10 Reasons

Why your company needs

Social Media

StrataBlue

@StrataBlue

created by
Become an Authority

Have something that sets
you apart from the rest.

Give facts, useful
information, news, etc.

Consistently produce
quality content.

*

Becoming an authority can lead to
more traffic and links to your website.

StrataBlue

@StrataBlue

created by
Build an Online Community
at
Build a social following th
is receptive & engaged
Build relationships with
thought leaders &
influencers in your niche.

StrataBlue

@StrataBlue

created by

Be the
go-to source
Find Potential Customers

72%
of all internet users are
now active on social media

StrataBlue

@StrataBlue

52%

of all marketers have found a
customer via Facebook in 2013

created by
Humanize Your Company

Meet the Team
Have a personality,
show the people
behind your brand.

Focus on longlasting
relationships.
Be available, proactive
& responsive

StrataBlue

@StrataBlue

created by
Customer Service
Share This Photo

Share:

On your own timel

I absolutely love this product!
It’s changed my life!

71%

of consumers receiving a quick brand
response on social media say they would
recommend the brand to others.

StrataBlue

@StrataBlue

25%

of consumers who complain about products
on Facebook/Twitter expect a response
within one hour.

created by
“

Legendary service is one of the criteria that sets
one company apart from its competitors. It’s the
mark of a truly authentic company – you just
can’t fake caring!”
		

StrataBlue

@StrataBlue

KIM GARST

	@kimgarst

created by
Connect with Customers
Use social media
platforms to poll your
audience, it’s free
market research!
Find out what they like,
don’t like and want to
see from you. Let them
know you’re listening
and that you care.

Lilly’s Bakery & Treats
February 10
As the holiday is approaching, what are
some of your favorite Valentine’s Day
treats to receive from a loved one?
Like Comment Share 4 hours ago
78 people like this.

Jamie Finn cupcakes!!!

3 hours ago Like Comment Share

George Smith box of chocolates :)
3 hours ago Like Comment Share

Rachel Cooper homemade
brownies, of course!!
4 hours ago Like Comment Share

Samantha J. chocolate covered

StrataBlue

@StrataBlue

created by
Increased Exposure

of consumers cite social
networks as a way they discover
new brands, products or services.
of marketers say that content
marketing has increased their
brand awareness.

StrataBlue

@StrataBlue

created by
Increased SEO

Web Pages

79%

Social Media

74%

Blogs

68%

Marketers produce a wide variety of content
to support SEO, with web pages, social media
and blogs topping the list.

StrataBlue

@StrataBlue

created by
Lead Generation
Offer something for free in
exchange for a user’s contact
information

Use targeted landing pages
and implement strong and
clear calls to action

Create content, listen and
engage

StrataBlue

@StrataBlue

created by
`Competitive Edge
1

Your audience is using
social, so why wouldn’t
you?

StrataBlue

@StrataBlue

Your competitors may
or may not use social
media, so stay one step
ahead by implementing
a strategy

93% of marketers
use social media for
business

created by
“

Social media is here. It’s not going away; not a
passing fad. Be where your customers are: in
social media.”
		

StrataBlue

@StrataBlue

Lori Ruff

	@loriruff

created by

10 Reasons Why Your Company Needs Social Media

  • 1.
    10 Reasons Why yourcompany needs Social Media StrataBlue @StrataBlue created by
  • 2.
    Become an Authority Havesomething that sets you apart from the rest. Give facts, useful information, news, etc. Consistently produce quality content. * Becoming an authority can lead to more traffic and links to your website. StrataBlue @StrataBlue created by
  • 3.
    Build an OnlineCommunity at Build a social following th is receptive & engaged Build relationships with thought leaders & influencers in your niche. StrataBlue @StrataBlue created by Be the go-to source
  • 4.
    Find Potential Customers 72% ofall internet users are now active on social media StrataBlue @StrataBlue 52% of all marketers have found a customer via Facebook in 2013 created by
  • 5.
    Humanize Your Company Meetthe Team Have a personality, show the people behind your brand. Focus on longlasting relationships. Be available, proactive & responsive StrataBlue @StrataBlue created by
  • 6.
    Customer Service Share ThisPhoto Share: On your own timel I absolutely love this product! It’s changed my life! 71% of consumers receiving a quick brand response on social media say they would recommend the brand to others. StrataBlue @StrataBlue 25% of consumers who complain about products on Facebook/Twitter expect a response within one hour. created by
  • 7.
    “ Legendary service isone of the criteria that sets one company apart from its competitors. It’s the mark of a truly authentic company – you just can’t fake caring!” StrataBlue @StrataBlue KIM GARST @kimgarst created by
  • 8.
    Connect with Customers Usesocial media platforms to poll your audience, it’s free market research! Find out what they like, don’t like and want to see from you. Let them know you’re listening and that you care. Lilly’s Bakery & Treats February 10 As the holiday is approaching, what are some of your favorite Valentine’s Day treats to receive from a loved one? Like Comment Share 4 hours ago 78 people like this. Jamie Finn cupcakes!!! 3 hours ago Like Comment Share George Smith box of chocolates :) 3 hours ago Like Comment Share Rachel Cooper homemade brownies, of course!! 4 hours ago Like Comment Share Samantha J. chocolate covered StrataBlue @StrataBlue created by
  • 9.
    Increased Exposure of consumerscite social networks as a way they discover new brands, products or services. of marketers say that content marketing has increased their brand awareness. StrataBlue @StrataBlue created by
  • 10.
    Increased SEO Web Pages 79% SocialMedia 74% Blogs 68% Marketers produce a wide variety of content to support SEO, with web pages, social media and blogs topping the list. StrataBlue @StrataBlue created by
  • 11.
    Lead Generation Offer somethingfor free in exchange for a user’s contact information Use targeted landing pages and implement strong and clear calls to action Create content, listen and engage StrataBlue @StrataBlue created by
  • 12.
    `Competitive Edge 1 Your audienceis using social, so why wouldn’t you? StrataBlue @StrataBlue Your competitors may or may not use social media, so stay one step ahead by implementing a strategy 93% of marketers use social media for business created by
  • 13.
    “ Social media ishere. It’s not going away; not a passing fad. Be where your customers are: in social media.” StrataBlue @StrataBlue Lori Ruff @loriruff created by