European Policy Framework for SDGs: Communication best practice for SDGs and ...
Succeeding with New Media as A Journalist
1. This project is funded by the European Union - 1 -- 1 -
Succeeding With
New Media As a Journalist
2. This project is funded by the European Union - 2 -- 2 -
Recovering Journalist
3. This project is funded by the European Union - 3 -- 3 -
Journalism is not
changing,
it has changed. It is
you that has not
changed.
Omoyele Sowore
- Founder, Sahara Reporters
4. This project is funded by the European Union - 4 -- 4 -
Things That
Have Changed In Journalism
7. This project is funded by the European Union - 7 -- 7 -
New Media is a 21st Century catchall term
used to define all that is related to the
internet and the interplay between
technology, images and sound. In fact, the
definition of new media changes daily, and
will continue to do so.
8. This project is funded by the European Union - 8 -- 8 -
Basic New Media Tools
9. This project is funded by the European Union - 9 -- 9 -
Video Presentation
on Social Media
10. This project is funded by the European Union - 10 -- 10 -
Twitter
13. This project is funded by the European Union - 13 -- 13 -
Video Clips: Twitter as a
News Room
14. This project is funded by the European Union - 14 -- 14 -
5 ways Twitter is
Valuable to journalists
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Breaking news
Whether that news is a plane crash,
terrorist attack, earthquake, flood, mass
murder or snowstorm, people who have
seen and experienced the news event
tweet about it
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Follow newsworthy people and organisations
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If you have developed a substantial
following of people who share your
interests and if you engage them
effectively in conversation, your followers
can provide quick answers to your
questions and help you find sources
quickly for stories.
Crowdsourcing
18. This project is funded by the European Union - 18 -- 18 -
Search for sources
Or check a hashtag related to the topic
you’re working on and see if some of
the people tweeting on the topic might
be helpful sources.
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This is the first way that many journalists
and news organizations recognize value
from Twitter. When you post a story or blog
post, share it with an engaged Twitter
community and you’ll notice an immediate
bump in traffic.
20. This project is funded by the European Union - 20 -- 20 -
Facebook is the largest social media platform where you can
upload news, picture and video
21. This project is funded by the European Union - 21 -- 21 -
• Facebook gives reporters a means
to connect to communities to which
they might not otherwise have
access.
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• Journalists should be using Facebook
as a tool to unearth timely
conversations around their topic or local
community,”
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Many reporters have begun using their
Facebook friends to help hone questions
for interview subjects, to discover sources
for articles who they didn’t know existed, or
to learn about issues or events that turn
into full-blown stories.
24. This project is funded by the European Union - 24 -- 24 -
5 Ways journalists can use LinkedIn
25. This project is funded by the European Union - 25 -- 25 -
I’ve seen a lot of journalists with pretty
sparse profiles. This is a mistake. You don’t
have to write a novel, but at least put
information about your areas of interest so
that people know what to contact you for.
Get noticed for the work you do
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The advanced search feature is the most
powerful tools you can use on LinkedIn.
You can search for any combination of
keywords, job title, company, location,
industry, and you can sort by “degrees
away from you” to find people close to you
in your network. This is a great way to find
experts in almost any field or subject
matter.
Find an expert fast
27. This project is funded by the European Union - 27 -- 27 -
To use LinkedIn well, you need at least 20
connections. But, this doesn’t mean you
should connect to every publicist who
sends you an invitation. LinkedIn works
best when you connect to your top
sources, important industry contacts,
coworkers, and people who know you well.
These are the people who can help you do
your job, find new opportunities and pass
on story ideas that are more likely to be of
interest to you.
Build a network without making
networking your full-time job
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If you have a book, you can create a link to
a webpage that promotes it or directly to an
Amazon page where people can buy it.
You can bet that I was all over this feature
Promote your book
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Use a connection to get a great
assignment.
If you’re a freelancer or looking for a job,
perform a search in the “Writing and
Editing” industry sorted by “Degrees away
from you” to see who might be able to help
you in your network.
30. This project is funded by the European Union - 30 -- 30 -
Two Things Gs'
You Need to Succeed
In Life
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The G of God of Universe and the g of
google
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The G of God of Universe and the g of
google
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Google
Media Products
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Gmail
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Google Plus
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Google Search
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Google Images
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Google Maps
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Google News