: – Travel Weekly – Travel Market Report
- 12. PhoCusWright Research on Industry Size PhoCusWright reports http://www.phocuswright.com/
- 13. HOW MANY Travel Agents and Agencies are there? The question has been answered so….. THANKS SO MUCH FOR VIEWING ONE OF OUR DATA SPOTS
Editor's Notes
- Welcome to ASTA’s Data Spots. Each Data Spot answers a commonly asked question. My name is Melissa Teates and I am ASTA’s Director of Research.Today’s question is How many Travel Agents and Agencies are there?
- There are four primary sources ASTA uses to understand the size of the whole industry. U.S. Census Bureau tracks agencies and total employees (not just travel agent employees), BLS looks at travel agents, ARC tracks number of agencies, and various research firms and trade publications look at industry size in different ways including total agents, agencies and sales.
- The Census Bureauconducts a comprehensive survey of U.S. businesses every five years. It’s called the Economic Census and all businesses must cooperate with the survey. It is conducted on the 2nd and 7th years of every decade. In between the Economic Census, smaller annual surveys are conducted to look at trends.This slide shows The Census Hot Report for 56151. The NAICS code for travel agencies is 56151 and it is how the industry is tracked in the North American Trade Area. The Hot Report compares data from the two most recent Economic Census’ – 2002 and 2007. Using the code 56151 you should be able to find plenty of data on travel agencies on the census.gov site.
- You can also collect data from the annual and Economic survey reports to track trends. The data is often two or three years behind. The data in this chart was sourced from the 1992, 1997, 2002, and 2007 Economic Census’, the 2003 through 2009 County Business Patterns report, and the 2004 Statistics of U.S. Businesses.
- Once you have put together a table of the available data – analysis can show interesting trends such as the income per employee has grown as the employee force has declined.
- Using the data you can also chart the trend in agency locations and total employees. Consolidation in the industry had already begun in the late 90’s. When 9/11 hit , a multi-year decrease began that was further fueled by the growth of online travel. Both locations and total employees had begun to plateau in 2007-2008 as agencies adapted then began decreasing again with the economic slowdown in 2009.
- The BLS tracks employment. Their data is based on occupation not the industry. Their employment data does not match the Census Bureau, because Census tracks all employees of agencies not just travel agents.BLS’ Occupational Employment Statistics is the data you need to track travel agent numbers and salaries. The occupation code for agents is 41-3041. You can use that code to search for travel agent information on the BLS site.
- As with Census data, you can look at trends by searching for older OES data and compiling it. BLS has data available online through 1999. Additional years can be requested, but may have a cost associated with it.
- Comparing 2000 against 2010, you can see All Agency Employees have contracted more than travel agents. 35% versus 17%.
- Another source, ARC provides transaction settlement and data information services for airlines and agencies. Agencies that sell air directly using a GDS use ARC to settle financially with the airlines. ARC can provide data on the number of agencies ticketing air – which is a major segment of the industry. ARC sells it data, but will often provide data through press releases. A few minutes looking at their releases can help you put together a picture of the larger agencies including TMCs.
- There are many research firms and trade publications that track the travel industry. These are some who have specifically looked at the size of the travel agency industry. Searching their websites would be the first step in understanding what they have available.
- For example,PhoCusWright published the Travel Agency Distribution Landscape report in 2008. In that report, they used data from several sources including Census, BLS and ARC data to size the industry. PhoCusWright has updated the report – check their website for the new updated report.
- The question has been answered. Thanks for your time.