The document discusses using the business model canvas as a tool to facilitate strategic dialogue within a company. It describes the business model canvas as a visual tool with nine building blocks that can help teams explore existing and new business solutions. The process involves a group discussion focused on populating and discussing the elements of the canvas. This improves communication, facilitates innovation of new products/services/revenue streams, and helps everyone understand the big picture of the business model simply.
12. The Solution
Facilitate the strategic dialogue and
generate a scalable, repeatable and
profitable business model
everyone understands
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13. The Goal
+ To identify potential areas of innovation /
improvement
+ To communicate simply the company’s current
status, what needs doing, how it can be done, and
what the future might look like
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15. The Business Model Canvas
A thinking and visual tool
that helps your team explore
existing and new solutions
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16. The Concept
Explore the 9 business building blocks
to show how the company
makes money.
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17. The Nine Building Blocks
1. Your Value Proposition
2.Your Customer Segments
3. The Channels used to reach your customers
4. The Customer Relationships you want to
develop
5. Your Revenue Streams
6. The Key Partnerships
7. The Key Activities required to activate your
Value Proposition
8. The Key Resources
9. The Cost Structure
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18. The Process
Discussion among a group of selected participants
is focused around building and discussing the
elements of the business model canvas.
We start the workshop with a blank canvas and
build from there...
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