Let’s begin with a digital marketing definition just to kick us off in good style:
“Digital marketing is an umbrella term for the targeted, measurable, and inter-active marketing of products or services using digital technologies to reach and convert leads into customers. "
Makes for a fun read, doesn’t it?
If you’re continually 100 percent reliant on Google to boost your digital marketing strategy then you’re building your business foundations within a pit of sand.
Search engine optimization is all well and good, but to rely on this solely is not a good business decision. After all, with Google’s regular algorithm updates you may be flying high in search one day, only to find that the next, you’re gone with the wind.
The book and the movie have a huge popularity that has persisted for decades, but don’t imagine for an instant that your business will do likewise.
So, the motto here is, don’t be placing all your eggs in the one basket for fear they’ll get smashed.
3. Digital Marketing
S Let’s begin with a digital marketing definition just to kick
us off in good style:
“Digital marketing is an umbrella term for the targeted,
measurable, and interactive marketing of products or
services using digital technologies to reach and convert
leads into customers.
S Makes for a fun read, doesn’t it?
4. Digital Marketing
S Digital Marketing Trends
S Search Engine Optimization
S If you’re continually 100 percent reliant on Google to
boost your digital marketing strategy then you’re building
your business foundations within a pit of sand.
5. Digital Marketing
S Search engine optimization is all well and good, but to
rely on this solely is not a good business decision. After
all, with Google’s regular algorithm updates you may be
flying high in search one day, only to find that the next,
you’re gone with the wind.
S The book and the movie have a huge popularity that has
persisted for decades, but don’t imagine for an instant
that your business will do likewise.
6. Digital Marketing
S So, the motto here is, don’t be placing all your eggs in the
one basket for fear they’ll get smashed.
S Mobile Magic
S Mobile optimization, mobile search, mobile conversions –
they all cannot be over stated. The mobile device is
without any argument a strongpoint for the coming
marketing era, if it isn’t already…
7. Digital Marketing
S Mobile is already surpassing desktop (that includes laptop
usage too), and all predictions are that this trend will continue
for years to come.
S Don’t be left behind – mobile marketing is your friend.
S Converting to Social
S Social networks are continually newsworthy but what about the
marketing side of social networks? It’s really just progressing
from its infancy.
8. Digital Marketing
S For websites that are focused on lead generation and
ecommerce, social offers a growing opportunity not only to
capitalize on blossoming conversion rates but also to create
new conversion channels. One to embrace, for sure!
S The Digital Marketing Agency
S Why would you use a digital marketing agency? More costs
involved, right?
S If you know what you’re doing and you have plenty of time to
do it, then by all means,
10. Digital Marketing
S Fact is though, most businesses do not know much about
digital marketing and most businesses do not have the
time to learn or the time to handle their own digital
marketing channels in a successful manner.
S That’s where the digital marketing agency comes in.
These guys are experts at handling SEO, mobile
marketing, social networks, and so forth.
11. Digital Marketing
S Providing you’ve got a sound basis for courting digital
marketing, and the vast majority of businesses have. And
providing you work with a decent agency – digital marketing
agencies are now ten-a-penny so be careful when choosing –
working with a digital marketing agency could be one of the
best investments your business has ever made.
S Digital Marketing Courses Geared much more towards the
online solopreneur, digital marketing courses have been
around since the beginning of the world of internet marketing,
when most of you
13. Digital Marketing
S In fact, these days you can even pick up digital marketing
certificates and diplomas, where only a few years back it
was all about go it alone or stick to your day job.
S Times are indeed changing.
S A quick online search will churn out plenty of results
whereby you can glean the ever-growing number of
digital marketing courses
14. Digital Marketing
S http://wesleyyuhninfo.com/
S https://en.wikipedia.org/wiki/Digital_marketing
S http://www.forbes.com/sites/neilpatel/2015/03/09/10-
digital-marketing-trends-in-2015-that-will-boost-your-
strategy/