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Top	
  10	
  ecommerce	
          In	
  the	
  ini(al	
  stages	
  of	
  se/ng	
  up	
  your	
  
                                  online	
  store	
  it’s	
  important	
  to	
  choose	
  
                                  a	
  product	
  is	
  popular	
  enough	
  to	
  
products	
  in	
  Australia	
     generate	
  ongoing	
  sales	
  in	
  your	
  
                                  market.	
  	
  
                                  	
  
                                  Here	
  are	
  the	
  10	
  best-­‐selling	
  product	
  
                                  categories	
  currently	
  selling	
  through	
  
                                  Australian	
  Ecommerce	
  stores.	
  
                                  	
  




                                                                                             1	
  
Agriculture	
                                                                                      Apparel/Shoes	
  
1	
                   The	
  Agriculture	
  product	
  category	
                                               2	
     The	
  clothing	
  sector	
  is	
  one	
  of	
  the	
  largest	
  
                      includes	
  anything	
  from	
  fencing	
  and	
                                                  markets	
  as	
  demand	
  for	
  the	
  products	
  is	
  
                      pes(cides	
  to	
  ploughing	
  machinery	
  and	
                                                sustainable	
  and	
  ongoing.	
  	
  
                      diesel	
  generators.	
  	
                                                                       	
  
                      	
                                                                                                There	
  is	
  also	
  a	
  lot	
  of	
  money	
  to	
  be	
  saved	
  
                      Generally	
  these	
  are	
  high	
  value	
  products	
                                          between	
  having	
  a	
  physical	
  store	
  and	
  
                      but	
  the	
  machinery	
  can	
  be	
  heavy	
  and	
  you	
                                     selling	
  clothes	
  and	
  shoes	
  online.	
  
                      need	
  to	
  consider	
  if	
  there	
  are	
  
                      requirements	
  for	
  ongoing	
  maintenance.	
  


                                                                                                                        GiMs	
  
3	
  
                     Auto/Motor	
  Parts	
  
                      These	
  products	
  are	
  in	
  high	
  demand	
  as	
  
                                                                                                                4	
     The	
  giM	
  category	
  has	
  consistent	
  demand	
  
                                                                                                                        year-­‐round,	
  peaking	
  at	
  Christmas	
  as	
  
                      autoshop	
  owners	
  and	
  mechanics	
  in	
                                                    people	
  search	
  for	
  small	
  knick-­‐knacks	
  to	
  
                      Australia	
  search	
  for	
  low	
  cost	
  alterna(ves	
                                        buy	
  as	
  presents.	
  	
  
                      for	
  their	
  parts	
  and	
  accessories.	
  	
  
                      	
  
                      Generally	
  they	
  are	
  sturdy	
  products	
  and	
  
                      will	
  travel	
  well,	
  however	
  there	
  may	
  be	
  
                      small	
  margin	
  for	
  profit	
  as	
  other	
  
                      wholesalers	
  compete	
  for	
  the	
  market.	
  


©	
  Alibaba.com	
  Hong	
  Kong	
  Limited	
  –	
  Top	
  10	
  ecommerce	
  products	
  in	
  Australia	
  
                                                                                                                                                                                                  2	
  
	
  
Electronics	
  &	
  Gadgets	
                                                                      Construc(on	
  
5	
                   This	
  is	
  a	
  popular	
  category	
  with	
  giM-­‐                                  6	
     This	
  is	
  similar	
  to	
  the	
  Agriculture	
  category	
  
                      buyers	
  and	
  it	
  can	
  stretch	
  across	
  a	
                                            and	
  includes	
  a	
  large	
  range	
  of	
  products,	
  
                      number	
  of	
  markets,	
  from	
  spy	
  camera	
                                               from	
  bathroom	
  accessories	
  to	
  cement	
  
                      and	
  photography	
  gear	
  to	
  pet	
  products	
                                             and	
  flooring.	
  	
  
                      and	
  GPS	
  gadgets.	
  	
                                                                      	
  
                      	
                                                                                                Construc(on	
  products	
  are	
  currently	
  
                      The	
  one	
  thing	
  to	
  keep	
  in	
  mind	
  about	
  this	
                                experiencing	
  an	
  upturn	
  in	
  popularity	
  as	
  
                      category	
  is	
  the	
  rela(vely	
  short	
  life(me	
                                          builders	
  and	
  renovators	
  search	
  for	
  low-­‐
                      value	
  of	
  electronic	
  goods.	
                                                             cost	
  alterna(ves	
  to	
  help	
  them	
  make	
  a	
  
                                                                                                                        profit	
  in	
  Australia’s	
  current	
  real	
  estate	
  
                                                                                                                        slump.	
  
                     Health	
  &	
  Beauty	
  
7	
                   Beauty	
  products	
  are	
  a	
  necessary	
  expense	
  
                      for	
  a	
  large	
  por(on	
  of	
  the	
  Australian	
                                  8	
  
                                                                                                                        Baby	
  Products	
  
                                                                                                                        Any	
  new	
  parent	
  knows	
  the	
  costs	
  involved	
  
                      market,	
  and	
  as	
  such	
  there	
  is	
  a	
  healthy	
                                     in	
  se/ng	
  up	
  a	
  nursery	
  and	
  buying	
  toys,	
  
                      demand	
  for	
  less	
  expensive,	
  alterna(ves	
                                              clothes,	
  and	
  paren(ng	
  gadgets.	
  	
  
                      to	
  popular	
  brands.	
  	
                                                                    	
  
                      	
                                                                                                As	
  such,	
  parents	
  are	
  turning	
  to	
  online	
  
                      The	
  focus	
  with	
  these	
  products	
  should	
  be	
                                       stores	
  to	
  try	
  and	
  keep	
  their	
  costs	
  down,	
  
                      convenience,	
  so	
  you	
  may	
  consider	
                                                    crea(ng	
  a	
  strong	
  market	
  for	
  people	
  
                      buying	
  a	
  batch	
  of	
  stock	
  from	
  your	
                                             se/ng	
  up	
  dedicated	
  online	
  stores.	
  
                      supplier	
  and	
  storing	
  it	
  locally	
  for	
  faster	
  
                      delivery	
  (mes.	
  
©	
  Alibaba.com	
  Hong	
  Kong	
  Limited	
  –	
  Top	
  10	
  ecommerce	
  products	
  in	
  Australia	
  
                                                                                                                                                                                        3	
  
	
  
Lights	
  &	
  Ligh(ng	
                                                                                                      Furniture	
  
9	
                   Countries	
  like	
  China	
  have	
  large	
                                                     10	
                        Another	
  market	
  borne	
  out	
  of	
  the	
  real	
  
                      manufacturing	
  industries	
  for	
  both	
  home	
                                                                          estate	
  downturn	
  and	
  the	
  need	
  for	
  new	
  
                      and	
  industrial	
  ligh(ng,	
  however	
  you	
                                                                             home-­‐owners,	
  renovators	
  and	
  builders	
  to	
  
                      need	
  to	
  be	
  strict	
  with	
  packaging	
  as	
  the	
                                                                furnish	
  their	
  homes	
  at	
  low	
  cost.	
  	
  
                      products	
  can	
  be	
  fragile	
  in	
  transit.	
                                                                          	
  
                                                                                                                                                    If	
  you	
  are	
  considering	
  selling	
  furniture	
  
                                                                                                                                                    online,	
  make	
  sure	
  you	
  are	
  happy	
  with	
  the	
  
                                                                                                                                                    quality	
  of	
  the	
  stock	
  before	
  you	
  start	
  
                                                                                                                                                    se/ng	
  your	
  prices	
  and	
  selling,	
  and	
  have	
  a	
  
                                                                                                                                                    robust	
  Returns	
  Policy	
  for	
  damaged	
  goods.	
  




         Please	
  do	
  check	
  out	
  these	
  free	
  resources	
  and	
  let	
  us	
  know	
  any	
  other	
  tools	
  you’re	
  using	
  or	
  would	
  like	
  to	
  see	
  on	
  Alibaba.com.	
  
         	
  	
  
         As	
  always,	
  we’re	
  here	
  to	
  help	
  you	
  with	
  your	
  online	
  sourcing	
  and	
  trading	
  as	
  much	
  as	
  we	
  can,	
  so	
  if	
  you	
  have	
  a	
  question	
  just	
  ask.	
  


 About	
  Alibaba.com	
  	
  
 	
  
 Alibaba.com	
  (HKSE:	
  1688.HK)	
  is	
  the	
  global	
  leader	
  in	
  e-­‐commerce	
  for	
  small	
  businesses	
  and	
  the	
  flagship	
  company	
  of	
  Alibaba	
  Group.	
  Founded	
  in	
  	
  
 1999,	
  Alibaba.com	
  makes	
  it	
  easy	
  for	
  millions	
  of	
  buyers	
  and	
  suppliers	
  around	
  the	
  world	
  to	
  do	
  business	
  online.	
  	
  
 	
  


©	
  Alibaba.com	
  Hong	
  Kong	
  Limited	
  –	
  Top	
  10	
  ecommerce	
  products	
  in	
  Australia	
  
                                                                                                                                                                                                                         4	
  
	
  
Alibaba	
  Australia’s	
  Social	
  Media	
  Channels	
  
                      Facebook:	
  Facebook	
  has	
  over	
  10	
  million	
  ac(ve	
  Australian	
  users	
  per	
  month	
  so	
  becoming	
  an	
  ac(ve	
  par(cipant	
  with	
  the	
  Alibaba	
  Facebook	
  Page	
  will	
  
                      have	
  benefits	
  for	
  any	
  proac(ve	
  business.
                      The	
  Alibaba	
  Facebook	
  Page	
  boasts	
  instant	
  downloads	
  of	
  the	
  Business	
  Starter	
  Kit	
  for	
  sourcing	
  products	
  and	
  finding	
  quality	
  suppliers.	
  You’re	
  able	
  to	
  
                      view	
  videos,	
  Alibaba	
  Upcoming	
  Events,	
  member	
  tes(monials	
  and	
  exclusive	
  promo(ons	
  and	
  event	
  invites.


                      LinkedIn:	
  The	
  LinkedIn	
  Alibaba	
  Group	
  will	
  connect	
  like-­‐minded	
  members,	
  provide	
  a	
  new	
  stream	
  of	
  poten(al	
  suppliers	
  and	
  foster	
  stronger	
  rela(onships	
  
                      with	
  exis(ng	
  members.	
  The	
  Group	
  allows	
  members	
  to	
  expand	
  into	
  their	
  professional	
  LinkedIn	
  network,	
  using	
  an	
  already	
  trusted	
  global	
  brand.


                     TwiHer:	
  Get	
  fast	
  and	
  instant	
  facts	
  from	
  Alibaba,	
  by	
  following	
  our	
  Twi]er	
  profile	
  alibaba_aus
                     We’ll	
  be	
  ‘twee(ng’	
  our	
  own	
  flavour	
  of	
  AliFacts	
  with	
  useful	
  and	
  helpful	
  reminders	
  for	
  your	
  Australian	
  on-­‐line	
  experience	
  in	
  buying	
  and	
  supplying.
                     Here’s	
  a	
  recent	
  ‘tweet’	
  highligh(ng	
  what	
  a	
  local	
  Adelaide	
  business	
  is	
  doing:	
  “An	
  Adelaide	
  hair	
  salon	
  is	
  using	
  Alibaba.com	
  to	
  grow	
  its	
  business	
  &	
  
                     help	
  cancer	
  pa7ents	
  look	
  &	
  feel	
  their	
  best	
  h:p://ow.ly/629r8“

                     YouTube:	
  The	
  Alibaba	
  Australia	
  YouTube	
  Video	
  Channel	
  is	
  a	
  growing	
  member	
  showcase	
  of	
  success	
  stories	
  and	
  tes(monials.	
  To	
  get	
  a	
  taste	
  of	
  the	
  sort	
  of	
  
                     member	
  stories	
  you	
  could	
  also	
  be	
  a	
  part	
  of,	
  check	
  out	
  THIS	
  VIDEO.	
  
                     Par(cipa(ng	
  allows	
  for	
  expanding	
  your	
  market	
  reach	
  and	
  to	
  tell	
  the	
  world	
  about	
  your	
  products	
  and	
  services.


                   Alibaba	
  Blog:	
  The	
  Alibaba	
  AU	
  Blog	
  provides	
  (ps	
  for	
  the	
  online	
  trading	
  beginner,	
  se/ng	
  up	
  a	
  successful	
  online	
  business,	
  advice	
  in	
  finding	
  the	
  right	
  
                   products	
  from	
  the	
  right	
  suppliers	
  for	
  your	
  business	
  and	
  informa(on	
  on	
  how	
  best	
  to	
  op(mise	
  your	
  product	
  line	
  and	
  process.
                   Access	
  the	
  latest	
  trends	
  and	
  products	
  in	
  Australia’s	
  online	
  trading	
  industry	
  by	
  subscribing	
  to	
  the	
  blog.	
  



Join	
  Together	
  For	
  Greater	
  Success
Alibaba	
  is	
  firmly	
  dedicated	
  to	
  rapid	
  growth	
  within	
  the	
  Australian	
  market	
  and,	
  more	
  importantly,	
  our	
  partnerships	
  with	
  Australian	
  members.
Like	
  any	
  strong	
  and	
  long-­‐term	
  business	
  rela(onship,	
  your	
  success	
  is	
  our	
  success.	
  
Please	
  do	
  check	
  through	
  each	
  of	
  the	
  Alibaba	
  Social	
  Channels	
  we	
  have	
  put	
  together	
  and	
  join	
  those	
  that	
  align	
  to	
  your	
  business	
  and	
  personal	
  objec(ves.
	
  
Can	
  We	
  Spread	
  Your	
  Word	
  Too?
If	
  you	
  have	
  a	
  successful	
  sourcing	
  /	
  business	
  story	
  to	
  tell,	
  we	
  would	
  love	
  to	
  hear	
  from	
  you	
  via	
  our	
  Social	
  Media	
  Channels.
We	
  like	
  to	
  promote	
  success	
  stories	
  via	
  Tes(monials,	
  Press	
  Releases	
  and	
  in	
  general,	
  our	
  Social	
  Media	
  Channels	
  –	
  please	
  do	
  let	
  us	
  know	
  your	
  story.




     ©	
  Alibaba.com	
  Hong	
  Kong	
  Limited	
  –	
  Top	
  10	
  ecommerce	
  products	
  in	
  Australia	
  
                                                                                                                                                                                                                                                       5	
  
     	
  

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Top 10 ecommerce products in Australia

  • 1. Top  10  ecommerce   In  the  ini(al  stages  of  se/ng  up  your   online  store  it’s  important  to  choose   a  product  is  popular  enough  to   products  in  Australia   generate  ongoing  sales  in  your   market.       Here  are  the  10  best-­‐selling  product   categories  currently  selling  through   Australian  Ecommerce  stores.     1  
  • 2. Agriculture   Apparel/Shoes   1   The  Agriculture  product  category   2   The  clothing  sector  is  one  of  the  largest   includes  anything  from  fencing  and   markets  as  demand  for  the  products  is   pes(cides  to  ploughing  machinery  and   sustainable  and  ongoing.     diesel  generators.         There  is  also  a  lot  of  money  to  be  saved   Generally  these  are  high  value  products   between  having  a  physical  store  and   but  the  machinery  can  be  heavy  and  you   selling  clothes  and  shoes  online.   need  to  consider  if  there  are   requirements  for  ongoing  maintenance.   GiMs   3   Auto/Motor  Parts   These  products  are  in  high  demand  as   4   The  giM  category  has  consistent  demand   year-­‐round,  peaking  at  Christmas  as   autoshop  owners  and  mechanics  in   people  search  for  small  knick-­‐knacks  to   Australia  search  for  low  cost  alterna(ves   buy  as  presents.     for  their  parts  and  accessories.       Generally  they  are  sturdy  products  and   will  travel  well,  however  there  may  be   small  margin  for  profit  as  other   wholesalers  compete  for  the  market.   ©  Alibaba.com  Hong  Kong  Limited  –  Top  10  ecommerce  products  in  Australia   2    
  • 3. Electronics  &  Gadgets   Construc(on   5   This  is  a  popular  category  with  giM-­‐ 6   This  is  similar  to  the  Agriculture  category   buyers  and  it  can  stretch  across  a   and  includes  a  large  range  of  products,   number  of  markets,  from  spy  camera   from  bathroom  accessories  to  cement   and  photography  gear  to  pet  products   and  flooring.     and  GPS  gadgets.         Construc(on  products  are  currently   The  one  thing  to  keep  in  mind  about  this   experiencing  an  upturn  in  popularity  as   category  is  the  rela(vely  short  life(me   builders  and  renovators  search  for  low-­‐ value  of  electronic  goods.   cost  alterna(ves  to  help  them  make  a   profit  in  Australia’s  current  real  estate   slump.   Health  &  Beauty   7   Beauty  products  are  a  necessary  expense   for  a  large  por(on  of  the  Australian   8   Baby  Products   Any  new  parent  knows  the  costs  involved   market,  and  as  such  there  is  a  healthy   in  se/ng  up  a  nursery  and  buying  toys,   demand  for  less  expensive,  alterna(ves   clothes,  and  paren(ng  gadgets.     to  popular  brands.         As  such,  parents  are  turning  to  online   The  focus  with  these  products  should  be   stores  to  try  and  keep  their  costs  down,   convenience,  so  you  may  consider   crea(ng  a  strong  market  for  people   buying  a  batch  of  stock  from  your   se/ng  up  dedicated  online  stores.   supplier  and  storing  it  locally  for  faster   delivery  (mes.   ©  Alibaba.com  Hong  Kong  Limited  –  Top  10  ecommerce  products  in  Australia   3    
  • 4. Lights  &  Ligh(ng   Furniture   9   Countries  like  China  have  large   10   Another  market  borne  out  of  the  real   manufacturing  industries  for  both  home   estate  downturn  and  the  need  for  new   and  industrial  ligh(ng,  however  you   home-­‐owners,  renovators  and  builders  to   need  to  be  strict  with  packaging  as  the   furnish  their  homes  at  low  cost.     products  can  be  fragile  in  transit.     If  you  are  considering  selling  furniture   online,  make  sure  you  are  happy  with  the   quality  of  the  stock  before  you  start   se/ng  your  prices  and  selling,  and  have  a   robust  Returns  Policy  for  damaged  goods.   Please  do  check  out  these  free  resources  and  let  us  know  any  other  tools  you’re  using  or  would  like  to  see  on  Alibaba.com.       As  always,  we’re  here  to  help  you  with  your  online  sourcing  and  trading  as  much  as  we  can,  so  if  you  have  a  question  just  ask.   About  Alibaba.com       Alibaba.com  (HKSE:  1688.HK)  is  the  global  leader  in  e-­‐commerce  for  small  businesses  and  the  flagship  company  of  Alibaba  Group.  Founded  in     1999,  Alibaba.com  makes  it  easy  for  millions  of  buyers  and  suppliers  around  the  world  to  do  business  online.       ©  Alibaba.com  Hong  Kong  Limited  –  Top  10  ecommerce  products  in  Australia   4    
  • 5. Alibaba  Australia’s  Social  Media  Channels   Facebook:  Facebook  has  over  10  million  ac(ve  Australian  users  per  month  so  becoming  an  ac(ve  par(cipant  with  the  Alibaba  Facebook  Page  will   have  benefits  for  any  proac(ve  business. The  Alibaba  Facebook  Page  boasts  instant  downloads  of  the  Business  Starter  Kit  for  sourcing  products  and  finding  quality  suppliers.  You’re  able  to   view  videos,  Alibaba  Upcoming  Events,  member  tes(monials  and  exclusive  promo(ons  and  event  invites. LinkedIn:  The  LinkedIn  Alibaba  Group  will  connect  like-­‐minded  members,  provide  a  new  stream  of  poten(al  suppliers  and  foster  stronger  rela(onships   with  exis(ng  members.  The  Group  allows  members  to  expand  into  their  professional  LinkedIn  network,  using  an  already  trusted  global  brand. TwiHer:  Get  fast  and  instant  facts  from  Alibaba,  by  following  our  Twi]er  profile  alibaba_aus We’ll  be  ‘twee(ng’  our  own  flavour  of  AliFacts  with  useful  and  helpful  reminders  for  your  Australian  on-­‐line  experience  in  buying  and  supplying. Here’s  a  recent  ‘tweet’  highligh(ng  what  a  local  Adelaide  business  is  doing:  “An  Adelaide  hair  salon  is  using  Alibaba.com  to  grow  its  business  &   help  cancer  pa7ents  look  &  feel  their  best  h:p://ow.ly/629r8“ YouTube:  The  Alibaba  Australia  YouTube  Video  Channel  is  a  growing  member  showcase  of  success  stories  and  tes(monials.  To  get  a  taste  of  the  sort  of   member  stories  you  could  also  be  a  part  of,  check  out  THIS  VIDEO.   Par(cipa(ng  allows  for  expanding  your  market  reach  and  to  tell  the  world  about  your  products  and  services. Alibaba  Blog:  The  Alibaba  AU  Blog  provides  (ps  for  the  online  trading  beginner,  se/ng  up  a  successful  online  business,  advice  in  finding  the  right   products  from  the  right  suppliers  for  your  business  and  informa(on  on  how  best  to  op(mise  your  product  line  and  process. Access  the  latest  trends  and  products  in  Australia’s  online  trading  industry  by  subscribing  to  the  blog.   Join  Together  For  Greater  Success Alibaba  is  firmly  dedicated  to  rapid  growth  within  the  Australian  market  and,  more  importantly,  our  partnerships  with  Australian  members. Like  any  strong  and  long-­‐term  business  rela(onship,  your  success  is  our  success.   Please  do  check  through  each  of  the  Alibaba  Social  Channels  we  have  put  together  and  join  those  that  align  to  your  business  and  personal  objec(ves.   Can  We  Spread  Your  Word  Too? If  you  have  a  successful  sourcing  /  business  story  to  tell,  we  would  love  to  hear  from  you  via  our  Social  Media  Channels. We  like  to  promote  success  stories  via  Tes(monials,  Press  Releases  and  in  general,  our  Social  Media  Channels  –  please  do  let  us  know  your  story. ©  Alibaba.com  Hong  Kong  Limited  –  Top  10  ecommerce  products  in  Australia   5