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Disaster presentation
- 3. DISASTER PREPAREDNESS Andy Anderson, Scripps Treasure Coast Newspapers
- 5. On September 25, 2004 Frances, a category 3 hurricane made landfall on Florida’s Treasure Coast. Three weeks later, Jeanne, also a category 3 hurricane, made landfall in nearly the exact same location.
- 6. Scripps Treasure Coast Newspapers
- 7. Scripps Treasure Coast Newspapers
- 8. Scripps Treasure Coast Newspapers
- 9. Scripps Treasure Coast Newspapers
- 10. Scripps Treasure Coast Newspapers
- 11. Scripps Treasure Coast Newspapers
- 12. Scripps Treasure Coast Newspapers
- 13. Scripps Treasure Coast Newspapers
- 14. Scripps Treasure Coast Newspapers
- 15. Scripps Treasure Coast Newspapers
- 16. Scripps Treasure Coast Newspapers
- 19. Scripps Treasure Coast Newspapers main office in Stuart, Florida
- 20. Scripps Treasure Coast Newspapers computer/server room
- 21. Scripps Treasure Coast Newspapers brand new printing plant in Port St. Lucie, Florida
- 22. Scripps Treasure Coast Newspapers brand new printing plant in Port St. Lucie, Florida
- 23. Scripps Treasure Coast Newspapers brand new printing plant in Port St. Lucie, Florida
- 24. Scripps Treasure Coast Newspapers brand new printing plant in Port St. Lucie, Florida
- 26. What did we learn?
- 29. BE PREPARED • Keep priorities straight • Have an action plan • Serve your readers • Serve your advertisers • Serve your community
- 31. PRIORITIES • Keep employees safe and informed
- 32. PRIORITIES • Keep employees safe and informed • Help readers prepare
- 33. PRIORITIES • Keep employees safe and informed • Help readers prepare • Deliver news and information without interruption
- 35. ACTION PLAN • Disaster committee
- 36. ACTION PLAN • Disaster committee • Employee contact list
- 37. ACTION PLAN • Disaster committee • Employee contact list • Departmental responsibilities
- 38. ACTION PLAN • Disaster committee • Employee contact list • Departmental responsibilities • Prepare necessary funds
- 39. ACTION PLAN • Disaster committee • Employee contact list • Departmental responsibilities • Prepare necessary funds • Employee hot line off site - keep it updated
- 40. ACTION PLAN
- 41. ACTION PLAN • Prepare secure location for production purposes
- 42. ACTION PLAN • Prepare secure location for production purposes • Be prepared to have paper printed elsewhere
- 43. ACTION PLAN • Prepare secure location for production purposes • Be prepared to have paper printed elsewhere • Communication alternatives
- 44. ACTION PLAN • Prepare secure location for production purposes • Be prepared to have paper printed elsewhere • Communication alternatives • Fuel for cars/generators
- 45. ACTION PLAN
- 46. ACTION PLAN • Identify “safe room”
- 47. ACTION PLAN • Identify “safe room” • Curfews - letters
- 48. ACTION PLAN • Identify “safe room” • Curfews - letters • Media contact list
- 49. ACTION PLAN • Identify “safe room” • Curfews - letters • Media contact list • Prepare announcements of delivery issues
- 50. ACTION PLAN • Identify “safe room” • Curfews - letters • Media contact list • Prepare announcements of delivery issues • Updated info on “crawl”
- 51. ACTION PLAN
- 52. ACTION PLAN • Be prepared for outage of water & electric
- 53. ACTION PLAN • Be prepared for outage of water & electric • Stock up on supplies
- 54. ACTION PLAN • Be prepared for outage of water & electric • Stock up on supplies • Facility should be self sufficient for 72 hrs
- 55. ACTION PLAN • Be prepared for outage of water & electric • Stock up on supplies • Facility should be self sufficient for 72 hrs • Meet with police & other emergency officials prior
- 57. SERVE THE READER • Evacuation Routes
- 58. SERVE THE READER • Evacuation Routes • Shelter information
- 59. SERVE THE READER • Evacuation Routes • Shelter information • Tips on how to prepare
- 60. SERVE THE READER • Evacuation Routes • Shelter information • Tips on how to prepare • Supplies needed
- 61. SERVE THE READER • Evacuation Routes • Shelter information • Tips on how to prepare • Supplies needed • Best practices on riding out the storm
- 62. SERVE THE READER
- 63. SERVE THE READER Getting prepared • Information about the emergency
- 64. SERVE THE READER Getting prepared • Information about the emergency • What to do “now”
- 65. SERVE THE READER Getting prepared • Information about the emergency • What to do “now” • Where to get more info
- 66. SERVE THE READER
- 67. SERVE THE READER Getting prepared • Evacuation routes
- 68. SERVE THE READER Getting prepared • Evacuation routes • Shelter information
- 69. SERVE THE READER Getting prepared • Evacuation routes • Shelter information • Emergency contact info
- 70. SERVE THE READER Getting prepared • Evacuation routes • Shelter information • Emergency contact info
- 71. SERVE THE READER
- 72. SERVE THE READER Getting prepared • Clear graphics
- 73. SERVE THE READER Getting prepared • Clear graphics • “How to” tips
- 74. SERVE THE READER Getting prepared • Clear graphics • “How to” tips • Supplies needed
- 75. SERVE THE READER Getting prepared • Clear graphics • “How to” tips • Supplies needed • Offer options
- 76. SERVE THE READER Getting prepared • Clear graphics • “How to” tips • Supplies needed • Offer options
- 77. SERVE THE READER
- 78. SERVE THE READER Consolidated house ad
- 79. SERVE THE READER Consolidated house ad • Quick “tear out” guide
- 80. SERVE THE READER Consolidated house ad • Quick “tear out” guide • Supplies needed
- 81. SERVE THE READER Consolidated house ad • Quick “tear out” guide • Supplies needed • Quick tips
- 82. SERVE THE READER Consolidated house ad • Quick “tear out” guide • Supplies needed • Quick tips • Shelter contact info
- 83. SERVE THE READER Consolidated house ad • Quick “tear out” guide • Supplies needed • Quick tips • Shelter contact info • Emergency contact info
- 84. SERVE THE READER
- 85. SERVE THE READER After the storm • Safe to return?
- 86. SERVE THE READER After the storm • Safe to return? • Safe eating tips
- 87. SERVE THE READER After the storm • Safe to return? • Safe eating tips • Update on water quality
- 88. SERVE THE READER After the storm • Safe to return? • Safe eating tips • Update on water quality • Plans for recovery
- 89. SERVE THE READER After the storm • Safe to return? • Safe eating tips • Update on water quality • Plans for recovery
- 90. SERVE THE READER Be their “eyes”
- 91. SERVE THE READER Be their “eyes”
- 92. SERVE THE READER Website
- 93. SERVE THE READER Website • Constant updates
- 94. SERVE THE READER Website • Constant updates • Photos, photos, photos
- 95. SERVE THE READER Website • Constant updates • Photos, photos, photos • Return restrictions/tips
- 96. SERVE THE READER Website • Constant updates • Photos, photos, photos • Return restrictions/tips • Water & Food updates
- 97. THE ADVERTISER
- 98. THE ADVERTISER • Business are eager to “get back to business”
- 99. THE ADVERTISER • Business are eager to “get back to business” • If possible, reorder ads that did not run.
- 100. THE ADVERTISER • Business are eager to “get back to business” • If possible, reorder ads that did not run. • Seek out businesses that are open
- 101. THE ADVERTISER • Business are eager to “get back to business” • If possible, reorder ads that did not run. • Seek out businesses that are open • Create “open” signs
- 102. THE ADVERTISER Opportunities
- 103. THE ADVERTISER Opportunities • Insurance companies
- 104. THE ADVERTISER Opportunities • Insurance companies • Utilities
- 105. THE ADVERTISER Opportunities • Insurance companies • Utilities • Roofers and repairmen were in high demand
- 106. THE ADVERTISER Opportunities • Insurance companies • Utilities • Roofers and repairmen were in high demand • Employment revenue increased
- 107. SERVE THE COMMUNITY
- 108. SERVE THE COMMUNITY • Use the power of the media to help others
- 109. SERVE THE COMMUNITY • Use the power of the media to help others • Funds raised were in excess of 100k
- 110. SERVE THE COMMUNITY • Use the power of the media to help others • Funds raised were in excess of 100k • Ads were run at no cost
- 111. FOLLOW UP
- 112. FOLLOW UP • Where are we now?
- 113. FOLLOW UP • Where are we now? • How have we improved?
- 114. FOLLOW UP • Where are we now? • How have we improved? • Then & now photos
- 115. FOLLOW UP • Where are we now? • How have we improved? • Then & now photos • Reader comments
- 116. FOLLOW UP • Where are we now? • How have we improved? • Then & now photos • Reader comments • Lessons learned
- 117. FOLLOW UP • Where are we now? • How have we improved? • Then & now photos • Reader comments • Lessons learned • Lasting effects
- 118. FOLLOW UP
- 119. FOLLOW UP
- 120. FOLLOW UP
- 121. FOLLOW UP
- 122. OPPORTUNITY
- 123. OPPORTUNITY
- 124. OPPORTUNITY • Excellent promotional piece
- 125. OPPORTUNITY • Excellent promotional piece • Reinforced our role in the market
- 126. OPPORTUNITY • Excellent promotional piece • Reinforced our role in the market • Recuperated funds through book sale
- 128. DISASTER PREPAREDNESS Thank you for your time. Andy Anderson, Scripps Treasure Coast Newspapers Andy.Anderson@Scripps.com
Editor's Notes
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- Thank you Paul. As Paul said, my name is Andy Anderson and I’m here to share my experience of the 2004 hurricane season. Before I go on, have any of you been involved with a similar crisis? From what I understand, this area is at risk of tornadoes or earthquakes...personally, I would prefer hurricanes!\n
- Thank you Paul. As Paul said, my name is Andy Anderson and I’m here to share my experience of the 2004 hurricane season. Before I go on, have any of you been involved with a similar crisis? From what I understand, this area is at risk of tornadoes or earthquakes...personally, I would prefer hurricanes!\n
- If you notice Jeanne’s path, it looked as though she was heading out to sea. The u-turn she made was due to me taking my hurricane shutters down. I would like to take a moment now to share some images captured by our brave and talented photo journalists.\n
- If you notice Jeanne’s path, it looked as though she was heading out to sea. The u-turn she made was due to me taking my hurricane shutters down. I would like to take a moment now to share some images captured by our brave and talented photo journalists.\n
- If you notice Jeanne’s path, it looked as though she was heading out to sea. The u-turn she made was due to me taking my hurricane shutters down. I would like to take a moment now to share some images captured by our brave and talented photo journalists.\n
- If you notice Jeanne’s path, it looked as though she was heading out to sea. The u-turn she made was due to me taking my hurricane shutters down. I would like to take a moment now to share some images captured by our brave and talented photo journalists.\n
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- This is our headquarters in Stuart - the roof damaged is located directly above our IT department and server room.\n
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- This facility was built to withstand winds up to 200 mph. Unfortunately, it failed to stand up against Frances’ winds of 165 mph. Behind the tarp is our brand new press (mostly electronic). Fortunately, we were able to have the building repaired....\n
- Just in time for hurricane Jeanne to take out the other side.\n
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- Our publisher, Tom Weber, felt that his employees safety was the highest priority. He did not require any individual to be put in harm’s way. Some employees fled, while many stayed. • So, how do you get started?...\n
- Our publisher, Tom Weber, felt that his employees safety was the highest priority. He did not require any individual to be put in harm’s way. Some employees fled, while many stayed. • So, how do you get started?...\n
- Our publisher, Tom Weber, felt that his employees safety was the highest priority. He did not require any individual to be put in harm’s way. Some employees fled, while many stayed. • So, how do you get started?...\n
- Our publisher, Tom Weber, felt that his employees safety was the highest priority. He did not require any individual to be put in harm’s way. Some employees fled, while many stayed. • So, how do you get started?...\n
- Disaster committee consisting of department heads and any other essential employees such as facility manager and managing editor etc. • Plans for payroll,deposits on equipment or contractors expected to be on “stand-by” and cash. • Our hotline was housed in Knoxville and updated often\n
- Disaster committee consisting of department heads and any other essential employees such as facility manager and managing editor etc. • Plans for payroll,deposits on equipment or contractors expected to be on “stand-by” and cash. • Our hotline was housed in Knoxville and updated often\n
- Disaster committee consisting of department heads and any other essential employees such as facility manager and managing editor etc. • Plans for payroll,deposits on equipment or contractors expected to be on “stand-by” and cash. • Our hotline was housed in Knoxville and updated often\n
- Disaster committee consisting of department heads and any other essential employees such as facility manager and managing editor etc. • Plans for payroll,deposits on equipment or contractors expected to be on “stand-by” and cash. • Our hotline was housed in Knoxville and updated often\n
- Disaster committee consisting of department heads and any other essential employees such as facility manager and managing editor etc. • Plans for payroll,deposits on equipment or contractors expected to be on “stand-by” and cash. • Our hotline was housed in Knoxville and updated often\n
- Disaster committee consisting of department heads and any other essential employees such as facility manager and managing editor etc. • Plans for payroll,deposits on equipment or contractors expected to be on “stand-by” and cash. • Our hotline was housed in Knoxville and updated often\n
- Disaster committee consisting of department heads and any other essential employees such as facility manager and managing editor etc. • Plans for payroll,deposits on equipment or contractors expected to be on “stand-by” and cash. • Our hotline was housed in Knoxville and updated often\n
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- A section such as this can increase single copy sales, therefore promotion with a rack card,house ads and radio/TV is important\n
- A section such as this can increase single copy sales, therefore promotion with a rack card,house ads and radio/TV is important\n
- A section such as this can increase single copy sales, therefore promotion with a rack card,house ads and radio/TV is important\n
- A section such as this can increase single copy sales, therefore promotion with a rack card,house ads and radio/TV is important\n
- A section such as this can increase single copy sales, therefore promotion with a rack card,house ads and radio/TV is important\n
- A section such as this can increase single copy sales, therefore promotion with a rack card,house ads and radio/TV is important\n
- A section such as this can increase single copy sales, therefore promotion with a rack card,house ads and radio/TV is important\n
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- When the power goes out, TV becomes useless and radio is a non-visual medium. Residents will have a thirst for information and may risk their safety by venturing out. Feed their thirst and they will thank you for it.\n
- When the power goes out, TV becomes useless and radio is a non-visual medium. Residents will have a thirst for information and may risk their safety by venturing out. Feed their thirst and they will thank you for it.\n
- When the power goes out, TV becomes useless and radio is a non-visual medium. Residents will have a thirst for information and may risk their safety by venturing out. Feed their thirst and they will thank you for it.\n
- When the power goes out, TV becomes useless and radio is a non-visual medium. Residents will have a thirst for information and may risk their safety by venturing out. Feed their thirst and they will thank you for it.\n
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- Book sold quickly - it showed us that the community wanted to share this with their families or at least a keepsake for themselves.\n
- Book sold quickly - it showed us that the community wanted to share this with their families or at least a keepsake for themselves.\n
- Book sold quickly - it showed us that the community wanted to share this with their families or at least a keepsake for themselves.\n
- Book sold quickly - it showed us that the community wanted to share this with their families or at least a keepsake for themselves.\n
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