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Market Research Report : Used car market in india 2015 - Sample

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Abstract :
Netscribes’ latest market research report titled Used Car Market in India 2015 highlights that the market is on a growth trajectory mainly owing to the expansion into used car business by established automotive players. With the organized players stepping in, the used cars market has benefited from fair deals, warranties, better retail network, credibility, transparency, high quality and easy availability of finances. Though the general economic slowdown has hit overall car sales, the used cars market has seen an uptrend as impact of the economy on this industry is more muted than for the new car industry. This is because in the used car business, volumes are generated by cars changing hands. Apart from these, growing online portals for used cars, easy internet accessibility and availability of more advanced pre-owned cars adds strongly to the future prospect of this business. Cars being aspirational products, the demand is much driven by the increase in disposable income of the masses as well.

Impressive offers on new cars that major automotive manufacturers come up with at regular intervals pose a threat to the used car business. Various new models in the hatchback, saloons, SUV and MPV segment much attracts the fancy of buyers for their affordable and economic pricing. Also, buyers incurring extra costs, say insurance or taxes, and also hassle of checking various documents are likely to reduce preference for used cars. However, focus on innovative marketing and sales strategy including digital marketing, competitive pricing and an insight into consumer satisfaction and preference on the type of seller that he is purchasing from, namely franchised, non-franchised or private dealers, are the key strategies to expect a sustainable growth trajectory in the used car business.

Table of Contents :
Slide 1: Executive Summary

Macroeconomic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2011-12– 2014-15), Inflation Rate: Monthly (Jul 2013 – Dec 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 – Jul 2013), Exchange Rate: Half Yearly(Apr 2014 – Sep 2014)
Slide 4: Lending Rate: Annual (2011-12 – 2014-15), Trade Balance: Annual(2010-11– 2013-14), FDI: Annual (2009-10 – 2012-13)

Introduction
Slide 8-9: Automobile Industry Overview – India, Worldwide Car Sales (2014),New Car vs. Used Car Sales in India(2009 and 2013), Used Car Market Segmentation – Organized and Unorganized

Market Overview
Slide11-14:Used Car Market – Overview, Used Car Market – Market Size and Growth (2013 – 2018e), Segmentation Based on Qualitative Factors(2013), Segmentation Based on Price and Brand(2013),Expected Industry Growth Based on Price Range(2013),Preference of Buyers Depending on the Type of Seller(2013), Factors Influencing the Choice for a Used Car Compared to a New One, Limitations of the Unorganized Used Car Market.

Published in: Automotive
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Market Research Report : Used car market in india 2015 - Sample

  1. 1. Insert Cover Image using Slide Master View Do not distort Used Car Market – India April 2015
  2. 2. 2 SAMPLEExecutive Summary Market Competition  Used car market in India, is currently pegged at around a mn units as per sales volumes  The used car segment is a major part of the Indian automobile industry, an industry which contributes to nearly 22% of the country’s manufacturing GDP  Poised to grow at a CAGR of b-c%, the used car segment is expected to grow at a higher rate than the new car segment  The market is majorly dominated by the unorganized sector, however, organized players have been penetrating rapidly since the last five years  Preference for used cars is much influenced by price range, brand and model, type of dealers and qualitative factors like personal experience, view of family/friends and outcome of test drive Major Players Player 1 Player 2 Player 3 Player 4 Player 5 Player 6 Drivers & Challenges Drivers  Favorable Demography and a Healthy Economic Outlook  Growing Interest of Organized Players in the Market  Growing Automotive Industry  Online Portals and Increased Internet Penetration  Availability of More Advanced Cars Driving Pre- owned Market Challenges  Impressive Offers on New Cars Posing Threat to Used Car Market  Constantly Fluctuating Fuel Prices  Cumbersome Process USED CAR MARKET IN INDIA 2015.PPT
  3. 3. 3 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  4. 4. 4 Macroeconomic Indicators (1/3) INR tn Q4Q3Q2Q1 2013-142012-132011-12 2014-15 GDP at Factor Cost: Quarterly Inflation Rate: Monthly Nov 2013 - Dec 2013Oct 2013 - Nov 2013Sep 2013 - Oct 2013Aug 2013 - Sep 2013Jul 2013 - Aug 2013 % USED CAR MARKET IN INDIA 2015.PPT
  5. 5. 5 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  6. 6. 6 SAMPLE Used cars, the new business instrument of Indian auto sector has carved a niche as a potential area of growth • India's automobile industry is considered to be one of the fastest growing sectors in the world  Globally, India holds the 6th position when it comes to auto sales  By 2020, Indian roads are expected to cruise the weight of nearly 9 mn new cars in addition to the billions of vehicles that already exists  As per recent trend based on the mindset of the average Indian population, used car market is the most promising space for auto sales in the future  The segment puts automobiles to refurbish and reuse thus contributing responsibly towards a cleaner earth • Though sales of new cars remain sluggish, the second- hand car market is increasingly turning into a welcome source of revenue for car makers • Prudence of having a used car division has already been realized by Volkswagen, Ford, Toyota, Hyundai, Tata, Maruti Suzuki, and even by luxury car maker Mercedes- Benz Automobile Industry Overview – India Worldwide Car Sales in 2014* New Car vs. Used Car Sales in India ChinaIndia mn units BrazilJapanUSARussiaEurope New Car Used Car 2009 2013 mn units USED CAR MARKET IN INDIA 2015.PPT Note: *Figures correspond to light vehicles registration from Jan to Nov, 2014, Unless otherwise mentioned all figures are for financial year Apr to Mar
  7. 7. 7 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  8. 8. 8 SAMPLE Factors such as increasing share of organized companies in the business, people switching cars sooner,… Used Car Market – Overview (1/2) • Text Used Car Market – Market Size and Growth mn units 2014e2013 2015e 2018e X% 2017e2016e USED CAR MARKET IN INDIA 2015.PPT Note: Market size corresponds to passenger vehicles only, Figures are for financial year Apr-Mar
  9. 9. 9 SAMPLE …lower prices in the segment and easy availability of loans are likely to boost demand for second hand cars Used Car Market – Overview (2/2) Segmentation Based on Qualitative Factors Segmentation Based on Price and Brand Preference of Buyers Depending on the Type of Seller Expected Industry Growth Based on Price Range USED CAR MARKET IN INDIA 2015.PPT Note: The various segmentations regarding consumer preference apart from expected industry growth correspond to a market survey conducted on used car market in the United Kingdoms
  10. 10. 10 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  11. 11. 11 SAMPLEInvestment in Automotive Sector FDI Regime – Automotive Industry Total FDI Equity Inflows over the Years - Overall FDI in Automotive Sector 201220112010 INR bn 20132009 INR bn 2014 (Apr-Jul)20142013 Top 8 sectors Attracting FDI in India (2014) Construction Development Service Sector Telecommunication Computer Hardware and Software Drugs and Pharmacueticals Automotive Industry Chemicals (Other than Fertilizers) Power INR bn USED CAR MARKET IN INDIA 2015.PPT
  12. 12. 12 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  13. 13. 13 SAMPLEDrivers & Challenges Drivers Favorable Demography and a Healthy Economic Outlook Growing Interest of Organized Players in the Market Growing Automotive Industry Online Portals and Increased Internet Penetration Availability of More Advanced Cars Challenges Impressive Offers on New Cars Posing Threat to Used Car Market Constantly Fluctuating Fuel Prices Cumbersome Process Repelling Customers USED CAR MARKET IN INDIA 2015.PPT
  14. 14. 14 SAMPLE Strong growth of new cars is expected to generate a consistent demand for them, thus necessitating… • Text Growing Automotive Industry (1/2) Impact Domestic Automotive Sales 2008 Y% 201420132012201120102009 mn units USED CAR MARKET IN INDIA 2015.PPT Note: Automotive sales figures is for all car segments
  15. 15. 15 SAMPLE …a market for the re-use and refurbishment of the old stock at a constant rate Growing Automotive Industry (2/2) Growing Automotive Industry Turnover INR tn C% 2016e2013 Two and Three Wheelers Rising Passenger Vehicle Production Commercial Vehicles* ‘000 units B% 201420132012201120102009 20132012201120102009 D% 2014 ‘000 units ‘000 units A% 201420132012201120102009 Note:*Commercial vehicles include small, light, medium and heavy commercial vehicles USED CAR MARKET IN INDIA 2015.PPT
  16. 16. 16 SAMPLE Launch of new cars at low prices and unlimited choice in the same affecting the demand for used cars Impressive Offers on New Cars Posing Threat to Used Car Market Impact • Text New Launches On Sale Date Price (INR mn) Genre Nissan Datsun Go Hatchbacks Honda New Jazz Hatchbacks Chevrolet Beat Facelift Hatchbacks Maruti New Celerio Hatchbacks Tata Indica Vista Facelift Hatchbacks Hyundai New i20 Hatchbacks Tata Manza Facelift Saloons Fiat Linea Facelift Saloons Hyundai compact saloon Saloons Renault Duster Facelift SUV Datsun Go+ MPV Honda Mobilio MPV Note: The list is not exhaustive, SUV: Sport Utility Vehicle, MUV: Multi Utility Vehicle) USED CAR MARKET IN INDIA 2015.PPT
  17. 17. 17 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  18. 18. 18 SAMPLEPorter’s Five Forces Analysis Competitive Rivalry • Text Bargaining Power of Suppliers • Text Bargaining Power of Buyers • Text Threat of Substitutes • Text Threat of New Entrants • Text Impact Impact Impact Impact Impact USED CAR MARKET IN INDIA 2015.PPT
  19. 19. 19 SAMPLEKey Ratios of Top 3 Companies – Operational Basis (FY 2014) (1/3) Competitive Benchmarking (2/5) % Player 3Player 2Player 1 Net MarginOperating MarginGross Margin • Text USED CAR MARKET IN INDIA 2015.PPT
  20. 20. 20 SAMPLE Key People Products and Services Company Information Offices and Centres – India Corporate Address Tel No. Fax No. Website Year of Incorporation Ticker Symbol Stock Exchange Category Products/Services Sectors (EPC) Name Designation Head Office Public: Domestic Company – Player 1 (1/5) USED CAR MARKET IN INDIA 2015.PPT
  21. 21. 21 SAMPLE Particulars y-o-y change (2014-13) 2014 2013 2012 2011 Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets Cost Ratios Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales) Liquidity Ratios Current Ratio Cash Ratio Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover Financial Snapshot Key Ratios Financial Summary • The company earned a net profit of INR - mn in FY 2014, as compared to net profit of INR - mn in FY 2013 • The company reported total income of INR - mn in FY 2014, registering an increase of -% over FY 2013 • The company earned an operating margin of -% in FY 2014, an increase of - percentage points over FY 2013 • The company reported debt to equity ratio of - in FY 2014, registering an increase of -% over FY 2013 Key Financial Performance Indicators Indicators Value (13/01/2015) Market Capitalization (INR mn) Total Enterprise Value (INR mn) EPS (INR) PE Ratio (Absolute) Improved Decline Total Income Net Profit/Loss 20122011 20142013 INR mn INR mn Public: Domestic Company – Player 1 (2/5) Note : This company has had a fiscal year change on Dec-31, 2011 USED CAR MARKET IN INDIA 2015.PPT
  22. 22. 22 SAMPLEKey Business Segments Key Geographic Segments Business Highlights (1/2) Description News Overview • Text % 2014201320122011 Public: Domestic Company – Player 1 (3/5) % 2014201320122011 OverseasIndia USED CAR MARKET IN INDIA 2015.PPT Farm Equipment Information Technology Services Others Automotive
  23. 23. 23 SAMPLE Business Highlights (2/2) Public: Domestic Company – Player 1 (4/5) Description News Automotive • Text Other Business Spheres • Text Acquisitions and Achievements • Text USED CAR MARKET IN INDIA 2015.PPT
  24. 24. 24 SAMPLE • Text • Text • Text • Text TO WS Public: Domestic Company – Player 1 – SWOT Analysis (5/5) USED CAR MARKET IN INDIA 2015.PPT Note : LCV: Light Commercial Vehicles; HCV: Heavy Commercial Vehicles
  25. 25. 25 SAMPLEPrivate: Foreign Company – Player 2 (1/5) Products and Services Company Information Offices and Centres – India Head Office Corporate Address Tel No. Fax No. Website Year of Incorporation Category Products/Services Sectors (EPC) Key People Name Designation USED CAR MARKET IN INDIA 2015.PPT
  26. 26. 26 SAMPLEOwnership Structure Name No. of Shares held Total Ownership structure corresponds to Date of AGM: 30/09/2014 Shareholders of the Company 100%100.0% Foreign Holdings Private: Foreign Company – Player 2 (2/5) USED CAR MARKET IN INDIA 2015.PPT
  27. 27. 27 SAMPLE Particulars y-o-y change (2014-13 2014 2013 2012 2011 Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets Cost Ratios Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales) Liquidity Ratios Current Ratio Cash Ratio Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover Financial Snapshot Key Ratios Improved Decline Financial Summary • The company incurred a net loss of INR - mn in FY 2014, as compared to net loss of INR - mn in FY 2013 • The company reported total income of INR - mn in FY 2014, registering an increase of -% over FY 2013 • The company earned an operating margin of -% in FY 2014, an increase of - percentage points over FY 2013 • The company reported debt to equity ratio of - in FY 2014, an increase of -% over FY 2013 Total Income Net Profit/Loss 2011 INR mn 2012 2013 2014 INR mn Private: Foreign Company – Player 2 (3/5) USED CAR MARKET IN INDIA 2015.PPT
  28. 28. 28 SAMPLEBusiness Highlights Description News Overview • Text Services • Text Private: Foreign Company – Player 2 (4/5) USED CAR MARKET IN INDIA 2015.PPT
  29. 29. 29 SAMPLE • Text • Text • Text• Text TO WS Private: Foreign Company – Player 2 – SWOT Analysis (5/5) USED CAR MARKET IN INDIA 2015.PPT
  30. 30. 30 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  31. 31. 31 SAMPLEDirect Investments – Player 1 Total Investments – Sector-wise CD Investments – Geography-wise Telecommunications Service Consumer Staples Energy Materials Information Technology Financials Industrials Consumer Discretionary CD Investments – Segment-wise 100%90%80%70%60%50%40%30%20%10%0% 100 Latin America and Caribbean United States and Canada Africa/ Middle East Europe Asia/Pacific Retailing Media Automobile and Components Consumer Services Investment Snapshot •Text USED CAR MARKET IN INDIA 2015.PPT
  32. 32. 32 SAMPLECompany Specifics (1/2) Company Strategic Alliance Primary Industry Player 1 Player 2 Player 3 Recently Disclosed Industry Specific Strategic Alliances within the Last Two Years USED CAR MARKET IN INDIA 2015.PPT
  33. 33. 33 •Macroeconomic Indicators •Introduction •Market Overview •Recent Developments •Drivers & Challenges •Competitive Landscape •Direct Investment Scenario •Strategic Recommendation •Appendix USED CAR MARKET IN INDIA 2015.PPT
  34. 34. 34 SAMPLEStrategic Recommendation (3/4) Consumer Insights Certified Pre-Owned (CPO) Non-certified Pre-Owned Private Party Overall Condition Inspection Warranty Financing USED CAR MARKET IN INDIA 2015.PPT
  35. 35. 35 Thank you for the attention About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. Used Car Market – India report is part of Netscribes’ Automotive and Logistics Series. For any queries or customized research requirements please contact: Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction. Phone: +91 33 4098 7600 E-Mail: sales@netscribes.com USED CAR MARKET IN INDIA 2015.PPT

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