Reliable, user-focused domain and content models are foundational in all information processes, from findability to reuse to security. In this session you'll learn why models are so important, and a repeatable process for creating and using them effectively. Written by Seth Maislin, Principal Consultant of Taxonomy at Earley & Associates. www.earley.com

1. Earley & Associates, Inc. | Classification: CONFIDENTIAL USE, NO REPRINTS
Copyright © 2015 Earley & Associates, Inc. All Rights Reserved.
Models & Tags:
Building User-Focused Models
That Actually Work
Thank you for your consideration!

2. Copyright © 2015 Earley & Associates, Inc. All Rights Reserved.2
Overview
Type: Presentation Lecture
Attendees will learn:
• repeatable processes for model development
• deciding what to model
• building a library of use cases
• the importance of keeping focused on users
• how taxonomy is “glue” between business objects
• what to do once the models are built

3. Copyright © 2015 Earley & Associates, Inc. All Rights Reserved.3
Seth Maislin
Principal Consultant, Taxonomy
Earley & Associates, Inc.
• Information management consultant for 20+ years:
• taxonomy development
• tagging and indexing strategies
• search design
• navigation design
• governance & socialization
• repeatable processes and methodologies
• Instructor of E&A’s Taxonomy Master Class and
co-instructor of E&A’s SharePoint IA Course,
with adjunct relationships with Bentley College,
Simmons College, and others
• Past-president of American Society of Indexing
(2006–2007)
seth.maislin@earley.com
@SethMaislin

4. Earley & Associates, Inc. | Classification: CONFIDENTIAL USE, NO REPRINTS
Copyright © 2015 Earley & Associates, Inc. All Rights Reserved.
Example Slides

5. Copyright © 2015 Earley & Associates, Inc. All Rights Reserved.5
Models | Managing Relatedness
We need rules for
deciding, for each visitor,
what content goes
here
and here
so that pages can be built
dynamically (without
hand-linking) with the best
and most relevant
content.
Article Title
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sed blandit tempus aliquam. Suspendisse hendrerit
metus vitae metus finibus, et tristique urna posuere.
Integer pulvinar augue nisi, consequat rutrum tellus
molestie mattis. Integer maximus tempor ultricies.
Integer a orci non tellus vulputate pellentesque eu vitae
nulla. Donec interdum blandit ipsum, ut gravida massa
consequat quis. Aliquam fringilla nisl placerat augue
condimentum gravida. Duis blandit sit amet magna ac
accumsan. Aliquam ullamcorper neque sed mi
commodo, ut blandit dolor tempor. In hac habitasse
platea dictumst. Interdum et malesuada fames ac ante
ipsum primis in faucibus.
Nullam cursus, felis vitae fringilla rutrum, lectus erat
aliquam nisl, ut accumsan lectus diam sed nisl. Donec
molestie velit ante, posuere pellentesque massa
molestie vel. Proin eget sem ac urna suscipit vestibulum.
In porttitor ligula risus, nec fringilla purus bibendum
convallis. Donec consectetur augue est, sed maximus
magna porttitor non. Mauris id turpis hendrerit, aliquam
augue et, rhoncus urna. In tempor sodales lacus.

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Models | Building Out the User Path
Your Box of Products
activityselection
Your Box of Narrowed Products

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Models | Using Metadata to Drive Processes
metadata
metadata
metadata
metadata
metadata
metadata
metadata
metadata metadatametadata

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Models | Understanding the Business Universe

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Models | Defining & Tagging Business Objects

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Models | Clarifying Content/Person Interaction

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Models | Scoping the Taxonomy

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Thoughts?
Please direct questions, comments, and ideas to
• Seth Maislin seth.maislin@earley.com
Please vote THUMBS UP!
We’d love to be there in October!

13. Earley & Associates, Inc. | Classification: CONFIDENTIAL USE, NO REPRINTS
Copyright © 2015 Earley & Associates, Inc. All Rights Reserved.
About Earley & Associates

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Earley & Associates | Overview
Since 1994, Earley & Associates has been
- working with a large, diverse roster of Fortune 1000
companies
- helping them to achieve higher levels of operating
performance
- making information more findable, usable, and valuable
through integrated enterprise architectures
- supporting analytics, e-commerce and customer
experience applications.

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Earley & Associates | Industries & Clients
Retail Manufacturing

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Earley & Associates | Industries & Clients
Pharma, Life Sciences & Healthcare Financial Services & Insurance