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1
ABOUT ‘AIM’
We at AIM, Avenues of International Media, have created a platform to represent films of all genre in the
international market.
We enroll the feature films , documentaries, short films , & films for mobile content.
Through this platform, we approach the TV channels & also distributors interested in International creative
content(subtitled in English)
Brief:
Apart from a very minimal % of commercial cinema, very few of the path breaking cinema gets to see the
light of the day.
It does not mean that every film that has released is good & every film that has not released is not worth
watching….
Money & effort that goes into making films is unbeatable, still without the recovery aspects people make
films… all over the world…
WE ARE HERE
Since it is expensive for an indie film maker to attend film markets worldwide to sell his film,
& moreover distributors are interested in bulk purchase rather than single films.
AIM represents these indie film makers in International Film Markets.
2
AIMFOUNDERS
Apart from being a “National Scholar” of 1971,
Neelkanti Patekar created a niche for herself in the
creative field of Acting, Writing, Direction, Defining &
developing a Creative Concept, Planning Media., With
an exhaustive experience in all faculties & genres of
film making since 1984, she now conducts Digital Film
Making workshops with UNICEF.
State & National Awards as Best actress (plays) in
1973,74,75,84 & (film) 89. Best Director award for a
play in 1984 & 1988 at National level. RAPA National
Award in 1989.
Mrs. Archana Nevrekar (Chairman of Sanskruti Kala
Darpan) is a renowned Actress & Producer.
She has 22 films as lead actor to her credit.
produced a Marathi Film "Karuya Udyachi Baat“ & was
honored with a state award and a USABF green
award..
She is a chairman at Caizen Creations.
She heads a social platform “Archana Nevrekar
Foundation.”
3
With the high end digital cameras in hand, youngsters are making films which appeal to them,
now, to have a one to one rapport with these young film makers, & appreciate every single
short film made by young or old… even from the remotest region of the world.. AIM is
launching the AIM MUMBAI INTERNATIONAL SHORT FILM CARNIVAL ( AIM MISFC). AIM’s
viewpoint behind this is to connect with the youth globally & honor the promising film makers of
tomorrow, to catch their vibrant ... volatile thought process… bring them together to form a
global youth community of film makers.
The stories they tell, the characters they interweave, the music they reproduce, the
instruments they play, the beats they dance to …. the culmination of all these is just UNIQUE.
The youth of the world across speaks thru the camera. Their films explore into their vision.
To make it entirely youth oriented in real sense, we plan to get attached to all MEDIA platforms
which have a presence locally-nationally-internationally, so youth across the globe can be
notified of the developments .
PLAN OF ACTION
4
MUMBAI INTERNATIONAL SHORT FILM
CARNIVAL 2014
MISFC 2014)
ELIGIBILITY - ENTRIES OPEN TO ALL
Place - MUMBAI
Final round screening and award function
8th Aug to10th Aug 2014
Submission Begins - 15th JAN 2014
Submission Ends - 25th June 2014
Language – ANY (with ENGLISH Subtitles)
5
MARK THESE
DATES
CREATING AWARENESS
VIA
• E- MAILS FILM MAKING INSTITUTIONS
• UNIVERSITIES COLLEGE CAMPUS
• FILM SOCIETY SOCIAL CLUBS
• SOCIAL SITES RADIO CHANNELS
•PRESS RELEASE NEWS PAPERS
• ONLINE PORTALS ELECTRONIC MEDIA
• THRU INNOVATIVE IDEAS
6
MULTIPLE ENTRIES
RECEIVED FROM
•Taiwan,
•Russia,
•Bulgaria,
•Italy,
•Germany ,
•France,
•Iraq,
•United Arab Emirates,
•Philippines.
•Columbia
•Netherlands
•Norway
•Republic of Korea
7
•Lebanon ,
•India,
•United Kingdom,
•Spain,
•United States,
•Belgium,
•Brazil,
•Canada,
•Baltimore
•Sao Paulo,
•Egypt
•South Africa
•Denmark
•Sweden
SPONSORS
NATIONAL & INTERNATIONAL HOT FAVORITE
BRANDS OF YOUTH
8
• It has a youth connect thru its inception & reaches THEM all across .
• Touches their vibes & then the way they express is true to their inner self.
• Add some different ideas that turn the youth on to enter ‘AIM MISFC’
• Show short films once a week of best directors, best shorts,
• Create a viewer who will subsequently vote when the selected shorts of the 2nd
round will be shown on the net .
• A column can be introduced in the NEWS paper supplement about each entry
that has reached the semi final-final round. This series could be a sponsored
slot,
• Many such atypical ways of instigating the youth to make a film & submit could
be thought of & put to work…
WHY YOUR
BRAND
9
JURY
10
OUR HONOURABLE JURY
NIKHIL WAGLE RAJDUTT ROHINI
HATTANGADI
11
AIM’s INITIATIVE 2014
•AIM MUMBAI INTERNATIONAL DOCUMENTARY FILM CARNIVAL
2014 (AIM MIDFC 2014)
•AIM MUMBAI INTERNATIONAL MUSIC VIDEO CARNIVAL 2014
(AIM MIMVC 2014)
•AIM MUMBAI INTERNATIONAL FILM CARNIVAL 2014
•(AIM MIFC 2014)
•AIM MUMBAI INTERNATIONAL FILM MARKET 2014
•(AIM MIFM 2014)
12
JURY
MEDIA PROPOSAL
English PR AD
• English PR & AD
• Hindi PR & AD
• Hoarding
• Bus Side Panel Ad
• Bus Back Panel Ad
• Social Media
• Credit: ‘Organized By…’
13
PARTNERSHIP
PROPOSAL
•Why Partnership?
• Creates a differential from competition
• Establishes your brand to the trade and network
• Builds brand image and creates a market demand for your
product
• Helps leverage your brand image to millions of Target Audience
• Projects your organization as an active participant in industry
activities.
14
PROMOTIONAL
ACTIVITIES
• Print Media Magazines
• Newspapers Outdoor Media
• Hoarding Bus Panel
• On Air- Radio Channels Social Media
• TV Channels- Local Entertainments & News
15
SPONSORSHIP
PROPOSAL
Title Sponsorship – INR 10,00,000/-
• Logo on our website
• Logo sharing on all publicity exhibits
• Strong Media Publicity Across Mumbai – Maharashtra
• 50 invites for award function
• Corporate introduction during the Award Function
• 30 sec commercial would be played 6 times during the AIM
MISFC 2014 Awards’ Function event
•Animated logo would be screened along with AIM MISFC 2014
logo during the Award Function.
16
SPONSORSHIP
PROPOSAL
Title Sponsorship – INR 10,00,000/- (contd….)
•The CEO, Proprietor of the company would be invited to
present the award
•The CEO, Proprietor of the company would be invited as
one of the chief guests for the of the Awards’ Function
•Logo will be printed on the backdrop on the stage.
•Logo of the sponsor will enjoy the prominent space on
the entrance gate along with AIM MISFC 2014 logo
•Name & Logo presence on all promotional material
1717
SPONSORSHIP
PROPOSAL
Title Sponsorship – INR 7,50,000/-
• Logo sharing on our website & all publicity exhibits
• Strong Media Publicity Across Mumbai – Maharashtra
• 30 invites for award function
• Corporate introduction during the Award Function
• 20 sec commercial would be played 6 times during the
AIM MISFC 2014 Awards’ Function event
•Animated logo would be screened along with AIM MISFC
2014 logo during the Award Function.
1818
SPONSORSHIP
PROPOSAL
Title Sponsorship – INR 7,50,000/- (contd….)
•The CEO, Proprietor of the company would be invited to
present the award
•The CEO, Proprietor of the company would be invited as
one of the guests on stage for the of the Awards’
Function
•Logo will be printed on the backdrop on the stage.
•Logo of the sponsor will enjoy the prominent space on
the entrance gate along with AIM MISFC 2014 logo
•Name & Logo presence on all promotional material
191919
SPONSORSHIP
PROPOSAL
Title Sponsorship – INR 5,00,000/-
• Logo sharing on our website & all publicity exhibits
• Strong Media Publicity Across Mumbai – Maharashtra
• 20 invites for award function
• Corporate introduction during the Award Function
• 20 sec commercial would be played 3 times during the
AIM MISFC 2014 Awards’ Function event
•Animated logo would be screened along with AIM MISFC
2014 logo during the Award Function
202020
SPONSORSHIP
PROPOSAL
Title Sponsorship – INR 5,00 ,000/- (contd….)
•The CEO, Proprietor of the company would be invited to
present the award
•The CEO, Proprietor of the company would be invited as
one of the guests on stage for the of the Awards’
Function
•Logo will be printed on the backdrop on the stage
•Logo of the sponsor will enjoy the prominent space on
the entrance gate along with AIM MISFC 2014 logo
•Name & Logo presence on all promotional material
•A trophy AIM MISFC
•In Cash & sponsored prizes.
•A digital Camera / An editing software
•Sponsor + AIM MISFC
•A Certificate of Participation to each Entrant
AWARDS
21
• This event is for the young film makers from
all over the world
• If selected shorts are shown in a sponsored timeslot on
a TV channel, it could achieve the hype & International
sponsors can be offered mileage
• Entries evaluated online by Jury
• Final award function in a typical youth
hungama
• Sponsorship of international youth brands
• Many more points can be put forward if you
join hands with AIM MISFC 2014
IN NUTSHELL
22
23

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Misfc 14 spon mktg

  • 1. 1
  • 2. ABOUT ‘AIM’ We at AIM, Avenues of International Media, have created a platform to represent films of all genre in the international market. We enroll the feature films , documentaries, short films , & films for mobile content. Through this platform, we approach the TV channels & also distributors interested in International creative content(subtitled in English) Brief: Apart from a very minimal % of commercial cinema, very few of the path breaking cinema gets to see the light of the day. It does not mean that every film that has released is good & every film that has not released is not worth watching…. Money & effort that goes into making films is unbeatable, still without the recovery aspects people make films… all over the world… WE ARE HERE Since it is expensive for an indie film maker to attend film markets worldwide to sell his film, & moreover distributors are interested in bulk purchase rather than single films. AIM represents these indie film makers in International Film Markets. 2
  • 3. AIMFOUNDERS Apart from being a “National Scholar” of 1971, Neelkanti Patekar created a niche for herself in the creative field of Acting, Writing, Direction, Defining & developing a Creative Concept, Planning Media., With an exhaustive experience in all faculties & genres of film making since 1984, she now conducts Digital Film Making workshops with UNICEF. State & National Awards as Best actress (plays) in 1973,74,75,84 & (film) 89. Best Director award for a play in 1984 & 1988 at National level. RAPA National Award in 1989. Mrs. Archana Nevrekar (Chairman of Sanskruti Kala Darpan) is a renowned Actress & Producer. She has 22 films as lead actor to her credit. produced a Marathi Film "Karuya Udyachi Baat“ & was honored with a state award and a USABF green award.. She is a chairman at Caizen Creations. She heads a social platform “Archana Nevrekar Foundation.” 3
  • 4. With the high end digital cameras in hand, youngsters are making films which appeal to them, now, to have a one to one rapport with these young film makers, & appreciate every single short film made by young or old… even from the remotest region of the world.. AIM is launching the AIM MUMBAI INTERNATIONAL SHORT FILM CARNIVAL ( AIM MISFC). AIM’s viewpoint behind this is to connect with the youth globally & honor the promising film makers of tomorrow, to catch their vibrant ... volatile thought process… bring them together to form a global youth community of film makers. The stories they tell, the characters they interweave, the music they reproduce, the instruments they play, the beats they dance to …. the culmination of all these is just UNIQUE. The youth of the world across speaks thru the camera. Their films explore into their vision. To make it entirely youth oriented in real sense, we plan to get attached to all MEDIA platforms which have a presence locally-nationally-internationally, so youth across the globe can be notified of the developments . PLAN OF ACTION 4
  • 5. MUMBAI INTERNATIONAL SHORT FILM CARNIVAL 2014 MISFC 2014) ELIGIBILITY - ENTRIES OPEN TO ALL Place - MUMBAI Final round screening and award function 8th Aug to10th Aug 2014 Submission Begins - 15th JAN 2014 Submission Ends - 25th June 2014 Language – ANY (with ENGLISH Subtitles) 5 MARK THESE DATES
  • 6. CREATING AWARENESS VIA • E- MAILS FILM MAKING INSTITUTIONS • UNIVERSITIES COLLEGE CAMPUS • FILM SOCIETY SOCIAL CLUBS • SOCIAL SITES RADIO CHANNELS •PRESS RELEASE NEWS PAPERS • ONLINE PORTALS ELECTRONIC MEDIA • THRU INNOVATIVE IDEAS 6
  • 7. MULTIPLE ENTRIES RECEIVED FROM •Taiwan, •Russia, •Bulgaria, •Italy, •Germany , •France, •Iraq, •United Arab Emirates, •Philippines. •Columbia •Netherlands •Norway •Republic of Korea 7 •Lebanon , •India, •United Kingdom, •Spain, •United States, •Belgium, •Brazil, •Canada, •Baltimore •Sao Paulo, •Egypt •South Africa •Denmark •Sweden
  • 8. SPONSORS NATIONAL & INTERNATIONAL HOT FAVORITE BRANDS OF YOUTH 8
  • 9. • It has a youth connect thru its inception & reaches THEM all across . • Touches their vibes & then the way they express is true to their inner self. • Add some different ideas that turn the youth on to enter ‘AIM MISFC’ • Show short films once a week of best directors, best shorts, • Create a viewer who will subsequently vote when the selected shorts of the 2nd round will be shown on the net . • A column can be introduced in the NEWS paper supplement about each entry that has reached the semi final-final round. This series could be a sponsored slot, • Many such atypical ways of instigating the youth to make a film & submit could be thought of & put to work… WHY YOUR BRAND 9
  • 10. JURY 10 OUR HONOURABLE JURY NIKHIL WAGLE RAJDUTT ROHINI HATTANGADI
  • 11. 11 AIM’s INITIATIVE 2014 •AIM MUMBAI INTERNATIONAL DOCUMENTARY FILM CARNIVAL 2014 (AIM MIDFC 2014) •AIM MUMBAI INTERNATIONAL MUSIC VIDEO CARNIVAL 2014 (AIM MIMVC 2014) •AIM MUMBAI INTERNATIONAL FILM CARNIVAL 2014 •(AIM MIFC 2014) •AIM MUMBAI INTERNATIONAL FILM MARKET 2014 •(AIM MIFM 2014)
  • 12. 12 JURY MEDIA PROPOSAL English PR AD • English PR & AD • Hindi PR & AD • Hoarding • Bus Side Panel Ad • Bus Back Panel Ad • Social Media • Credit: ‘Organized By…’
  • 13. 13 PARTNERSHIP PROPOSAL •Why Partnership? • Creates a differential from competition • Establishes your brand to the trade and network • Builds brand image and creates a market demand for your product • Helps leverage your brand image to millions of Target Audience • Projects your organization as an active participant in industry activities.
  • 14. 14 PROMOTIONAL ACTIVITIES • Print Media Magazines • Newspapers Outdoor Media • Hoarding Bus Panel • On Air- Radio Channels Social Media • TV Channels- Local Entertainments & News
  • 15. 15 SPONSORSHIP PROPOSAL Title Sponsorship – INR 10,00,000/- • Logo on our website • Logo sharing on all publicity exhibits • Strong Media Publicity Across Mumbai – Maharashtra • 50 invites for award function • Corporate introduction during the Award Function • 30 sec commercial would be played 6 times during the AIM MISFC 2014 Awards’ Function event •Animated logo would be screened along with AIM MISFC 2014 logo during the Award Function.
  • 16. 16 SPONSORSHIP PROPOSAL Title Sponsorship – INR 10,00,000/- (contd….) •The CEO, Proprietor of the company would be invited to present the award •The CEO, Proprietor of the company would be invited as one of the chief guests for the of the Awards’ Function •Logo will be printed on the backdrop on the stage. •Logo of the sponsor will enjoy the prominent space on the entrance gate along with AIM MISFC 2014 logo •Name & Logo presence on all promotional material
  • 17. 1717 SPONSORSHIP PROPOSAL Title Sponsorship – INR 7,50,000/- • Logo sharing on our website & all publicity exhibits • Strong Media Publicity Across Mumbai – Maharashtra • 30 invites for award function • Corporate introduction during the Award Function • 20 sec commercial would be played 6 times during the AIM MISFC 2014 Awards’ Function event •Animated logo would be screened along with AIM MISFC 2014 logo during the Award Function.
  • 18. 1818 SPONSORSHIP PROPOSAL Title Sponsorship – INR 7,50,000/- (contd….) •The CEO, Proprietor of the company would be invited to present the award •The CEO, Proprietor of the company would be invited as one of the guests on stage for the of the Awards’ Function •Logo will be printed on the backdrop on the stage. •Logo of the sponsor will enjoy the prominent space on the entrance gate along with AIM MISFC 2014 logo •Name & Logo presence on all promotional material
  • 19. 191919 SPONSORSHIP PROPOSAL Title Sponsorship – INR 5,00,000/- • Logo sharing on our website & all publicity exhibits • Strong Media Publicity Across Mumbai – Maharashtra • 20 invites for award function • Corporate introduction during the Award Function • 20 sec commercial would be played 3 times during the AIM MISFC 2014 Awards’ Function event •Animated logo would be screened along with AIM MISFC 2014 logo during the Award Function
  • 20. 202020 SPONSORSHIP PROPOSAL Title Sponsorship – INR 5,00 ,000/- (contd….) •The CEO, Proprietor of the company would be invited to present the award •The CEO, Proprietor of the company would be invited as one of the guests on stage for the of the Awards’ Function •Logo will be printed on the backdrop on the stage •Logo of the sponsor will enjoy the prominent space on the entrance gate along with AIM MISFC 2014 logo •Name & Logo presence on all promotional material
  • 21. •A trophy AIM MISFC •In Cash & sponsored prizes. •A digital Camera / An editing software •Sponsor + AIM MISFC •A Certificate of Participation to each Entrant AWARDS 21
  • 22. • This event is for the young film makers from all over the world • If selected shorts are shown in a sponsored timeslot on a TV channel, it could achieve the hype & International sponsors can be offered mileage • Entries evaluated online by Jury • Final award function in a typical youth hungama • Sponsorship of international youth brands • Many more points can be put forward if you join hands with AIM MISFC 2014 IN NUTSHELL 22
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