Personal Information
Organization / Workplace
Greater Boston Area, ma United States
Occupation
Social Media Marketing Specialist
Industry
Advertising / Marketing / PR
Website
adampcoulter.wordpress.com
About
Social Media Marketing Specialist in the Publications/PR department at Curry College.
Developed and now executing a strategic social media plan, across the college, with a focus on audience/community acquisition, increasing positive brand awareness and ultimately, tying our social media efforts to prospective student applications, enrollment and alumni giving.
. Since Sept. 2011 have increased Positive Brand Mentions by 350%
. Since Sept. 2011 have increased our social audience from no followers/fans to 11,500.
. In 12 months helped to attract and nurture 70 prospective students through stages of the admission funnel.
Created from the ground-up institutional social media account
Tags
social voice
suffolk university
twitter
facebook
tweets
marketing
superbowl
digital
deck
graduate course
crisis communications
press release
boston globe
public relations
See more
Presentations
(3)Documents
(7)Personal Information
Organization / Workplace
Greater Boston Area, ma United States
Occupation
Social Media Marketing Specialist
Industry
Advertising / Marketing / PR
Website
adampcoulter.wordpress.com
About
Social Media Marketing Specialist in the Publications/PR department at Curry College.
Developed and now executing a strategic social media plan, across the college, with a focus on audience/community acquisition, increasing positive brand awareness and ultimately, tying our social media efforts to prospective student applications, enrollment and alumni giving.
. Since Sept. 2011 have increased Positive Brand Mentions by 350%
. Since Sept. 2011 have increased our social audience from no followers/fans to 11,500.
. In 12 months helped to attract and nurture 70 prospective students through stages of the admission funnel.
Created from the ground-up institutional social media account
Tags
social voice
suffolk university
twitter
facebook
tweets
marketing
superbowl
digital
deck
graduate course
crisis communications
press release
boston globe
public relations
See more