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Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Technology by itself is not the real disruptor. Being non-customer-centric is the biggest threat to any business.
Industry
Advertising / Marketing / PR
Website
www.digitalishuman.com
About
Integrated marketing communication consultant with 15 years of experience in managing brand strategy development, consumer research and multi-channel relationship marketing programs in the U.S., Latin America, and global markets. Postgraduate education includes an MPA in International Economic Policy, MS in Integrated Marketing and an MBA
Specialties: Brand strategy development, digital strategy, relationship marketing, customer segmentation, qualitative and quantitative research, business case development, economic market assessment and forecasting
Industry expertise: Technology, financial services, military recruitment, healthcare, consumer package goods, retail and telecommunication
Tags
dtc
marketing
social media
new media
ngos
movement
digital
social networks
public advocacy
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