How can you reach over 80,000 senior level Oil & Gas decision makers across the globe?
Oil & Gas IQ has an expertise in online marketing to the oil and gas sector that few can match.
We have a dedicated in-house editorial and marketing unit that creates bespoke packages to allow forward-thinking companies to showcase their services and solutions in an organic way and transition themselves as though leaders.
Our campaigns are based on compelling content that provide value to the industry and positions our partners as credible experts to our 80,000+ members.
DOWNLOAD THE PACK NOW AND LEARN HOW YOUR COMPANY CAN BECOME AN AUTHORITY IN OIL AND GAS
Digital Marketing In The Oil & Gas Sector - Content Strategy Builds Credibility
1. call now + 44 20 7368 9882
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2. Oil & Gas IQ (www.OilandGasIQ.com) is an online portal dedicated to producing in-depth,
value-adding content to the global oil and gas business. We represent one of the world's fastest
growing online communities throughout the oil and gas world. We provide industry professionals
and senior business decision-makers with exclusive information, news and trends through videos,
event presentations, articles, podcasts, webinars, online seminars and conferences.
We are widely respected as one of the most credible sources of content in our industry.
Our portal represents a valuable channel for solution providers to demonstrate year-round thought
leadership in specific areas in a cost- and time-effective way.
We communicate with 81,997* premium members weekly, and a wider community of 204,483
senior executives on a monthly basis with timely value-adding content, essential industry analysis
and exclusive in depth insights.
* Verified October 2013
OUR CONTRIBUTORS INCLUDE CEOS, VPS, HEADS OF DEPARTMENT
AND SENIOR DECISION-MAKERS FROM THE LIKES OF…
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4. call now + 44 20 7368 9882
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5. Our members operate in every key region and every key discipline in the oil and gas industry and access Oil & Gas IQ in
a number of ways.
Our universe encompasses the full social sphere with dedicated channels engaging our active global audience across
LinkedIn, Facebook, Twitter, YouTube and Pinterest.
OIL & GAS LINKEDIN PROFILE BY SENIORITY & LOCATION
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6. WEBINARS – YOUR LIVE SHOWCASE TO THE WORLD
An effective tool to boost online credibility, position your company as a thought leader and an
extremely effective way of generating high quality leads. A chance to shorten sales cycles by
effectively drawing those in the ‘buying phase’ out from the crowd and educating them to your
products and services, creating multiple touch points.
You shall be able to present to an active audience in any desired location to a desired seniority.
Oil & Gas IQ has the ability to run global or regional specific but specialise in highly-targeted
marketing campaigns. Our webinars benefit from a minimum of 6 weeks of senior activity,
tailored to ensure a maximum response from your desired audience.
• Contact details of all registrants shared with you
• Webinar streamed to all registrants and also available ‘on-demand’
• Full freedom of topic with editorial, technical and marketing consultancy & support from Oil & Gas IQ
• Webinar promoted for a minimum of 6 weeks to the prospective audience using multiple channels
including: banner advertising, email, newsletter and targeted social media activity.
COLUMNS – THE EXPERT VIEW
Position yourself as an industry thought leader through our expert columns section. Add value to the
community and also present your brand, products and services to a high quality and engaged
professional audience.
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7. WHITE PAPERS – HIGHLIGHT YOUR KNOWLEDGE
Organically adding to your SEO activity whilst further positioning you as thought leaders in this space
(effective lead generation tool). A chance to demonstrate effective case studies and push thought
provoking strategic activity.
•Contact details of all downloads shared with you
•Gated: all attendees profiled for effective lead generation
•All downloads sent directly to you at an agreed time
•Whitepaper marketed for 4 weeks to prospective audience using multiple channels including: banner
advertising and eNewsletter activity
PODCASTS – THE INDUSTRY IS LISTENING
Clients / vendor interviews to endorse credibility further educate and also perceive you as innovators
across the online space. A great opportunity to have a client endorsement pushed in full audio.
•You can submit client / speaker
•Client / speaker interviewed by Oil & Gas IQ
•Interview is freely available as a podcast
•Housed for 12 months across Oil & Gas IQ
•Can also be gated for effective lead generation activity
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8. All of our online platforms benefit from a defined marketing program ensuring
Oil & Gas IQ reaches a mass audience effectively, raising brand awareness in a
crowded market. Utilising E-Marketing and advertising opportunities via Oil &
Gas IQ will give you instant reach across to the international cold
chain community at large.
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Advertising on Oil & Gas IQ ensures your brand and product offerings are
highlighted to only the most targeted decision makers in the industry.
Opportunities include a run-of-site campaign with banner positioning in one of
two premium locations on the website or a featured campaign in our weekly
newsletter:
ONLINE BANNER ADS (1) / (2)
Throughout OilandGasIQ.com (run-of-site)
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EMAIL NEWSLETTER
Banner activity in newsletter offers the ability to reach thousands of members
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Leaderboard Banner (728 x 90)
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MPU Banner (300 x 250)
9. “Oil & Gas IQ offers a rare opportunity to hear about operator experiences and benefit from their learnings. A good
opportunity to network with other people working in this area”
EXXONMOBIL
“We see working with Oil & Gas IQ as an essential part of our marketing strategy, and in the weeks following a recent
collaboration we received both site visits and closed a significant deal with a client we had been attempting to engage for a
significant amount of time.”
SCHLUMBERGER
“As a result of working with Oil & Gas IQ, ABB has recently secured a significant, six-figure contract with an established North
Sea based operator.
This contract award for provision of consulting services across a number of assets was secured within 6 months of the initial
engagement with the client who was not previously an active prospect for us.”
ABB ENGINEERING SERVICES
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10. VISIBILITY
Association with Oil & Gas IQ / IQPC’s well recognized event
brands and its strong editorial commitment provides unparalleled
credibility and positions your company as an industry leader
STAYING POWER
Your content is viewable online for twelve months, ensuring we capture any available buying window
LEAD GENERATION
Develop targeted leads and turn them into sales opportunities through capture and reporting of viewer registration info
Contact our team today for an Oil & Gas IQ screening session and we’ll walk you through
the online advertising tools available and help create a bespoke package just for you
Get in touch at +44 (0)207 368 9882 or partnership@oilandgasiq.com
call now + 44 20 7368 9882
email now customerservice@oilandgasiq.com