Headquartered in Best, the Netherlands, and Andover, Massachusetts, the US, Philips Healthcare is part of the multinational electronics giant, Royal Philips Electronics Group. At the beginning of 2008, Philips had realigned its business activities into three separate 'sectors' ' Healthcare, Lighting and Consumer Lifestyle ' each of which was made responsible for the management of its businesses worldwide. Philips Healthcare was formed through the combination of the former Medical Systems and Home Healthcare Solutions divisions, the latter of which had been hived off from Philips' Innovation and Emerging Businesses unit.Bolstered by the product lines and research activities of smaller rival companies that have been acquired in recent years, Philips Healthcare offers a broad portfolio of medical systems. Its product line includes X-ray, ultrasound, magnetic resonance, computed tomography, nuclear medicine and PET imaging technologies, as well as radiation oncology systems, patient monitoring, information management and resuscitation products. Philips Healthcare also offers a wide range of services to support its businesses. Philips Healthcare is a leader in many of the markets in which it participates and, in the financial year ended 31st December 2008, had sales of more than EUR7.6 billion (approximately US$11.1 billion).Central to Philips Healthcare's strategy is the aim of achieving a leading position in the high-growth sector of home healthcare. Given the unsustainably high healthcare costs in many markets and increased emphasis on both efficiency and patient comfort, there is a growing shift towards diagnosing, treating and monitoring patients in their homes, rather than in hospitals. Demand for home healthcare is also growing due to the increasing number of elderly people and the rising incidence of chronic diseases.Consequently, Philips has adopted an aggressive merger and acquisition policy with regards to the home healthcare market. Key purchases have included Lifeline Systems, Health Watch and Raytel Cardiac Services. Its most important acquisition made to date in connection with this strategy was the 2008 purchase of US-based Respironics, for a total consideration of US$5.1 billion. At the time of the transaction, Respironics was the global leader in the treatment of obstructive sleep apnoea (OSA), a sleep disorder characterised by the repeated cessation of breathing during sleep. The purchase also gave Philips access to a substantial non-invasive ventilation solutions business, and this is being augmented with further strategic acquisitions. Most importantly, however, is that Philips is no longer heavily reliant on its imaging systems business (affected by softening demand in the key North American market, increased competition and customers' reluctance to invest in new equipment during the current recession).At the same time, Philips has also been expanding its healthcare informatics business. In the hospital market, Philips strengthened its global leadership in critical care with the purchase of VISICU, which provides advanced IT solutions for monitoring patients in the intensive care unit. This purchase complemented the earlier acquisitions of Emergin (a provider of alarm management and event notification software and solutions) and Ximis (a provider of a web-based RIS solution). Philips went on to buy Ireland-based TOMCAT Systems (a provider of cardiovascular information systems). Philips aims to expand the use of information technology in healthcare to improve patient outcomes and help hospitals work more efficiently.Emerging markets are also of growing importance to Philips Healthcare, where investment in healthcare aimed at low-income demographic groups is now being prioritised by both state and private healthcare institutions. Here, Philips is establishing or ramping-up its manufacturing presence in low-cost economies and has spent the last 18 months buying strategic operations in India, China and Brazil that

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Philips Healthcare Medical Device Company Intelligence Report
Published on July 2009
Report Summary
Headquartered in Best, the Netherlands, and Andover, Massachusetts, the US, Philips Healthcare is part of the multinational
electronics giant, Royal Philips Electronics Group. At the beginning of 2008, Philips had realigned its business activities into three
separate 'sectors' ' Healthcare, Lighting and Consumer Lifestyle ' each of which was made responsible for the management of its
businesses worldwide. Philips Healthcare was formed through the combination of the former Medical Systems and Home Healthcare
Solutions divisions, the latter of which had been hived off from Philips' Innovation and Emerging Businesses unit.
Bolstered by the product lines and research activities of smaller rival companies that have been acquired in recent years, Philips
Healthcare offers a broad portfolio of medical systems. Its product line includes X-ray, ultrasound, magnetic resonance, computed
tomography, nuclear medicine and PET imaging technologies, as well as radiation oncology systems, patient monitoring, information
management and resuscitation products. Philips Healthcare also offers a wide range of services to support its businesses. Philips
Healthcare is a leader in many of the markets in which it participates and, in the financial year ended 31st December 2008, had sales
of more than EUR7.6 billion (approximately US$11.1 billion).
Central to Philips Healthcare's strategy is the aim of achieving a leading position in the high-growth sector of home healthcare. Given
the unsustainably high healthcare costs in many markets and increased emphasis on both efficiency and patient comfort, there is a
growing shift towards diagnosing, treating and monitoring patients in their homes, rather than in hospitals. Demand for home
healthcare is also growing due to the increasing number of elderly people and the rising incidence of chronic diseases.
Consequently, Philips has adopted an aggressive merger and acquisition policy with regards to the home healthcare market. Key
purchases have included Lifeline Systems, Health Watch and Raytel Cardiac Services. Its most important acquisition made to date in
connection with this strategy was the 2008 purchase of US-based Respironics, for a total consideration of US$5.1 billion. At the time
of the transaction, Respironics was the global leader in the treatment of obstructive sleep apnoea (OSA), a sleep disorder
characterised by the repeated cessation of breathing during sleep. The purchase also gave Philips access to a substantial
non-invasive ventilation solutions business, and this is being augmented with further strategic acquisitions. Most importantly, however,
is that Philips is no longer heavily reliant on its imaging systems business (affected by softening demand in the key North American
market, increased competition and customers' reluctance to invest in new equipment during the current recession).
At the same time, Philips has also been expanding its healthcare informatics business. In the hospital market, Philips strengthened its
global leadership in critical care with the purchase of VISICU, which provides advanced IT solutions for monitoring patients in the
intensive care unit. This purchase complemented the earlier acquisitions of Emergin (a provider of alarm management and event
notification software and solutions) and Ximis (a provider of a web-based RIS solution). Philips went on to buy Ireland-based
TOMCAT Systems (a provider of cardiovascular information systems). Philips aims to expand the use of information technology in
healthcare to improve patient outcomes and help hospitals work more efficiently.
Emerging markets are also of growing importance to Philips Healthcare, where investment in healthcare aimed at low-income
demographic groups is now being prioritised by both state and private healthcare institutions. Here, Philips is establishing or
ramping-up its manufacturing presence in low-cost economies and has spent the last 18 months buying strategic operations in India,
China and Brazil that have come with existing diagnostic imaging, patient monitoring and critical care product lines. Philips believes
that emerging healthcare markets, such as Latin America (which it claims is growing at twice the rate of developed markets),
represent a real growth opportunity for its Healthcare business.
Philips Healthcare Medical Device Company Intelligence Report Page 1/9

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Although further acquisitions may yet be announced, Philips is now focusing on growing its business organically and integrating these
acquired companies and product lines into its portfolio.
Table of Content
Contents
SUMMARY OPERATING RESULTS PHILIPS HEALTHCARE
OVERVIEW
Recent Key Events
FINANCIAL REVIEW
First Half 2009 Financial Results
Philips Group: Consolidated Results, H109 versus H108
Philips Group: Net Sales by Business Segment, H109 versus H108
Philips Healthcare: Key Results, H108 versus H109
Philips Healthcare: Sales by Unit, 12 months to June 2009
Philips Healthcare ' Sales by Geographic Region, 12 months to June 2009
2008 Financial Results
Philips Group - Consolidated Annual Financial Results, 2004-2008
Philips Group ' Annual Net Sales and Operating Income, 2004-2008
Philips Group: Annual Net Sales by Business Segment, 2007 vs 2008
Philips Healthcare Key Annual Results, 2006-2008
Philips Healthcare ' Sales by Unit, 2008
Philips Healthcare ' Annual Sales by Market Cluster, 2004-2008
Philips Healthcare ' Sales by Geographic Region, 2008
Five-Year Financial Data
Philips Group - Five-Year Financial Summary, 2004-2008 (EUR million)
Outlook
STRATEGIC FOCUS
Vision 2010 Plan
Initiatives to achieve Vision 2010 goals in Healthcare Business
Healthcare Market
Growth Drivers
North American Market
Emerging Markets
PRODUCTS
Product Segments and Reported Percentage of Sales in 2008
Recent Product Approvals
Philips ' Recent US Product Pre-Market Approvals
Respironics ' Recent US Product Pre-Market Approvals
IMAGING SYSTEMS
Market Environment
Global Imaging Systems Market 2008
Medical Imaging Systems Market by Region, 2008 (EUR14.9 billion)
Philips Healthcare Medical Device Company Intelligence Report Page 2/9

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General X-Ray
Digital Radiography
Computed Radiography
Mammography
Conventional Radiography
Mobile Radiography
Cardio/Vascular X-ray Products & Electrophysiology
Fluoroscopy
Mobile C-arms
Computed Tomography
Magnetic Resonance Imaging
Nuclear Medicine
Philips - Key Nuclear Medicine Products, 2009
Radiation Oncology Systems
Ultrasound
Philips - Ultrasound Products by Category, 2009
HEALTHCARE INFORMATICS
Key Philips Healthcare Informatics Products
CLINICAL CARE SYSTEMS
Cardiac Resuscitation
Ventilation
EC G Solutions
HOME HEALTHCARE SOLUTIONS
Sleep Disorder Breathing/Home Respiratory Products
Selected Key Sleep Disorder Breathing & Home Respiratory Products
Medical Alert Services
Home Cardiac Monitoring
CHILDREN'S MEDICAL VENTURES
RESEARCH AND DEVEL OPMENT
Research and Development (R&D) Spending
Research Establishments
Philips Research UK
Philips' High Tech Campus
ExperienceLab
Microsystems Plaza Facility
Philips Healthcare Research Centres
High-field MRI Research Centre, Cleveland, Ohio, US
Molecular Imaging Business Unit
Advanced Algorithm Research Center
Research Projects
Spectral CT
HeartCycle Project
euHeart Project
Molecular Imaging and Diagnostics
In Vitro Diagnostics
SonoDrugs Project
Research Agreements
Philips Healthcare Medical Device Company Intelligence Report Page 3/9

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Immunetrics
NeuroNexus Technologies
King's College, London
Celsion
Bard Electrophysiology
Epigenomics
University of Urbino
Maastricht University Medical Centre and University Medical Center Aachen
West China Hospital
MediGuide
ImaRx Therapeutics
Institute of Health Sciences
University Medical Centre Hamburg-Eppendorf
Cozart
Organon
Traxtal
Biosense Webster
BG Medicine, Merck, AstraZeneca and Humana
High-Risk Plaque Initiative
University of Florida, Massachusetts General Hospital, MD Anderson Cancer Center, Paul Scherrer
Institute and Indiana University
Toronto Sunnybrook Health Sciences Centre and Thunder Bay Regional Health Sciences Centre
RaySearch Laboratories
Washington University Consortium for Translational Research in Advanced Imaging and Nanotechnology
Defense Advanced Research Projects Agency
Dartmouth College, New Hampshire
UK Engineering and Physical Sciences Research Council
Alzheimer's Disease Neuroimaging Initiative
Bayer Schering Pharma AG
University of Chicago Hospitals
Cleveland Clinic Foundation
CellPoint
MANUFACTURING AND DISTRIBUTION
Major Manufacturing Locations
AGREEMENTS
Agreements Summary
Project HOPE
Sant Pau Hospital
Covidien
Capsule
University Medical Centre Hamburg-Eppendorf (UKE) and PRA GMA
Medusa Medical Technologies
Hansen Medical
Concateno
STERIS Corporation
University Medical Centre Utrecht
Dubai Health Authority
Skytron
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Amirsys
BrainLA B
Ascent Profit
GeneGo
Research Corporation Technologies
Volcano Corporation
Bioscan
University Health Network
Telzuit Medical Technologies
EDDA Technology
Laerdal
Atos Origin
Fukuda Denshi
LiDCO
Masimo
EP MedSystems
Epic Systems
Nellcor
Stereotaxis
Pulsion Medical Systems
CardioDynamics
Analogic
Aspect Medical Systems
Sun MicroSystems
Oridion Medical
IS G Technologies
LifeGuard Medical Solutions
Civco Medical Instruments (Roper Industries)
Supply Agreements
Premier
Kaiser Permanente
Royal Belfast Hospitals, UK
MedAssets
Capital Health
HealthTrust Purchasing Group
Medical Center of Central Georgia
Inova Health System
Cleveland Clinic Foundation
Wisconsin Heart Hospital
MERGERS AND ACQUISITIONS
Mergers and Acquisitions Summary
InnerCool Therapies
Traxtal
Medel's Aerosol Therapy Business
Meditronics
Alpha X-Ray Technologies
Dixtal Biomédica e Tecnologia
Shenzhen Goldway Industrial
TOMCAT Systems
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Respironics
Visicu
Emergin
Raytel Cardiac Services
Ximis
VMI-Sistemas Medicos
Intermagnetics General
Witt Biomedical
Stentor
Richardson Electronics' Medical Glassware Business
Agilent Technologies' Healthcare Solutions Group
Marconi Medical Systems
Medcare
ADAC Laboratories
CardioLogica
Anesthesia Recording
Zymed
ATL Ultrasound
Heartstream
MINORIT Y INVEST MENTS
Traxtal
BG Medicine
Kereos
SHL Telemedicine
JOINT VENTURES
Philips Neusoft Medical Systems Co Ltd
Trixell
DIVESTIT URES
MedQuist
Cozart/Concateno
Philips HeartCare Telemedicine
Speech Processing Telephony and Voice Control Business Units
HealthCare Products Group
Philips Hearing Implants
Pie Medical
LITIGATION
Masimo
Acacia
MedQuist
KEY CORPORATE EVENTS
Index of Tables
SUMMARY OPERATING RESULTS PHILIPS HEALTHCARE
Recent Key Events
Philips Group: Consolidated Results, H109 versus H108
Philips Healthcare Medical Device Company Intelligence Report Page 6/9

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Philips Group: Net Sales by Business Segment, H109 versus H108
Philips Healthcare: Key Results, H108 versus H109
Philips Healthcare: Sales by Unit, 12 months to June 2009
Philips Group - Consolidated Annual Financial Results, 2004-2008
Philips Group: Annual Net Sales by Business Segment, 2007 vs 2008
Philips Healthcare Key Annual Results, 2006-2008
Philips Group - Five-Year Financial Summary, 2004-2008 (EUR million)
(year ended 31st December)
Product Segments and Reported Percentage of Sales in 2008
Philips ' Recent US Product Pre-Market Approvals
Respironics ' Recent US Product Pre-Market Approvals
Global Imaging Systems Market 2008
Philips - Key Nuclear Medicine Products, 2009
Philips - Ultrasound Products by Category, 2009
Key Philips Healthcare Informatics Products
Selected Key Sleep Disorder Breathing & Home Respiratory Products
Major Manufacturing Locations
Agreements Summary
Mergers and Acquisitions Summary
Index of Charts
Philips Healthcare ' Sales by Geographic Region, 12 months to June 2009
Philips Group ' Annual Net Sales and Operating Income, 2004-2008
Philips Healthcare ' Sales by Unit, 2008
Philips Healthcare ' Annual Sales by Market Cluster, 2004-2008
Philips Healthcare ' Sales by Geographic Region, 2008
Medical Imaging Systems Market by Region, 2008 (EUR14.9 billion)
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