Mozu was at NRF 2015. Over 30,000 ecommerce leaders—from the largest brands to innovative start-ups—participated in NRF’S BIG SHOW this year. And Mozu was there.We’ve compiled our favorite insights from thought leaders around the world who shared ecommerce strategies and technology solutions for the retail industry.
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NRF'S BIG SHOW 2015: 5 TECHNOLOGY THEMES THAT DRIVE RETAIL INNOVATION
1. NRF’S BIG SHOW 2015
5 Technology Themes for Innovative Retail
2. MOZU AT NRF’S BIG SHOW 2015
Over 30,000 ecommerce leaders—from the largest brands to innovative start-ups—
participated in NRF’S BIG SHOW this year. And Mozu was there."
"
We’ve compiled our favorite insights from thought leaders around the world who
shared ecommerce strategies and technology solutions for the retail industry.
3. The chore of building, managing and maintaining separate sites for separate user
devices should be a thing of the past. Commerce platforms that require modification to
their existing structure are far from ideal because the online commerce experience
should seamlessly translate from desktop to laptop to mobile devices of all types
without losing design or brand integrity, SEO or the customer’s shopping preferences.
Responsive Design:
A commerce website that automatically
adapts to the connected consumer.
4. Content is a unique arena where commerce site managers and retail marketers
converge. The best commerce platforms should empower retailers with the ability to
add rich product content and eliminate the need for a separate content management
system, placing the power of both commerce and content directly into the hands of
Marketing and Merchandising teams.
Content + Commerce: The power to
own your brand experience.
5. Ensuring a seamless shopping experience across all devices as well as access to
CRM features, including store credit, preferred payment methods and customer
segmentation to allow for specialized promotions will help build greater engagement
and loyalty over time.
Customer Management: Engaging
Customers Through Targeted Interactions.
6. Commerce solutions built with modern, multi-tenant SaaS architecture are setting a
new standard of performance and capabilities as they transcend legacy platforms,
pieced together with outdated code and difficult to manage as they restrain
customization.
Modern Software Architecture: A flexible
SaaS platform that scales as needed.
7. One of the biggest headaches retailers must suffer while maintaining a commerce site
is the hefty fee structure providers typically attach. Many SaaS models penalize
retailers with a revenue-sharing model or huge upfront license fees. Retailers should be
wary of commerce platforms with pricing models based on revenue which can quickly
inflate costs, and should instead look for providers that offer predictable, stable pricing
models based on standardized metrics.
The TCO Equation: Know all the costs
to gain control of your budget.
8. Curious to see how Limitless Commerce can
drive innovation for your brand?
Let us show you.
Request a demo at mozu.com