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Skills development services for SME’s
                              in Finland

                    OECD LEED workshop - Skills development for
                           SMEs and Entrepreneurship
                            28th of November 2012
                                Mirke Turunen




Mirke Turunen                                                     1
Table of Contents
      •    Introduction of the Ministry of Employment and the Economy
      •    Introduction of regional ELY Centres
      •    Enterprises by number of employees in Finland
      •    Specialist Product Services for SME’s
      •    Specialist Product Services in 2014 +
      •    Training services for management and key personnel in SMEs
      •    Joint Purchase Training




Mirke Turunen                                                           2
Ministry of Employment and the Economy: Organisation 1.6.2012
                                            MINISTER OF ECONOMIC AFFAIRS                                                     MINISTER OF LABOUR
          State Secretary                                        Jan Vapaavuori                                                        Lauri Ihalainen                                  State Secretary
              Jouni Hakala                                                                                                                                                                Janne Metsämäki

                                                                                             PERMANENT SECRETARY                                                                   HUMAN RESOURCES AND
                                                                                                            Erkki Virtanen                                                          ADMINISTRATION UNIT
                                         CORPORATE STEERING                                                                                                                             Mikko Salmenoja

                                                                                                                                                                                       MEDIA AND
                                  • Strategies, financial and management                                                                                                           COMMUNICATIONS UNIT
                                  • Co-ordination of EU and international                                                                                                                Mervi Liukkonen
                                    affairs
                                  • Co-ordination of strategic projects                                                                                                                Internal auditing
                                                                                                                                                                                       Juha Pekka Niemi



                                                         ENERGY                       ENTERPRISE AND                                                    LABOUR AND TRADE              EMPLOYMENT AND
                       REGIONAL                                                                                              KNOWLEDGE
                      DEPARTMENT                       DEPARTMENT                       INNOVATION                                                         DEPARTMENT                ENTREPRENEURSHIP
                                                                                                                             MANAGEMENT
                       Heikki Aurasmaa                   Esa Härmälä                   DEPARTMENT                                                            Raimo Luoma                DEPARTMENT
                                                                                           Petri Peltonen                    DEPARTMENT                                                       Tuija Oivo
                                                                                                                              Markku Wallin

                  • Regional development           • Energy markets                 • Innovation policy               • Research and foresight          • Better regulation           • Entrepreneurship
                                                                                                                                                                                        development and
                  • Structural funds               • Emissions trading              • Innovation                      • Steering and leadership         • Labour law                    enterprise support
                                                                                      environments                      of data administration
                  • Regional steering              • Energy efficiency and                                                                              • Internal market policy      • Employment and
                                                     technology                     • Growth ventures                 • Customer relationship             and business law              enterprise support
                                                                                                                        and service models
                                                   • Renewable energy               • Internationalisation                                              • Consumer policy and         • Competencies and
                                                                                      and exports                     • IT services                       technical regulation          quality of working life
                                                   • Nuclear energy
                                                     division                       • Industrial policies and         • eServices                       • Competition policy          • Integration of
                                                                                      enterprise financing                                                                              immigrants
                                                                                                                      • Information
                                                                                                                        management



 MEE Group agencies, institutions and organisations
• Centre for Economic Development, National Emergency Supply Agency • Centre for metrology and accreditation • Employment and Economic
                                •                                                                                                                             National Conciliator’s          Co-operation
                                   • Finnish Competition Authority     • National Board of Patents and            Development Offices
  Transport and the Enviroment
                                                                                                                • VTT
                                                                                                                                                                     Office                 Ombudsman’s Office
• Energy Market Authority          • National Consumer Research          Registration of Finland
• Finnvera plc                       Centre                            • Tekes                                  • State Nuclear Waste Management Fund                Esa Lonka                 Helena Lamponen
• Finpro/IIF                       • The National Consumer Agency      • Finnish Industry Investement Ltd       • Others
• Geological Survery of Finland    • Finnish Tourist Board             •Finnsh Safety and Chemicals Agency




Mirke Turunen                                                                                                                                                                                                     3
ELY Centre - Responsibilities and Offices
                                                  •Population: 5.4 million, 15.8 inhabitants per km²
  •Economic development, employment,              •Labour force 2,682 million people
  competence and culture (E)                      •Area total: 338,424 sq km
                                                  •Water: 34,330 sq km
                                                  •GDP per capita: 33,618 euros (2010)
  •Transport and infrastructure (L)

  •Environment and natural resources (Y)

• Lapland: Rovaniemi, Kemi
• Kainuu: Kajaani
• North Ostrobothnia: Oulu, Ylivieska
• Ostrobothnia: Vaasa, Kokkola
• South Ostrobothnia: Seinäjoki, Vaasa, Kokkola
• Central Finland: Jyväskylä
• North Savo: Kuopio
• North Karelia: Joensuu
• South Savo: Mikkeli
• Pirkanmaa: Tampere
• Satakunta: Pori
• Southwest Finland: Turku, Pori
• Southeast Finland: Kouvola, Lappeenranta
• Häme: Lahti, Hämeenlinna
• Uusimaa: Helsinki




                                                                                                 4
Mirke Turunen
Enterprises by number of employees 2009 (primary
      production not included) (Source: Statistics Finland)
      Size of company       Enterprises   Share of all      Share of      Share of turnover
                                          enterprises, %   personnel, %            %
      Small enterprises :    259931          98,9            45,4               34,5
      < 50 employees
      < 2 employees          177035          67,1             7,4               5,6
       2 - 9 employees        69296          26,3            17,7               11,5
       10 - 49 employees      14486          5,5             20,3               17,4
      Medium sized             2334          0,9             17,0               16,5
      enterprises:
      50 – 249 employees
      Large enterprises :      608           0,2             37,6               49,1
      > 250 employees
      Total                  263759         100,0           100,0              100,0




Mirke Turunen                                                                                 5
Mirke Turunen   6
Specialist Product Services for SME’s
      • The services are subsidised by 75-80 % (de minimis aid)
      • 11 different products for various needs and stages of the SME’s
        lifecycle
      • Duration from one to eight consultation days
      • Suitable for all types of SME’s, no industry, size or age limitation
      • Approximately 400 sertified consultants (www.asiantuntijahaku.fi )
            • The entrepreneur chooses the most suitable one
            • The consultants have been procured and certified by the
              Ministry of Employment and the Economy
      • Application to the regional ELY Centre
            • Checks eligibility
            • Assists in the selection of the consultant
            • Handles the payment to the consultant and sends an invoice to the
              customer



Mirke Turunen                                                                     7
Specialist product services for SME’s
        The goal is to develop the business skills of SME’s and make it easier
        for the SME’s to use consultative services

        Target Groups:
        •       Individuals who are planning to become entrepreneurs
        •       Personnel and management of SME’s

      • The definition of an SME by the EU
                • Less than 250 employees
                • Annual turnover does not exceed 50 milj. € or the balance sheet total does not
                  exceed 43 milj. €
      • The SME’s credit rating must be good
                • No outstanding invoices for ELY Centres
      • De minimis aid causes some restrictions on eligibility




Mirke Turunen                                                                                      8
Specialist Product Services


                            •Programme for evaluation and development of business ideas
                            •2 meetings, 100 euros

                            •Programme for the development of product and service ideas
                            •100 euros/ 1st day, 120-300 euros additional days

                             •Programme for creating or updating a business plan
                             •350 euros/2 days, 700 euros/4 days

                             •A specialist programme for marketing and sales development
                             •3,5 days/500 euros

                              •Programme for developing business activities through
                              information technology solutions
                              •2 meetings, 600 euros


  Additional consultation 300 euros/day/product




Mirke Turunen                                                                              9
Specialist Product Services

                                   •Development programme for internationalisation
                                   •3 days/760 euros

                                   •Productivity development programme for manufacturing
                                   enterprises, 600 euros/3,5 days, 850 euros/5 days

                                    •Development programme for economic management and
                                    financing, 550 euros

                                     •Programme for developing business operations
                                     •2 days/450 euros

                                      •Development Programme for executing a controlled generation
                                      shift, 3 days/840 euros

                                       •A simplified environmental management system for SMEs
                                       300 euros/day, 3-8 days

       •Additional consultation 300 euros/day/product




Mirke Turunen                                                                                        10
Specialist product services
      • Provides SMEs with
          • An independent evaluation of the current state of the company
          • Concrete solutions for development and growth
          • Final report with a development and growth plan
          • New skills to evaluate and develop independently
      • Positive feedback (Survey on Effectiveness 2012)
          • 85% of the SME’s would recommend the services
          • 85% think the services are efficient
      • Critique
          • The structure does not always meet the customers needs
          • Outdated
                                         01/2007 – 06/2012:
                                              •Over 6 000 services
                                              •Over 34 000 consultation days



Mirke Turunen                                                                  11
Specialist Product Services in 2014 +

                Basic Analysis         Internationalisation
                                           and growth
                    Plan to

                    Grow



                                             15 days/
                                             3 years

                              Change                      Productivity




Mirke Turunen                                                            12
Specialist Product Services in 2014 +
      • The aim of the renewal is to
          • Offer services that meets the customers needs more efficiently
          • Develop services that are flexible
          • Limit the amount of services
              • Basic analysis 1-2 days
              • 15 days within 3 years on
                 • Internationalisation and growth
                 • Change
                 • Productivity
          • Develop a electronic service process in www.enterprisefinland.fi
              • A software for determining the needs
              • Electronic office platform for SME’s
          • Renew consultation methods




Mirke Turunen                                                                  13
Mirke Turunen   14
Training services for management and key
   personnel in SMEs
            • Five different training programmes
              • Management (20 days + 1 consultation day)
              • Finance (8 days)
              • Sales and marketing (8 days + 2 consultation days)
              • Internationalisation (8 days + 3 consultation days)
              • Growth (10 days + 4 consultation days)
            • The programmes include 1-5 additional consultation days



                                             In 2012
                                             • 32 training programmes
                                             • Over 400 participants




Mirke Turunen                                                           15
Joint Purchase Training



                                   Training Plan




                                                   Employer
                Service Provider




                                   ELY Centre



Mirke Turunen                                                 16
Joint Purchase Training
      • Based on joint planning, purchasing and financing by the employer, the
        training institution (service provider) and the employment and
        economic development administration (usually ELY Centre)
      • Joint Purchase training can be used to
           • help secure the availability of workforce
           • promote the employer’s operating conditions
           • contribute towards prolonging working lives, maintaining jobs and
             preventing unemployment
      • Joint Purchase training can not be used to
           • Ordinary induction and staff training
      • The trainings are always made to meet the company’s or participants’
        needs
      • Suitable for a network of employers




Mirke Turunen                                                                    17
Joint purchase training
  Training       Recruitment                          ChangeTraining              PreciseTraining
                 Training

  Target group   All employers                        All employers               All employers, specially
                                                                                  SMEs


  Situation      The employer can not find skilled    The training is connected   Technological or
                 employees from the existing labour   to staff reductions or      operational changes that
                 markets                              cessation of operations.    require updating of the
                                                      The aim is to enchance      entrepreneur’s and
                                                      the skills of the job       employees’ skills. Also
                                                      seekers.                    suitable during periods of
                                                                                  fixed-term lay-offs.


  Financing      Government 70%                       Government 80%              Government 25-80%
                 Employer 30%                         Employer 20%                Employer 20-75%



  Content        Vocational training                  Vocational training or      Vocational training
                 (min. 10 days – 2 years/student,     preparatory training        (min. 10 days – 2
                  usually 3 -9 months)                (min. 10 days – 2           years/student)
                                                      years/student)




                                                                                                               18
Mirke Turunen
For more information please contact
                      Mirke.turunen@tem.fi
                        +358 50 396 4804




Mirke Turunen                                         19

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I d - turunen skills development services for sm-es in finland

  • 1. Skills development services for SME’s in Finland OECD LEED workshop - Skills development for SMEs and Entrepreneurship 28th of November 2012 Mirke Turunen Mirke Turunen 1
  • 2. Table of Contents • Introduction of the Ministry of Employment and the Economy • Introduction of regional ELY Centres • Enterprises by number of employees in Finland • Specialist Product Services for SME’s • Specialist Product Services in 2014 + • Training services for management and key personnel in SMEs • Joint Purchase Training Mirke Turunen 2
  • 3. Ministry of Employment and the Economy: Organisation 1.6.2012 MINISTER OF ECONOMIC AFFAIRS MINISTER OF LABOUR State Secretary Jan Vapaavuori Lauri Ihalainen State Secretary Jouni Hakala Janne Metsämäki PERMANENT SECRETARY HUMAN RESOURCES AND Erkki Virtanen ADMINISTRATION UNIT CORPORATE STEERING Mikko Salmenoja MEDIA AND • Strategies, financial and management COMMUNICATIONS UNIT • Co-ordination of EU and international Mervi Liukkonen affairs • Co-ordination of strategic projects Internal auditing Juha Pekka Niemi ENERGY ENTERPRISE AND LABOUR AND TRADE EMPLOYMENT AND REGIONAL KNOWLEDGE DEPARTMENT DEPARTMENT INNOVATION DEPARTMENT ENTREPRENEURSHIP MANAGEMENT Heikki Aurasmaa Esa Härmälä DEPARTMENT Raimo Luoma DEPARTMENT Petri Peltonen DEPARTMENT Tuija Oivo Markku Wallin • Regional development • Energy markets • Innovation policy • Research and foresight • Better regulation • Entrepreneurship development and • Structural funds • Emissions trading • Innovation • Steering and leadership • Labour law enterprise support environments of data administration • Regional steering • Energy efficiency and • Internal market policy • Employment and technology • Growth ventures • Customer relationship and business law enterprise support and service models • Renewable energy • Internationalisation • Consumer policy and • Competencies and and exports • IT services technical regulation quality of working life • Nuclear energy division • Industrial policies and • eServices • Competition policy • Integration of enterprise financing immigrants • Information management MEE Group agencies, institutions and organisations • Centre for Economic Development, National Emergency Supply Agency • Centre for metrology and accreditation • Employment and Economic • National Conciliator’s Co-operation • Finnish Competition Authority • National Board of Patents and Development Offices Transport and the Enviroment • VTT Office Ombudsman’s Office • Energy Market Authority • National Consumer Research Registration of Finland • Finnvera plc Centre • Tekes • State Nuclear Waste Management Fund Esa Lonka Helena Lamponen • Finpro/IIF • The National Consumer Agency • Finnish Industry Investement Ltd • Others • Geological Survery of Finland • Finnish Tourist Board •Finnsh Safety and Chemicals Agency Mirke Turunen 3
  • 4. ELY Centre - Responsibilities and Offices •Population: 5.4 million, 15.8 inhabitants per km² •Economic development, employment, •Labour force 2,682 million people competence and culture (E) •Area total: 338,424 sq km •Water: 34,330 sq km •GDP per capita: 33,618 euros (2010) •Transport and infrastructure (L) •Environment and natural resources (Y) • Lapland: Rovaniemi, Kemi • Kainuu: Kajaani • North Ostrobothnia: Oulu, Ylivieska • Ostrobothnia: Vaasa, Kokkola • South Ostrobothnia: Seinäjoki, Vaasa, Kokkola • Central Finland: Jyväskylä • North Savo: Kuopio • North Karelia: Joensuu • South Savo: Mikkeli • Pirkanmaa: Tampere • Satakunta: Pori • Southwest Finland: Turku, Pori • Southeast Finland: Kouvola, Lappeenranta • Häme: Lahti, Hämeenlinna • Uusimaa: Helsinki 4 Mirke Turunen
  • 5. Enterprises by number of employees 2009 (primary production not included) (Source: Statistics Finland) Size of company Enterprises Share of all Share of Share of turnover enterprises, % personnel, % % Small enterprises : 259931 98,9 45,4 34,5 < 50 employees < 2 employees 177035 67,1 7,4 5,6 2 - 9 employees 69296 26,3 17,7 11,5 10 - 49 employees 14486 5,5 20,3 17,4 Medium sized 2334 0,9 17,0 16,5 enterprises: 50 – 249 employees Large enterprises : 608 0,2 37,6 49,1 > 250 employees Total 263759 100,0 100,0 100,0 Mirke Turunen 5
  • 7. Specialist Product Services for SME’s • The services are subsidised by 75-80 % (de minimis aid) • 11 different products for various needs and stages of the SME’s lifecycle • Duration from one to eight consultation days • Suitable for all types of SME’s, no industry, size or age limitation • Approximately 400 sertified consultants (www.asiantuntijahaku.fi ) • The entrepreneur chooses the most suitable one • The consultants have been procured and certified by the Ministry of Employment and the Economy • Application to the regional ELY Centre • Checks eligibility • Assists in the selection of the consultant • Handles the payment to the consultant and sends an invoice to the customer Mirke Turunen 7
  • 8. Specialist product services for SME’s The goal is to develop the business skills of SME’s and make it easier for the SME’s to use consultative services Target Groups: • Individuals who are planning to become entrepreneurs • Personnel and management of SME’s • The definition of an SME by the EU • Less than 250 employees • Annual turnover does not exceed 50 milj. € or the balance sheet total does not exceed 43 milj. € • The SME’s credit rating must be good • No outstanding invoices for ELY Centres • De minimis aid causes some restrictions on eligibility Mirke Turunen 8
  • 9. Specialist Product Services •Programme for evaluation and development of business ideas •2 meetings, 100 euros •Programme for the development of product and service ideas •100 euros/ 1st day, 120-300 euros additional days •Programme for creating or updating a business plan •350 euros/2 days, 700 euros/4 days •A specialist programme for marketing and sales development •3,5 days/500 euros •Programme for developing business activities through information technology solutions •2 meetings, 600 euros Additional consultation 300 euros/day/product Mirke Turunen 9
  • 10. Specialist Product Services •Development programme for internationalisation •3 days/760 euros •Productivity development programme for manufacturing enterprises, 600 euros/3,5 days, 850 euros/5 days •Development programme for economic management and financing, 550 euros •Programme for developing business operations •2 days/450 euros •Development Programme for executing a controlled generation shift, 3 days/840 euros •A simplified environmental management system for SMEs 300 euros/day, 3-8 days •Additional consultation 300 euros/day/product Mirke Turunen 10
  • 11. Specialist product services • Provides SMEs with • An independent evaluation of the current state of the company • Concrete solutions for development and growth • Final report with a development and growth plan • New skills to evaluate and develop independently • Positive feedback (Survey on Effectiveness 2012) • 85% of the SME’s would recommend the services • 85% think the services are efficient • Critique • The structure does not always meet the customers needs • Outdated 01/2007 – 06/2012: •Over 6 000 services •Over 34 000 consultation days Mirke Turunen 11
  • 12. Specialist Product Services in 2014 + Basic Analysis Internationalisation and growth Plan to Grow 15 days/ 3 years Change Productivity Mirke Turunen 12
  • 13. Specialist Product Services in 2014 + • The aim of the renewal is to • Offer services that meets the customers needs more efficiently • Develop services that are flexible • Limit the amount of services • Basic analysis 1-2 days • 15 days within 3 years on • Internationalisation and growth • Change • Productivity • Develop a electronic service process in www.enterprisefinland.fi • A software for determining the needs • Electronic office platform for SME’s • Renew consultation methods Mirke Turunen 13
  • 15. Training services for management and key personnel in SMEs • Five different training programmes • Management (20 days + 1 consultation day) • Finance (8 days) • Sales and marketing (8 days + 2 consultation days) • Internationalisation (8 days + 3 consultation days) • Growth (10 days + 4 consultation days) • The programmes include 1-5 additional consultation days In 2012 • 32 training programmes • Over 400 participants Mirke Turunen 15
  • 16. Joint Purchase Training Training Plan Employer Service Provider ELY Centre Mirke Turunen 16
  • 17. Joint Purchase Training • Based on joint planning, purchasing and financing by the employer, the training institution (service provider) and the employment and economic development administration (usually ELY Centre) • Joint Purchase training can be used to • help secure the availability of workforce • promote the employer’s operating conditions • contribute towards prolonging working lives, maintaining jobs and preventing unemployment • Joint Purchase training can not be used to • Ordinary induction and staff training • The trainings are always made to meet the company’s or participants’ needs • Suitable for a network of employers Mirke Turunen 17
  • 18. Joint purchase training Training Recruitment ChangeTraining PreciseTraining Training Target group All employers All employers All employers, specially SMEs Situation The employer can not find skilled The training is connected Technological or employees from the existing labour to staff reductions or operational changes that markets cessation of operations. require updating of the The aim is to enchance entrepreneur’s and the skills of the job employees’ skills. Also seekers. suitable during periods of fixed-term lay-offs. Financing Government 70% Government 80% Government 25-80% Employer 30% Employer 20% Employer 20-75% Content Vocational training Vocational training or Vocational training (min. 10 days – 2 years/student, preparatory training (min. 10 days – 2 usually 3 -9 months) (min. 10 days – 2 years/student) years/student) 18 Mirke Turunen
  • 19. For more information please contact Mirke.turunen@tem.fi +358 50 396 4804 Mirke Turunen 19