1. The Sales “V” Approach to Sales I would like to share my approach to sales with you. I have had a tremendously successful track record in the sales positions that I have held. I attribute a majority of it to the Sales “V” approach. -Trey Shelton
2. THE SALES “V” Blueprint Close Solution Find the pain Rub salt in the wound
3. Explanation of the Sales “V” Blueprint- This is the first step of the Sales “V” . During the first step, you want to learn as much as possible about your prospect. This would include pertinent information as it pertains to the history of the company and goals and objectives for their organization. It also includes discovering key decision makers and how to contact these individuals. The more you know about your prospect, the more you will be able to uncover problem areas and hold high level conversations with leadership. Find the pain- During this step in the Sales “V”, you will find issues within your prospect organization that will enable you to create a sensible solution. You will want to contact as many individuals at your prospect account as possible. The more conversations you have, the more you will learn and discover. It is inevitable that you will find employees that want to get frustrations off of their chest. They will give you invaluable information about operational inefficiencies. Rub salt in the wound- I have found that the most effective way to catch the attention of leadership within an organization, is to let them know that you have information about their operations that they are not aware of. This is especially true if you are able to quantify the losses that they are experiencing. This is the stage where you will present problems within the organization to leadership. It is also where you will want to present information on what will happen if nothing is done about these problems.
4. Explanation of the Sales “V” Solution- During and after you have presented operational problems and losses to leadership at your prospect, you will obviously want to creatively formulate a solution for them. This solution will depend on all of the previous steps in the Sales “V”. This is why all steps of the approach must be followed. How would you ever expect to present a solid solution, if you didn’t know anything about their business or the problems that they are experiencing? Close- Once you have completed all of the prior steps in the Sales “V”, you MUST be able to ask for their business. Many sales professionals are proficient at everything leading up to the close. However, when the time comes, they are not able to secure their close. This is primarily because they are scared to ask for money. This is an absolute “must have” skill in sales.
5. Conclusion I have successfully used this approach throughout my sales career. It has proven to be an absolutely necessity. I would encourage any sales force to start training their employees on it. I would certainly like to greatly increase revenue for your organization in a sales role, by utilizing my extensive sales experience with this approach. If you have any questions or would like to discuss this presentation, please do not hesitate to contact me. Thank you very much for your time and consideration. I will look forward to speaking with you soon. Trey Shelton 678-910-4559 treyshelton09@gmail.com LinkedIn- http://www.linkedin.com/in/treywshelton