A know-how of how can a multilingual website reach out to a global audience in their native language, creating greater connect and thus boosting your business.

1. Can a Multilingual Website Boost
Your Business?

2. USA | Japan | Brazil | Taiwan
Facts of the World Wide Web
 Over 2 billion people use the internet regularly.
 English is the most widely spoken language in the world.
 However, only around 360 million people use the English
language to communicate.
 The rest, over 1.5 billion people, prefer to browse the web to
avail services in their native language.

3. USA | Japan | Brazil | Taiwan
Reasons to have a Multilingual Website
 Since more than 1.5 billion internet users browse the internet to
acquire information and avail services, having a multilingual
website is a thorough advantage.
 In countries such as Japan, China, Korea, and Taiwan, Google,
Yahoo, and MSN do not function as default search engines. Here,
native search engines support multilingual websites to serve
domestic as well as international consumers.
 Research has revealed that a substantial percentage of the
global population prefers to browse websites in their native
language.
 A multilingual website enjoys 45% more web traffic compared to
other websites.

4. USA | Japan | Brazil | Taiwan
A multilingual website offers several benefits.
How Can a Multilingual Website Boost
Your Business? (1/4)
Global
Visibility
Client
Credibility
Enhanced
Brand Image
Globally
Language No
Bar
Effective SEO
Optimization
Increased
Target
Audience Base
Increased
Sales
Tapping
Unchartered
Markets
Innovative
Marketing
Strategy

5. USA | Japan | Brazil | Taiwan
 Global Visibility: By not limiting yourself linguistically, you can
enhance your business further with a help of a multilingual
website that caters to a global audience.
 Increased Target Audience Base: A multilingual website will
enable you to increase your consumer base across continents.
 Increased Sales: Better global visibility will certainly boost your
sales. When more people can read, know, and learn about your
services in the language that they speak, more people will avail
your services.
How Can a Multilingual Website Boost
Your Business? (2/4)

6. USA | Japan | Brazil | Taiwan
 Client Credibility: By communicating in the client’s language, you
can gain credibility for being linguistically sensitive to a global
audience by offering services in their native language.
 Effective SEO Optimization: Get greater coverage and web traffic
on search engines, global and native.
 Tapping Unchartered Markets: A multilingual website will
provide access to a wider audience by giving them the linguistic
capability of communicating with you in their native language.
This will help boost your sales better.
How Can a Multilingual Website Boost
Your Business? (3/4)

7. USA | Japan | Brazil | Taiwan
 Enhanced Brand Image: A multilingual website can help you
create a definite differential by providing you competitive edge
over your competitors. If you speak the client’s language, you
build a direct relationship with your client. Position yourself such
that the client is compelled to choose you over others.
 Language No Bar: Often consumers are dissuaded to try out
something new because of communication gap. Do not let the
language barrier limit your growth.
 Innovative Marketing Strategy: Reap the benefits of a
multilingual website by using your website as a self-marketing
tool. More global presence, more consumers, more profit!
How Can a Multilingual Website Boost
Your Business? (4/4)

8. USA | Japan | Brazil | Taiwan
Creating a multilingual website requires a company that
offers expert, credible, and renowned translation services in
several languages.
 Choose a website translation service that boasts a dedicated
team of bilingual experts in a variety of languages.
 Invest in trustworthy website translation services to create your
multilingual website. It is ideal to check your preferred
translation company’s portfolio for an in depth analysis of their
work.
Dos While Having a Multilingual Website
(1/2)

9. USA | Japan | Brazil | Taiwan
 Choose a website translation service provider that enjoys global
presence; hence, is aware of the know-how of a multilingual
website.
 Spend wisely while choosing a company that offers website
translation services. A multilingual website is equivalent to an
effective and widespread marketing strategy.
Dos While Having a Multilingual Website
(2/2)

10. USA | Japan | Brazil | Taiwan
 Do not make the mistake of relying only on machine translation.
Artificial intelligence is never as good as human intelligence.
 Make no assumptions about your consumer’s location. For
example, your viewer might be located in India but be a
Japanese native. Your webpage should not automatically
redirect to a language based on location alone.
Always hire a website translation service provider who takes
care of unwarranted and unforeseen glitches.
Don'ts While Having a Multilingual
Website

11. USA | Japan | Brazil | Taiwan
A multilingual website requires an expert website translation
service provider to ensure that your multilingual website scores
maximum web traffic on a global scale.
Last Word
Channelized
effort
Customized
communication
Global
credibility

12. 12
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