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Demand for used cars is rising with the middle income group aspiring to own cars. This has lead many OEMs to enter the used car market, giving it an organized outlook. Many luxury car manufacturers are also entering the market while existing players in the market are expanding their number of used car outlets.
The report begins with an insight to the sales of used cars (in volumes) and growth, comparison of ratio of used car sales to new cars in India and the rest of the world as well as the sales of new cars vs. old cars through the years. This is followed by the segmented share of the market and their brief description.
An analysis of the drivers highlights growth factors such as growth of original equipment manufacturers (OEMs) in used car market, favourable demographics, changing lifestyles and consumer preferences, easier availability of loans, and online portals increasing awareness among consumers. The key challenges identified include the launch of less costly cars in new car segment, limited choice and used car buyers having to incur extra cost and hassle of checking various documents.
Competition section provides a snapshot of the players in the market including information regarding their launch, business highlights and financials, expansion plans providing an insight into the existing competitive scenario.
2. Executive Summary
Used car market in India witnessed sales volume of A mn units in 20--; Expected to grow at B%
p.a. till 20--
Market Organized sector accounts for merely C % of the entire sales of used cars
Demand for used cars has increased D % in the last E years
LE
Drivers Challenges
P
Entry of original equipment manufacturers Launch of less costly cars in new car
(OEMs) in used car market segment
Drivers &
Challenges
AM
Favourable demographics
Changing lifestyles and consumer preferences
S
Easier availability of loans
Online portals increasing awareness among
Limited choice
Used car buyers may have to incur extra
cost
consumers
Market is growing with many original equipment manufacturers foraying into used car segment
Luxury car manufacturers are also gradually entering the used car market
With rising demand in the used cars market car manufacturers already into the used car segment
Competition are planning to expand their number of outlets
Major Players Foreign Players
• Company 1 • Company X
• Company 2 • Company Y
• Company 3 • Company Z
USED CAR MARKET INDIA 2010.PPT 2
4. Used car market is picking up in India with used car sales
almost equal to new car sales
Market-Overview Sale of Used Cars (Volume)
• Growing middle class consumers opting for used cars
has lead to the increase in demand for used cars mn
Z% Y
• Earlier the used car sector was characterized by the 2.5
LE
lack of choice and transparency 2.0
X
• Scenario has changed due to gradual shift from 1.5
unorganized to organized sector
car market
MP
• Mini and compact cars account for a-b % of the used
1.0
0.5
Ratio of sales: used cars to new cars SA
Top five used cars in 20__ were Brand A,Brand B Brand C
0.0
2008
New Car vs Used Car Sales in India
2013e
p:q mn New Car
q New Car 2.0 Old Car
r f g
Old Cars 1.5 k s
i l
m:n 1.0 j
p
n
0.5
m
0.0
India Rest of the World 2005-06 2006-07 2007-08 2008-09
USED CAR MARKET INDIA 2010.PPT 4
5. Drivers & Challenges - Summary
Drivers Challenges
Entry of original equipment
manufacturers (OEMs) in used car market Launch of less costly cars
Favorable demographics Limited Choice
Changing lifestyles and consumer Used car buyers incur extra cost and
preferences hassle of checking various documents
Easy availability of loans
Online portals increasing awareness
among consumes
USED CAR MARKET INDIA 2010.PPT 5
7. Major Players(1/4)
Company Description
Company A • Company A was launched in April 20-- in Bangalore, but was discontinued after a few years due
to poor response from the market
• The initiative was first in India, in which Company A India along with Company X would buy,
recondition and sell used cars from different manufacturers
Company B • Company B launched its used car business in India in May 20--
• It was launched as a pilot project to speculate the response it achieve a record number of sales
of over z cars
Expansion Plans
• It is planning to open x more used car outlets throughout the country by end 20-- to have a total
of y used car outlets
Company C • Company C is Company M’s one stop facility for exchange and used car purchase
• It helps exchanging an existing car for a brand new Company C car, or for purchasing a good
quality pre-owned Company C car
• Company C is planning to increase focus on its used-car business, as it expects at least q % of its
total revenues to come from this segment as obtained from 20--
• Its contribution to the Indian operations of Honda was around p % of the total revenues of the
SAMPLE
company in 20--
USED CAR MARKET INDIA 2010.PPT 7
8. Thank you for the attention
The Used Car Market in India 2010 report is part of Research on India’s Automobile Industry
Series.
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USED CAR MARKET INDIA 2010.PPT 8